• THE TIRE COLOGNE 2026 Puts Circular Economy Centre Stage

    January 19, 2026

    THE TIRE COLOGNE 2026 is advancing its position as the foremost global platform for the tyre and wheel industry through a significantly enhanced INNOVATION LAB. This evolution places a deliberate emphasis on the circular economy, reflecting the sector’s

  • Cemex Relies On Continental For Fleet Efficiency

    January 17, 2026

    For over a decade, Continental has served as the exclusive tyre supplier to Cemex in the UK, providing comprehensive solutions for the building materials leader's entire fleet. This partnership, initiated in 2011, began when Cemex selected retreaded tyres

  • Firestone Launches Next-Gen Firehawk INDY 500 V2 UHP Summer Tyre

    January 17, 2026

    Firestone, a subsidiary of Bridgestone Americas (Bridgestone), has launched the next generation of its ultra-high-performance summer tyre, the Firehawk INDY 500 V2. This tyre builds upon its predecessor's legacy by incorporating advanced ENLITEN technolog

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