NEXEN TIRE To Supply Custom-Fitted OE Tyres For All-New Kia Seltos In Korea
- By TT News
- March 09, 2026
NEXEN TIRE has commenced original equipment tyre supply for the latest generation Kia Seltos in South Korea. The redesigned model features a larger body than its predecessor and introduces a hybrid powertrain alongside the existing gasoline option. With this expanded trim lineup, wheel size offerings have grown beyond the previous 16- and 18-inch specifications to now include a new 19-inch option.
For the 16- and 18-inch wheels, NEXEN TIRE supplies its N’PRIZ S high-efficiency all-season tyres. These are engineered to perform across electric, hybrid and internal combustion vehicles alike. Their optimised block design promotes excellent fuel mileage while ensuring quiet, comfortable ride quality. Enhanced snow traction compared to earlier versions supports reliable driving throughout Korea’s varied seasonal conditions.
The new 19-inch wheels, reflecting growing consumer preference for larger diameters, receive the premium N’FERA AU7 tyres. Specifically developed for high-inch applications, these deliver stable high-speed performance and a smooth driving experience. A reinforced structure and refined tread pattern ensure consistent handling, while the integrated Noise Reduction System reduces interior noise by absorbing cavity resonance. Internal testing indicates this technology lowers driving noise by approximately ten percent compared to conventional tyres.
This latest OE agreement strengthens NEXEN TIRE’s presence in the high-inch SUV segment. The company continues expanding its original equipment portfolio, now supplying tyres for diverse SUVs and pickup trucks including the KGM Musso, Hyundai Palisade, ELEXIO electric SUV, Kia EV5, Tasman pickup and Škoda Karoq.
John Bosco (Hyeon Suk) Kim, CEO, NEXEN TIRE, said, “As demand for SUVs continues to grow globally, we are supplying OE tyres for more and more vehicles equipped with high-inch wheels. We will continue to strengthen partnerships with global automakers and expand our supply of SUV and high-inch tyres based on our proven technology and product competitiveness.”
Nexen Tire will supply its N'FERA Sport tyres as original equipment (OE) for the newly launched Audi A6 premium sedan, expanding its partnership with the German carmaker.
The tyres will be supplied in 18-inch and 19-inch sizes for the latest generation of the Audi A6, the company's flagship premium sedan.
The N'FERA Sport is an ultra-high-performance (UHP) tyre designed for high-performance vehicles. According to Nexen Tire, the tyre uses high-strength internal materials to distribute contact pressure and load evenly, supporting handling and braking performance in both dry and wet conditions.
The tyre received a "Good" rating in the summer tyre test conducted by German automotive publication Auto Bild, with strong scores in dry and wet braking, rolling resistance, pass-by noise and mileage. It also achieved a "Good" rating in the 2025 summer tyre test conducted by ADAC, where it performed well in driving safety and comfort.
Nexen Tire began supplying OE tyres to an overseas vehicle manufacturer in 2012 and has since expanded its customer base to include several global automotive groups, including Volkswagen Group. The company previously supplied OE tyres for the Audi A3 and the eighth-generation Audi A6.
The latest agreement extends that relationship to the redesigned Audi A6 and is expected to support future replacement tyre demand as vehicles enter the aftermarket.
"The supply for the all-new Audi A6 demonstrates that NEXEN TIRE's technology and quality continue to be recognized by the world's most demanding premium brands," said John Bosco (Hyeon Suk) Kim, CEO of NEXEN TIRE. "We will continue to strengthen our partnerships with global premium automakers and expand our OE supply capabilities moving forward."
Continental Secures OE Approval For Škoda Elroq With Aerodynamic EcoContact 7 Tyre
- By TT News
- July 30, 2026
Continental has secured original equipment approval for its EcoContact 7 summer tyre on the all-electric Škoda Elroq. The German automotive supplier will supply the SUV with specific front and rear fitments, namely size 235/50 R20 for the front axle and 255/45 R20 for the rear, both designed for 20-inch rims. Each tyre includes the FR marking, signifying an integrated rim protection rib that reinforces the sidewall to guard against curb damage.
To enhance the vehicle's efficiency, Continental incorporated a distinctive aerodynamic feature inspired by golf ball dimples. Small indentations on the tyre surface, branded as the ‘Aerodimple’ structure, are engineered to reduce air turbulence around the sidewalls. This design principle, which mirrors the dimples on a golf ball that minimise drag, helps lower energy consumption by requiring less force to maintain forward motion.
Beyond rolling resistance and aerodynamics, the tyre development focused on acoustic comfort. The tread pattern benefits from optimised block spacing and angles specifically tuned to mitigate noise frequencies generated during low-speed urban driving. This acoustic engineering results in a quieter ride environment for both the vehicle occupants and the surrounding community.
Continental has finalised the tyre lineup for the Škoda Elroq with the EcoContact 7 in specifications 235/50 R20 100H FR and 255/45 R20 101H FR. The summer tyre is also formulated with a specialised rubber compound and construction to deliver low rolling resistance, high mileage and reduced noise levels, contributing to the overall efficiency and refinement of the electric SUV across numerous global markets.
Yokohama Supplies ADVAN dB V552 Tyres For SAIC Motor's New MG7 Sedan
- By TT News
- July 29, 2026
Yokohama Rubber Co., Ltd. has begun supplying its ADVAN dB V552 tyres as original equipment (OE) for SAIC Motor Corporation Limited's new MG7 sports sedan, which was launched in China in January 2026.
The OE tyre is supplied in size 245/40R19 98W.
The ADVAN dB V552 is a premium comfort tyre in Yokohama Rubber's global flagship ADVAN range. The company said the tyre combines low noise levels with strong wet grip and fuel efficiency, aiming to deliver ride comfort alongside stable handling.
The latest MG7 is a coupe-style mid-size sedan powered by a turbocharged engine. The updated model features a three-stage electric rear wing and dual twin exhausts as standard across all variants. SAIC Motor has also enhanced the vehicle's smart cockpit and other intelligent features.
Yokohama Rubber To Supply ADVAN Sport V107 Tyres For Updated Mazda MX-5
- By TT News
- July 28, 2026
Yokohama Rubber Co., Ltd. has begun supplying its ADVAN Sport V107 tyres as original equipment (OE) for the updated Mazda MX-5, which went on sale in Japan and Europe in June 2026.
The two-seater lightweight convertible sports car is fitted with 195/50R16 84V ADVAN Sport V107 tyres. Yokohama Rubber said it has supplied original equipment tyres for every generation of the Mazda MX-5 since the model was first introduced.
The ADVAN Sport V107 is an ultra-high-performance tyre within Yokohama's global flagship ADVAN brand. According to the company, the tyre combines handling stability and wet-weather performance with low noise, ride comfort and reduced rolling resistance.
The Mazda MX-5, first launched in 1989, has recorded cumulative global sales of more than 1.26m units, according to Mazda.
As part of the latest update, Mazda has introduced a special edition of the MX-5 alongside a new exterior colour. The company said the changes are intended to enhance driving performance while complying with external noise regulations.
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