Tata Safari Launched At INR 14.69 Lakh

Tata Motors today announced the price of its recently unveiled premium flagship SUV – the all-new Safari that comes in both manual and automatic transmission options. Starting from INR 14.69 lakh (ex-showroom Delhi),  the prices of  6/7 seater goes up to INR 21.45 lakh for the top-end model. The all-new Safari will be available in nine variants, starting from XE and going up to the XZA+.
With 2.0 litre turbocharged Kyrotech engine and it’s 2,741 mm wheelbase, the new Safari comes with signature Oyster White Interiors paired with the Ashwood finish dashboard, a majestic panoramic sunroof, along with six and seven-seater options, equipped with an 8.8-inch floating island infotainment system.
Besides, the new vehicle comes with a variety of safety features such as all-disc brakes, an electronic parking brake and an advanced ESP with 14 functionalities. Coupled with the Boss Mode providing enhanced ride comfort, the Safari gives the executive customers a living room style ride experience. Furthermore, the vehicle will be available in additional colour options of Daytona Grey, Tropical Mist and Orcus White along with the signature Royal Blue.
In its new avatar, the Safari takes forward the brand’s rich legacy by combining Tata Motors’ Impact 2.0 design language with the proven capability of OMEGARC, the architecture derived from the renowned D8 platform from Land Rover, which is touted to be the gold standard of SUVs worldwide. The OMEGARC architecture has already proven its mettle with the success of the Harrier.

SUVs is the fastest-growing passenger vehicle segment in the country and the new Safari will accelerate the momentum gained by the company’s consistently growing SUV sales which have resulted in a growth of 20 per cent YTD when compared to the same period last year.

In a challenging year, Tata Motors exhibited a stunning performance in the passenger vehicles market last year by clocking in over 23,000 unit sales every month successively from October 2020. Furthermore, in Q3FY21, the Tata Motors PV business posted its highest sales in the last 33 quarters. The rising demand can be attributed to the BS-VI range, which was launched last year, under the New Forever philosophy of the company. Demand was visible across all products of the New Forever range, including the premium hatchback Tata Altroz and the BS6 Harrier, which stole the show.
Guenter Butschek, MD and CEO, Tata Motors, said, “The new Safari is an impressive endorsement of our stated intend of enhancing presence in the faster-growing market segments. Its exceptional build quality and premium finish, power and performance augment the brand’s iconic legacy and amplify the key traits of the ‘New Forever’ range - safety, style, drivability and best-in-class features. We will make the Safari rule the Indian roads once again.”
Shailesh Chandra, President – Passenger Vehicles Business Unit, Tata Motors, said, “Safari had introduced India to the SUV lifestyle, and in its contemporary avatar, the new Safari is in-sync with the multifaceted lifestyles of today’s SUV customer. With the introduction of the ‘Adventure’ persona, customers have more choice to select the Safari that best complements their individual personality to ‘Reclaim Your Life’.” (TT) 

NEXEN TIRE Expands Kia Seltos OE Tyre Supply To North America And Europe

NEXEN TIRE Expands Kia Seltos OE Tyre Supply To North America And Europe

NEXEN TIRE has expanded its original equipment tyre supply for the Kia all-new Seltos into North America and Europe, following an earlier rollout for the Korean market in March with the N’PRIZ S and N’FERA AU7.

For North America, the company provides the N’PRIZ S in a 16-inch fitment for United States and Canada. This tyre is designed for electric, hybrid and combustion vehicles, emphasising mileage performance and ride comfort. In Europe, including Germany, France and the Netherlands, NEXEN TIRE supplies summer tyres across multiple sizes. The N’FERA Primus comes in 16- and 18-inch fitments, offering high-speed stability and wet braking, while the 19-inch N’FERA Sport delivers ultra-high-performance capability validated in European tyre tests.

This regional strategy highlights NEXEN TIRE’s ability to tailor OE solutions for a single vehicle model across different markets. The manufacturer continues to grow its global OE portfolio, covering mass-market SUVs to premium brands.

John Bosco (Hyeon Suk) Kim, CEO, NEXEN TIRE, said, "This OE supply for the all-new Seltos goes beyond simply increasing volume – it demonstrates NEXEN TIRE's ability to deliver products tailored to the specific road conditions and consumer needs of each market. We will continue to strengthen partnerships with global automakers and expand our market-optimised OE supply going forward."

