Team MRF Tyres has become the 2023 FIA European Rally Champions, achieving a remarkable victory with two rounds left in the eight-round 2023 FIA ERC Championship.

This victory solidifies MRF Tyres’ position in the world of rally championships, outperforming other well-known global tyre companies. The team’s success spans different terrains, excelling on both gravel and asphalt surfaces.

In a hard-fought season, Team MRF successfully defended its 2022 team championship title, competing against established multinational rally tyre manufacturers. After achieving dominance with nine wins in the FIA Asia Pacific Rally Championships, MRF Tyres aimed higher by entering the top-tier European competition, joining the FIA ERC in 2020. Through focused product development and strategic efforts, MRF Tyres quickly established itself as a force to be reckoned with, clinching stages, rallies, and championships. This second ERC championship win highlights the exceptional quality, performance, and durability of MRF Tyres.

Entering the 2023 FIA ERC season with high expectations following their 2022 championship win, Team MRF Tyres encountered tough competition. The season began strongly with a podium finish in the Rally Islas Canarias by Efrén Llarena and Sara Fernandez. Martins Sesks with Renars Francis dominated the fast gravel stages of Rally Liepaja and Rally Poland, showcasing the precision and reliability of the MRF tyres.

Arun Mammen, Vice-Chairman & Managing Director, MRF Ltd,” said, “I am extremely proud of the success achieved by MRF Tyres in the 2023 FIA European Rally Championship. As India’s leading tyre manufacturer, we looked to take India to the world stage and compete in the toughest rally competitions in the world. We knew it would take dedication and determination to succeed, and to do it once was a challenge, to back up that success in 2023 proves the talent and skill of the entire team at MRF Tyres. I would like to extend my congratulations to the team, and I look forward to our future challenges.”

Martins Sesks, driver of Team MRF Tyres, said, “We came into this year knowing that it would be a challenge. In the FIA European Rally Championship, you have to earn every result, as the quality of the teams and the drivers is very high. I have been proud to represent MRF Tyres in the Championship, and standing on the top step of the podium after winning at home in Latvia and Poland, has made me extremely proud. I would like to thank and I would also congratulate everyone at MRF Tyres for this Championship success.”

With consecutive victories, Team MRF Tyres positioned themselves favourably for the Team’sTeam’s Championship, further strengthened by another podium in the first Royal Rally of Scandinavia. The team secured vital Powerstage points in the Rally di Roma Capitale, solidifying their goal of a second Team’sTeam’s Championship. Notably, the MRF Tyres Dealer Team also achieved podiums and stage wins.

Having secured two wins and two podiums in six rallies, Team MRF Tyres has demonstrated its undeniable dominance throughout the year.

Nexen Tire, a global leader in tyre manufacturing, has received approval from Škoda for its N'FERA Sport ultra-high-performance (UHP) flagship summer tyre to be used as original equipment for the new Škoda Karoq SUV.

The Karoq is ideally matched with N'FERA Sport in size 215/50R18 W XL tire, which was created especially for the European market and made in Europe. It offers improved handling and stability even at high speeds. The N'Fera Sport (size 225/40R18) is already recognised by the ADAC Summer test 2025 and earns a strong overall rating for driving safety, comfort and environmental performance. The ADAC rates it as having a very good rating among competitors due to its short braking distance from 100 kmph. It also outperforms the norm in aquaplaning and wet braking.

Edwin van der Stad, Vice President Europe Original Equipment at Nexen Tire, said, “We are thrilled to receive this homologation for the N’FERA Sport on the Škoda Karoq. As our flagship summer product, the N'FERA Sport represents the peak of our tyre technology, designed to deliver outstanding performance and safety. Achieving the most homologations among our products, it is a true testament to the tyre's quality and our dedication to excellence. We look forward to continuing our successful partnership with Škoda, enhancing the driving experience for their customers worldwide.”

