Bridgestone has been selected by Mercedes-Benz AG as the development partner for tyres for its technology programme, the Mercedes-Benz VISION EQXX. The futuristic electric vehicle (EV) is the car manufacturer’s answer to making EVs more efficient and increasing electric range to a new level. Bridgestone said in a statement that its engineers collaborated with Mercedes-Benz to create custom-designed tyres that have contributed to increasing the vehicle’s efficiency and thus driving range to a real-world 1,000km – from Sindelfingen, Germany to Cassis, France – on a single charge. 

Bridgestone designed bespoke Turanza Eco tyres that combine its proprietary and lightweight ENLITEN Technology to reduce tyre rolling resistance and weight by up to 20 per cent, along with its ologic technology designed to enhance battery range by means of a large tyre diameter to reduce rolling resistance, and a narrow tyre width to reduce aerodynamic resistance. 

In collaboration with Mercedes-Benz’s aerodynamic department, the tyre also comes with optimised sidewalls and a bead area design that match the covers mounted on the 20-inch, forged-magnesium wheels, greatly improving the tyre’s aerodynamics.  

Emilio Tiberio, COO & CTO at Bridgestone EMIA, said: "As part of our commitment to help shape a sustainable future of mobility, Bridgestone is proud to have co-developed with its long-term partner the right tyres for a project as innovative as this. The Mercedes-Benz VISION EQXX is a project that is totally aligned with our own EV ambitions and targets, especially as we are investing to make electric mobility more efficient and accessible through a fully integrated approach. This includes pioneering premium tyres and tyre technologies able to tackle the greatest EV challenges. This is especially true as we heavily invest in EV tyre development – currently allocated over 30 per cent of our R&D resources – and improve upon our technologies in 2022.” 

The tyres were developed using Bridgestone’s virtual tyre modelling and simulation capabilities, which enable a digital version of an in-development tyre to be created and tested. Using this technology means that development time was cut considerably. 

Bridgestone leveraged the virtual environment for a large part of the development process, enabling prediction of how the tyre would perform in different conditions before physically building it. The increased flexibility offered by virtual tyre development enables Bridgestone to test far more variants of a given tyre, thanks to the speed at which modifying a tyre’s digital twin and immediately testing it can take place. Additionally, this virtual tyre development delivers multiple environmental benefits, as both natural resource use and exhaust emissions are cut, thanks to a lower number of prototypes that need to be produced and tested, the release added. (TT)

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Toyo Tires has announced that its Proxes CR1 tyre has been selected as the official Original Equipment fitment for the all-new Perodua Traz. This partnership begins with the vehicle's 1.5 (X/H) variant, which rolls off the line equipped with 215/60R17 Proxes CR1 tyres in Malaysia, engineered to perfectly match the vehicle's comfort-driven character.

Through the application of Toyo Tires’ advanced T-Mode and Nano Balance Technology, the Proxes CR1 delivers on its promise of refined comfort and confident performance from the first drive. The optimised tread design ensures smooth responsiveness and reassuring stability while actively reducing road noise. Drivers benefit from reliable grip and stable handling across both wet and dry conditions, contributing to an efficient and secure journey.

As a leader in the market, Toyo Tires offers the Proxes CR1 and CR1 SUV as its most comprehensive range in Malaysia, catering to a wide variety of passenger cars and SUVs with sizes available from 14 to 20 inches.

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Dunlop (company name: Sumitomo Rubber Industries, Ltd.) has commenced supply of its Dunlop SP SPORT MAXX 060 and e. SPORT MAXX tyres as original equipment for Toyota Motor Corporation’s new C-HR+, an all-electric vehicle launched in Europe in December 2025. This BEV model combines a stylish design with an expansive cabin and achieves a greater driving range than previous versions through enhancements including modified battery cells.

The supplied tyres contribute directly to this improved range by utilising a new tread rubber compound that lowers rolling resistance. They also provide a quieter ride, a benefit of their optimised tread pattern design. In addition to delivering strong steering stability and wet grip performance, the tyres feature the proprietary Nano Black technology. This technique produces a deeper, richer black on the sidewalls, enhancing the visibility of the Dunlop branding and lending a more premium aesthetic to the vehicle.

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The Yokohama Rubber Co., Ltd. has expanded its established partnership with Mitsubishi Motors Corporation through the selection of its GEOLANDAR SUV tyre as original equipment for the newly launched 2026 Delica D:5 minivan. This latest generation of the vehicle, which debuted in Japan in January, features the tyre in size 255/55R18 98H. The collaboration builds upon a proven history, as the GEOLANDAR SUV was also fitted to the previous Delica D:5 model. For this new application, Yokohama engineers focused on refining the tyre’s performance, achieving enhancements in fuel economy and a reduction in external noise compared to the already well-regarded predecessor.

The GEOLANDAR SUV line is engineered primarily for modern minivans and on-road-focused SUVs, balancing the demand for everyday comfort and safety with versatile utility across diverse surfaces. Yokohama’s relationship with Mitsubishi extends beyond this single model, with the GEOLANDAR brand appearing on several vehicles in the automaker’s portfolio. Notably, the GEOLANDAR G94 model has been supplied in recent years for the Triton and Pajero Sport, underscoring a continued mutual confidence between the two companies.

This tyre supply agreement aligns with the comprehensive updates characterising the new Delica D:5. Mitsubishi has introduced refreshed exterior and interior styling while incorporating sophisticated all-wheel control technology and advanced driver-assistance systems. These improvements collectively elevate the distinctive dynamic character and driving capabilities for which the model is known, with Yokohama’s tyres contributing directly to its on-road performance and efficiency.

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The Yokohama Rubber Co., Ltd. has initiated original equipment supply of its GEOLANDAR X-CV tyres for Subaru’s new 2026 Solterra SUV-type battery electric vehicle (BEV), in North America, size 235/50R20 100V. For the Japanese market Solterra, the company continues to provide the ADVAN V61 model. This new GEOLANDAR X-CV is engineered as a modern highway terrain tyre that meets the M+S standard, emphasising high-speed capability and drivability alongside a balanced performance in safety, comfort, durability and fuel efficiency.

Developed through Yokohama’s AI-powered HAICoLab framework, which blends human creativity with artificial intelligence for advanced data processing, the tyre incorporates specific technologies for electric vehicles. This is signified by an ‘E+’ mark on the sidewall, indicating enhancements in durability, quietness and energy efficiency tailored to electrified vehicles.

This supply agreement aligns with the strategic goals outlined in Yokohama Transformation 2026, the company’s medium-term management plan running through 2026. A core initiative of this strategy is to increase the proportion of high-value-added tyre sales by expanding original equipment placement for key global brands. This includes actively promoting both the flagship ADVAN line and the GEOLANDAR series for SUVs and pickup trucks on new vehicles worldwide.

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