Bridgestone Partners With Academic Institutions To Boost Natural Rubber Sustainability Through Genetic Analysis

Bridgestone Partners With Academic Institutions To Boost Natural Rubber Sustainability Through Genetic Analysis
From left: Toshihiro Uchiyama, General Manager, Sustainable Technology Strategy and Research Department, Bridgestone Corporation; Masashi Otsuki, Executive Director, Institute of Advanced Technology, Bridgestone Corporation; Prof Dr Tito Latif Indra, M.Si, Dean of the Faculty of Mathematics and Natural Sciences, Universitas Indonesia and Dr Retno Lestari, M.Si., Faculty of Mathematics and Natural Sciences, Universitas Indonesia.

Bridgestone has initiated a collaborative research project with Universitas Indonesia, Public University Corporation Yokohama City University (Yokohama City University), and Public University Corporation Maebashi Institute of Technology (Maebashi Institute of Technology) focused on the genetic analysis of para rubber trees. The partnership draws on tree samples and genetic data from Bridgestone’s own natural rubber farm in Indonesia, combined with the advanced capabilities of the academic institutions. The primary goal is to develop a marker assisted selection technique that can identify elite trees, characterised by high and stable yields, at an early stage. A formal signing ceremony took place at Universitas Indonesia on 7 April to mark the beginning of this joint effort.

Sustainability is central to Bridgestone’s management philosophy, reflected in its business model that links operations to carbon neutrality, a circular economy and nature positivity across the entire value chain from production to renewal. This research directly supports that vision by aiming to improve the sustainability of natural rubber. Ultimately, the company seeks to contribute to a more circular and regenerative business model where natural rubber production becomes increasingly efficient and environmentally responsible.

A stable supply of natural rubber is essential for tyre manufacturing and safe mobility, yet para rubber trees grow only in narrow equatorial bands and face threats from climate change and disease. With global vehicle ownership rising, demand for natural rubber is increasing, creating pressure to boost productivity without expanding farmland into forests. Bridgestone has therefore pursued multiple technological paths, including disease diagnostics and big data driven planting optimization on limited land. The company also supports smallholder farmers by sharing these technologies and providing training based on know‑how from its own farms, thereby enhancing productivity, improving livelihoods and strengthening the long-term sustainability of natural rubber.

In this specific research initiative, Bridgestone supplies latex samples and existing genetic information from its rubber trees. Universitas Indonesia handles the extraction of DNA and RNA data, while Yokohama City University and Maebashi Institute of Technology perform genetic analyses to pinpoint genes linked to rubber productivity. Together, they will build a marker assisted selection method for rapid, high-precision identification of elite trees, significantly shortening traditional breeding timelines that once took decades. After validating the technology and establishing propagation and nursery systems, Bridgestone plans to replace ordinary trees with elite varieties over the medium to long term, thereby raising productivity and stabilising yields within finite land resources.

Prof Dr Tito Latif Indra, M.Si, Dean of the Faculty of Mathematics and Natural Sciences, Universitas Indonesia, said, "In this project, the Faculty of Mathematics and Natural Sciences, Universitas Indonesia (FMIPA UI), will play a key role in supporting the scientific framework of the project by leveraging its expertise in molecular biology and genetic data acquisition. This collaboration is such an important foundation in strengthening FMIPA UI's academic contribution in impactful global research. Through research in the field of sustainable natural resources, we are trying our best to reinforce the ecosystem of global natural rubber production and provide significant innovation to support sustainable rubber plantations in Indonesia."

Yukihisa Shimada, Director, Kihara Institute for Biological Research, Public University Corporation Yokohama City University, said, "In this project, Yokohama City University will serve as a strategic and technical advisor, supporting collaboration with Indonesian government agencies and the establishment of research infrastructure. Through international collaboration, we will drive high-precision genome analysis and the selection of promising lines, contributing to the creation of scientific knowledge for sustainable resource use."

Kensuke Nakamura, President, Public University Corporation Maebashi Institute of Technology, said, "In this joint research, Maebashi Institute of Technology will lead the bioinformatics analysis, contributing to the advancement of natural resource research through a data-driven approach. As a public university, we are dedicated to fostering both locally grounded research and international research partnerships. By leveraging these strengths, we seek to generate impactful knowledge that will contribute to building a more sustainable society."

Masashi Otsuki, Executive Director, Institute of Advanced Technology, Bridgestone Corporation, said, "By co-creating with stakeholders across the natural rubber industry and promoting the sustainable use of natural rubber, Bridgestone strives to achieve the corporate commitment of ‘Ecology: Committed to advancing sustainable tire technologies and solutions that preserve the environment for future generations’ described in its Bridgestone E8 Commitment.

Hankook Lands Control Tyre Deal For Australia’s ‘APCES’ Endurance Championship

Hankook Lands Control Tyre Deal For Australia’s ‘APCES’ Endurance Championship

Hankook Tire has secured a new role as the Official Control Tyre Supplier for the 2026–2027 season of the Australian Production Car Endurance Series (APCES), following a partnership with the Australian Racing Drivers’ Club (ARDC). The APCES is a newly launched endurance championship created by the ARDC and Motorsport Australia, designed to continue the country’s legacy of production car racing. The series will feature production-based vehicles competing across eight performance-based classes, labelled X, A1, A2, B1, B2, C, D and E.

Hankook will exclusively supply its Ventus TD (Z221) R-Spec tyres to all participating teams, working alongside official trackside supplier Gary’s Motorsport Tyres. The control tyre format, which equips every competing vehicle with identical tyre specifications and performance, is intended to provide consistent racing conditions throughout the championship. The semi-slick tyres feature an optimised tread pattern and advanced compound technologies, delivering strong dry grip, stable cornering, excellent braking and superior heat resistance even under prolonged high-speed driving.