Toyota Motor Corporation has selected Sumitomo Rubber Industries Ltd’s DUNLOP GRANDTREK H/T31 tyre as original equipment (OE) in Japan for its recently launched LEXUS GX550 SUV.

In addition to the dependability and durability that the GRANDTREK series has established, the GRANDTREK H/T31 aims for on-road performance. The product uses new tread rubber and a H/T (Highway Terrain) pattern to provide a high level of anti-wear performance, good fuel efficiency and quiet operation. In order to increase visibility and create a more opulent overall design appeal, the tyres also employ the Nano Black design method, which colours brand insignia on tyre sidewalls a darker shade of black.

With its powerful but economical engine and sturdy construction, the new GX550 offers exceptional driving performance. With its unique design, cutting-edge suspension and driving support system, and 18-inch tyres, the OVERTRAIL+ delivers both off-road and on-road performance. Toyota SUVs have long been equipped with DUNLOP's GRANDTREK line of tyres as standard equipment.

Lucid Motors has selected Hankook Tire’s EV-exclusive all-season tyre, the iON evo AS SUV, as original equipment (OE) for its all-new electric SUV, the Lucid Gravity, designed for the North American Market.

Through its partnership with Lucid Motors, Hankook Tire has unveiled the iON evo AS SUV as a high-performance all-season tyre designed especially for big electric SUVs. The tyre's next-generation compound design combines high-performance polymers, environmentally friendly components, and high-concentration silica to provide outstanding grip and improved mileage performance in a variety of driving circumstances throughout the year. Notably, the tyre's stiffness profile has been tuned to support the heavier EV battery packs while maintaining a consistent road contact pressure to improve driving stability.

Its tread shape also permits even wear, increasing the tyre's longevity. The tyres greatly reduce rolling resistance and efficiently reduce noise by carefully balancing the size and quantity of tread blocks. Drivers who want a dynamic driving experience may retain great energy economy thanks to this design's improvements.

The Lucid Gravity, a full-size, three-row SUV and Lucid Motors' second all-electric vehicle model, was just introduced in the US. The Lucid Gravity has a sleek body and an elegant interior. It has a range of more than 700 kilometres on a single charge, can accelerate from 0 to 100 km/h in only 3.5 seconds and produces up to 828 horsepower in Grand Touring configuration. Actual results will vary depending on temperature, driving behaviour, battery state and charging.

Firestone, a subsidiary of Bridgestone Americas (Bridgestone), has launched the Firestone Affinity AS tyre, its latest touring tyre designed for mainstream sedans.

The Firestone Affinity AS tyre features a tread compound that safeguards against uneven and premature wear and comes with a limited warranty of up to 65,000 miles (approx. 104,607 km). It also helps limit road noise and vibration, while the unique tread pattern with diagonal and lateral sipes is designed to improve wet-weather traction and handling. Noise-silencing grooves in the tread pattern further help reduce noise and harshness while enhancing drivability.

An important addition to the Firestone touring collection, the Affinity AS tyre is positioned between the Firestone WeatherGrip and the entry-level all-season tyres. With no winter-specific certification, the Affinity AS tyre adds to Firestone's lineup and gives drivers who value consistent all-season performance another choice. Popular automobiles with rim widths ranging from 15 to 19 inches are designed to fit the Affinity AS tyre. At launch, there are nine fitments available. Throughout 2025, the 28 total fitments will be made available in a phased rollout. The Toyota Camry, Honda Accord, Nissan Altima, Hyundai Elantra, Ford Focus and Chevrolet Impala SEL are among the vehicles whose Affinity AS tyres fit the best.

Brad Robison, Director – Consumer Product Strategy, Bridgestone Americas, said, "Our new touring offering, the Affinity AS tyre, is designed to deliver confident handling, a quiet ride and long wear life for mainstream sedans. With impressive wet-weather grip and longevity, the Affinity AS tyre is built for the drivers who appreciate strong performance and good value.”