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TIP Releases End-of-Life Tire Toolkit 2.0 To Advance Sustainable Tyre Recycling
March 10, 2026
The Tire Industry Project (TIP) has introduced the End-of-Life Tire Toolkit 2.0, a comprehensive resource designed to guide stakeholders in building more sustainable management systems for end-of-life tyres (ELTs). This updated edition offers practical st
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Ironman Tires Enters All-Weather Segment With Launch Of All Country HT 4S
March 09, 2026
Ironman Tires, a brand owned by Hercules Tire and Rubber Company (HTR), a wholly owned subsidiary of American Tire Distributors, has unveiled the All Country HT 4S, marking the brand's entry into the all-weather highway terrain segment. Engineered for dai
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Firestone Expands Tyre Lines For Next-Gen John Deere Tractors
March 09, 2026
Firestone AG, a division of Bridgestone Americas, has broadened its Maxi Traction and Radial Deep Tread 23° tyre portfolios with new sizes engineered specifically for the latest generation of John Deere tractors. The expanded lineup was introduced at the
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Superteam Wheels Expands European Reach With Three-Year GCN Italia Partnership
March 09, 2026
Superteam Wheels, a prominent Chinese manufacturer of carbon fibre bicycle wheelsets, has entered into a significant three-year strategic alliance with GCN Italia, the Italian arm of the internationally acclaimed cycling media outlet, Global Cycling Netwo
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Kumho Tire USA Accelerates Off-Road Engagement with Expanded 2026 Event Tour
March 09, 2026
Kumho Tire USA is set to intensify its commitment to the SUV and truck market by taking a prominent role in a series of off-road events throughout 2026. Following its successful appearances in 2024 and 2025, the company plans to use these gatherings as a
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Hankook Tire Concludes TGL Presented By SoFi Season 2 Regular Season As Playoffs Begin
March 09, 2026
Hankook Tire has completed its first regular season as a partner of TGL Presented by SoFi Season 2, which wrapped up on 3 March 2026 at the SoFi Center in Florida. As the league’s first Official Tire Partner and a Founding Partner, the company integrate