The championship will begin its opening round at Sydney Motorsport Park on 30 and 31 May, with additional races scheduled at Sandown International Raceway in August and Queensland Raceway in September. The final round is set for March 2027 at Mount Panorama Circuit in Bathurst, New South Wales, as part of the iconic Bathurst 6 Hour endurance race. The overall series champion will be determined at that concluding event.

Hankook has already built a strong reputation in Australian endurance racing as the official tyre supplier for the Bathurst 6 Hour, and it continues to sponsor other local events including the First Focus Radical Cup Australia Series, the Precision National Sports Sedan Series and the Hyper Racer Hankook Australian Drivers’ Championship. Moving forward, the company plans to strengthen its global premium brand position by using racing data from extreme motorsports conditions, combined with its global innovation R&D infrastructure, to develop ultra-high-performance tyre technologies.

Bridgestone Secures 11th Consecutive GM Supplier Of The Year Award

Bridgestone Secures 11th Consecutive GM Supplier Of The Year Award

Bridgestone Corporation has extended its legacy of excellence with General Motors by securing a 2025 Supplier of the Year award, marking the company’s 11th consecutive win and 24th overall. The honour was announced during GM’s 34th annual awards ceremony in Austin, Texas. Out of a vast network exceeding 20,000 suppliers, Bridgestone emerged as one of only 103 companies across 14 countries to receive this distinction.

A global cross-functional team at General Motors determines the winners based on performance across key categories such as safety, innovation and resilience. The evaluation process considered each organisation’s results throughout 2025 alongside their alignment with GM’s fundamental values and ambitious future objectives. This rigorous selection method highlights the importance of consistent execution and shared strategic vision.

The recognition directly supports Bridgestone’s internal E8 Commitment, an ethos built around eight values beginning with the letter E, including Ecology and Extension. By crafting innovative tire solutions for GM, the Japanese company effectively advances its pledges on both ecological responsibility and technological extension. This synergy between corporate values and customer recognition reinforces Bridgestone’s position as a reliable partner.

David Colletti, President of Consumer Original Equipment Tires, North America, Bridgestone Americas Tire Operations, said, “This recognition reflects the strong relationship between Bridgestone and GM. Together, our shared dedication to innovation, quality and performance continues to fuel long-term success.”

Shilpan Amin, Senior Vice President, Global Chief Procurement and Supply Chain Officer, General Motors, said, “Supplier of the Year is one of those key moments our whole team looks forward to every year because it highlights the partnerships behind every vehicle we build. The results our suppliers deliver throughout the entire product development cycle are central to our ability to deliver world-class vehicles to our customers. When our suppliers, such as Bridgestone, lean in with us on new technology and flawless execution, we can move faster, compete harder and unlock more value across the entire supply chain.”

Tyres Europe Joins Industry Alliance Demanding Stronger EU Trade Defence

Tyres Europe Joins Industry Alliance Demanding Stronger EU Trade Defence

Tyres Europe has joined a broad alliance of European industry associations urging the European Union to strengthen its trade defence policy. The coalition warns that unfair trade practices, combined with structural overcapacity and state-led market distortions worldwide, are intensifying pressure on local manufacturers. European producers must contend with high energy costs, strict environmental rules and complex regulations, placing them at a clear disadvantage compared to rivals benefiting from less transparent conditions.

The signatories have made clear that they do not seek protection from competition itself, only fairer conditions under which to compete. They argue that a truly global level playing field is essential to protect Europe’s industrial base, sustain competitiveness and allow EU companies to continue investing, producing and preserving jobs within the continent. Without such balance, the long-term viability of key sectors remains at risk.

As an immediate step, the coalition calls on the European Commission to assign more staff to the trade defence units within DG Trade. According to the statement, these services are severely understaffed in absolute numbers and relative to the EU’s main global partners. This shortage undermines Europe’s ability to respond effectively to foreign trade distortions in a timely manner.

Reinforcing DG Trade’s investigative capacity is therefore presented as a crucial short-term priority. Tyres Europe and the other associations contend that targeted staffing increases would significantly enhance the EU’s resilience against global market imbalances. Such a move, they believe, would help safeguard fair competition without erecting unnecessary barriers to international trade.

Hankook Tire Strengthens Honda Partnership With Fifth Supplier Excellence Award

Hankook Tire Strengthens Honda Partnership With Fifth Supplier Excellence Award

Hankook Tire was conferred with the ‘Excellence in Quality and Delivery’ award during Japanese automaker Honda Motor Co., Ltd.’s ‘2025 Supplier Excellence Award’ ceremony, which took place in Columbus, Ohio, this past April.

Honda annually evaluates suppliers across North America based on criteria such as quality, delivery, value and innovation. Out of 56 honourees this year, Hankook Tire stood out due to its systematic quality management, stable supply capabilities and advanced product development competitiveness.

This latest accolade marks Hankook Tire’s fifth recognition from Honda, following previous wins for ‘Excellence in Value’ in 2016 and 2020, and ‘Excellence in Delivery/Value’ in 2018 and 2023. Since establishing a partnership with Honda in 2013, Hankook Tire supplies original equipment tyres for key SUV models including the CR-V, HR-V, Pilot and Passport, as well as global sedans like the Accord and Civic.

Building on this recognition, the tyre manufacturer aims to deepen its collaboration with Honda and expand its presence as a premier global brand in North America. Leveraging its integrated quality and technology system – supported by the Technoplex headquarters, Hankook Technodome R&D center and Hankook Technoring test track – the company continues to serve over 50 global automakers and plans to further enhance its AI-driven quality management through sustained R&D investment.