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TYRESYSTEM Enhances AZuR's Value Chain With Digital TPMS Expertise
April 10, 2026
TYRESYSTEM, functioning as the digital arm of AZuR partner RSU, has made Tyre Pressure Monitoring System (TPMS) its central pillar of expertise. This unit moves beyond simple product sales by offering specialised training focused on tyre pressure monitori
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Parcours Launches Carbon Wheels With Vibration-Reducing VibraCORE Technology
April 09, 2026
Parcours, a British wheel brand specialising in aerodynamic, wind-tunnel-tested carbon wheelsets for road, gravel and triathlon cycling, has launched the Strade GT, the debut model in its new GT Series. At the heart of this wheelset lies VibraCORE, a tech
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Continental Celebrates Two Decades Of Operations At Camaçari Tyre Facility In Brazil
April 09, 2026
Continental is celebrating two decades of its Camaçari tyre factory, situated near Salvador in Brazil. This occasion represents a major milestone for the firm’s operations throughout the Americas, as the site has served as a trusted partner across Sout
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TIP-Supported Study Intros Advanced Model To Track TRWP Movement Through Soil And Waterways
April 09, 2026
The Tire Industry Project (TIP) has announced the publication of a scientific study presenting a sophisticated model designed to track how tyre and road wear particles (TRWP) move through land and freshwater environments. Known as the Mass Balance Model,
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BKT Launches High-Energy 'Jurrat' Campaign For India's Riders
April 09, 2026
Balkrishna Industries Ltd. (BKT), a well-established global player in the Off-Highway tyre market, has now entered India’s consumer segment with a determined move into the two-wheeler space. The company unveiled a new campaign called Jurrat, which signa
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Ironman Tires Debuts Next-Gen iMOVE Sport G2 All-Season UHP Tyre
April 08, 2026
Ironman Tires, a brand owned by Hercules Tire and Rubber Company (HTR), a wholly owned subsidiary of American Tire Distributors, has unveiled the iMOVE Sport G2, a next generation all season ultra-high-performance tyre crafted for modern sport sedans, per
