NEXEN TIRE has been selected as a key original equipment supplier for KIA's strategic family electric SUV, the EV5. The company is equipping this core model with two of its premium tyres, tailoring the selection to specific regional markets. For North America and Korea, the all-season ROADIAN GTX SUV tyre has been chosen, while the European-market vehicles will feature the N’FERA SPORT, an ultra-high-performance summer tyre designed for high-speed stability and braking. This strategic decision reflects the distinct driving environments and consumer needs in each region.

A critical focus in developing these tyres was addressing the unique demands of electric vehicles. NEXEN TIRE employed its proprietary torque steer pattern design to counteract the pulling sensation that can occur during sudden acceleration in high-torque EVs. Furthermore, the tyre construction optimises stiffness distribution to maximise the road contact area, thereby enhancing traction and minimising wheel slip. Special attention was also paid to noise reduction through an intricate in-out multi-sequence design that effectively disperses driving noise, a particularly important feature for the quiet cabin of an electric vehicle.

This partnership on the Kia EV5 underscores the industry's recognition of NEXEN TIRE's technological and quality capabilities. The company has now established itself as a supplier across KIA’s entire key electric vehicle lineup, from the EV3 to the EV9, demonstrating consistent performance for both electric and traditional internal combustion engine models.

John Bosco (Hyeon Suk) Kim, CEO, NEXEN TIRE, said, “Supplying OE tyres for the KIA EV5 proves that our products deliver reliable performance for the era of electric vehicles. We will strengthen our global market position through an integrated production strategy and maintain our excellent performance without distinction between EVs and ICE vehicles.”

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NEXEN TIRE has secured a new partnership with BMW, supplying its high-performance N’FERA Sport tyre as original equipment for the all-electric BMW iX3. The N’FERA Sport model is engineered to deliver superior grip and responsiveness. Key design elements include a specifically engineered tread pattern and block design that work together to enhance handling and stability at high speeds, as well as an optimised longitudinal groove configuration that significantly improves water drainage for reliable wet traction. Furthermore, a specialised tread compound boosts both grip and braking power, while reinforced sidewalls bolster cornering stability and overall control at higher velocities.

This agreement with a prominent premium manufacturer underscores NEXEN TIRE’s expanding footprint in the original equipment market. Since it first began supplying global carmakers in 2012, the company has rapidly diversified its client portfolio and now counts the BMW Group among its key partners. This consistent growth is underpinned by a strong commitment to research and development. Demonstrating this focus, the company recently became the first in its domestic industry to implement a high-tech dynamic driving simulator, a move that accelerates the creation of next-generation virtual tyre technology.

Alongside advancements in product engineering, NEXEN TIRE is bolstering its manufacturing precision through an artificial intelligence-powered automated inspection system. By integrating AI and virtual reality tools across both development and production, the company aims to elevate quality control and further solidify its collaborative relationships with automotive partners worldwide.

John Bosco (Hyeon Suk) Kim, CEO, NEXEN TIRE, said, “By strengthening our R&D efforts and enhancing collaboration with global automakers, we will continue to deliver premium products to customers worldwide.”

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Toyo Tires has announced that its Proxes CR1 tyre has been selected as the official Original Equipment fitment for the all-new Perodua Traz. This partnership begins with the vehicle's 1.5 (X/H) variant, which rolls off the line equipped with 215/60R17 Proxes CR1 tyres in Malaysia, engineered to perfectly match the vehicle's comfort-driven character.

Through the application of Toyo Tires’ advanced T-Mode and Nano Balance Technology, the Proxes CR1 delivers on its promise of refined comfort and confident performance from the first drive. The optimised tread design ensures smooth responsiveness and reassuring stability while actively reducing road noise. Drivers benefit from reliable grip and stable handling across both wet and dry conditions, contributing to an efficient and secure journey.

As a leader in the market, Toyo Tires offers the Proxes CR1 and CR1 SUV as its most comprehensive range in Malaysia, catering to a wide variety of passenger cars and SUVs with sizes available from 14 to 20 inches.

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Dunlop (company name: Sumitomo Rubber Industries, Ltd.) has commenced supply of its Dunlop SP SPORT MAXX 060 and e. SPORT MAXX tyres as original equipment for Toyota Motor Corporation’s new C-HR+, an all-electric vehicle launched in Europe in December 2025. This BEV model combines a stylish design with an expansive cabin and achieves a greater driving range than previous versions through enhancements including modified battery cells.

The supplied tyres contribute directly to this improved range by utilising a new tread rubber compound that lowers rolling resistance. They also provide a quieter ride, a benefit of their optimised tread pattern design. In addition to delivering strong steering stability and wet grip performance, the tyres feature the proprietary Nano Black technology. This technique produces a deeper, richer black on the sidewalls, enhancing the visibility of the Dunlop branding and lending a more premium aesthetic to the vehicle.

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The Yokohama Rubber Co., Ltd. has expanded its established partnership with Mitsubishi Motors Corporation through the selection of its GEOLANDAR SUV tyre as original equipment for the newly launched 2026 Delica D:5 minivan. This latest generation of the vehicle, which debuted in Japan in January, features the tyre in size 255/55R18 98H. The collaboration builds upon a proven history, as the GEOLANDAR SUV was also fitted to the previous Delica D:5 model. For this new application, Yokohama engineers focused on refining the tyre’s performance, achieving enhancements in fuel economy and a reduction in external noise compared to the already well-regarded predecessor.

The GEOLANDAR SUV line is engineered primarily for modern minivans and on-road-focused SUVs, balancing the demand for everyday comfort and safety with versatile utility across diverse surfaces. Yokohama’s relationship with Mitsubishi extends beyond this single model, with the GEOLANDAR brand appearing on several vehicles in the automaker’s portfolio. Notably, the GEOLANDAR G94 model has been supplied in recent years for the Triton and Pajero Sport, underscoring a continued mutual confidence between the two companies.

This tyre supply agreement aligns with the comprehensive updates characterising the new Delica D:5. Mitsubishi has introduced refreshed exterior and interior styling while incorporating sophisticated all-wheel control technology and advanced driver-assistance systems. These improvements collectively elevate the distinctive dynamic character and driving capabilities for which the model is known, with Yokohama’s tyres contributing directly to its on-road performance and efficiency.

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