Yokohama’s Sporty ADVAN FLEVA V701 Tyres Chosen As OE For Honda’s New Super-ONE EV

Yokohama’s Sporty ADVAN FLEVA V701 Tyres Chosen As OE For Honda’s New Super-ONE EV

The Yokohama Rubber Co., Ltd. has confirmed the supply of its ADVAN FLEVA V701 tyres as original equipment for Honda Motor Co., Ltd.’s new compact electric vehicle. The Super-ONE, launched in Japan in May 2026 with a gradual rollout planned for United Kingdom and several Asian markets, uses the tyre in size 185/55R15 82V.

Engineered under the ADVAN brand’s philosophy of delivering driving enjoyment, the sporty high-performance tyre provides sharp handling across city streets, winding roads and highways. The EV is marketed under different names regionally, including Super-ONE in Japan and Asia & Oceania, Honda Super-ONE in select Asia & Oceania countries and Super-N in  UK.

Honda developed the Super-ONE to combine everyday usability and environmental performance with a unique fun-to-drive character. By engaging all driver senses through sporty handling only a small EV can offer, the model aims to deliver an exciting and uplifting driving experience.

Yokohama Rubber Supplies OE Tyres For Subaru Trailseeker BEV

Yokohama Rubber Supplies OE Tyres For Subaru Trailseeker BEV

Yokohama Rubber has begun supplying its ADVAN V61 and GEOLANDAR X-CV tyres as original equipment for the new Trailseeker battery electric sport utility vehicle developed by Subaru Corporation.

The vehicle, known as the E-Outback in Europe, was first unveiled in the United States in April 2025.

Tyres supplied for the Japanese and European markets are ADVAN V61 in size 235/60R18 103H, while North American models are fitted with GEOLANDAR X-CV tyres in size 235/50R20 100V.

The ADVAN V61 is a summer SUV tyre within Yokohama Rubber’s flagship ADVAN range. According to the company, it combines fuel and energy efficiency with handling stability and low noise levels.

The GEOLANDAR X-CV is a highway terrain tyre that meets the M+S (mud and snow) standard. Yokohama Rubber said the tyre was designed to deliver high-speed performance and drivability while balancing safety, comfort, durability and fuel efficiency.

Both tyre models supplied for the Trailseeker carry Yokohama Rubber’s proprietary “E+” mark on the sidewall, indicating technologies intended to address the requirements of electrified vehicles, including durability, quietness and energy efficiency.

Yokohama Rubber said the tyres were developed using HAICoLab, its artificial intelligence-based development framework designed to combine human input with data-driven analysis.

The Trailseeker is Subaru’s new battery electric SUV designed to combine BEV driving performance with utility for both daily and recreational use.

Yokohama Rubber Supplies Two Tyre Lines As OE On New Mazda CX-5 Across Global Markets

Yokohama Rubber Supplies Two Tyre Lines As OE On New Mazda CX-5 Across Global Markets

The Yokohama Rubber Co., Ltd., has been selected to supply two distinct tyre models as original equipment for Mazda Motor Corporation’s new crossover SUV, the MAZDA CX-5. The vehicle launched in North America in March 2026. Yokohama’s GEOLANDAR X-CV tyres, in size 225/65R17 102H, are designated for the North American market, while the ADVAN V61 tyres are fitted on CX-5 units sold in Japan, Europe and other regions.

The GEOLANDAR X-CV is a next-generation highway terrain tyre that meets mud and snow standards, emphasising high-speed performance and drivability alongside safety, comfort, durability and fuel efficiency. Development relied on Yokohama Rubber’s proprietary HAICoLab, an artificial intelligence framework that merges human creativity with massive data processing to drive digital innovation and new discoveries.

The ADVAN V61, part of Yokohama’s flagship ADVAN range for premium SUVs, delivers high-level balance in fuel efficiency, handling stability and quietness. Suited for both city driving and long-distance touring in heavy SUVs, this tyre is already original equipment on many premium models. Yokohama began offering a broad range of replacement-market sizes for the ADVAN V61 in 2025.

As Mazda’s current best-selling model, the third-generation MAZDA CX-5 evolves the Soul of Motion design and Jinba-Ittai driving experience. Enhancements to interior space, usability, ride comfort and quietness support a comfortable drive across diverse conditions, reinforcing the vehicle’s emotional and tactile appeal.