Hankook Tyre UK at the London to Brighton EV Rally finish line 2025. L-R: Zoe Baldwin (Marketing Manager), Neil Barrett (EV Lead & Key Account Manager), Lucy Stanton (Marketing Specialist), Ben Francis (PCR Sales Manager), Natasha Ramos Smyth (Marketing Specialist) and James Young (UK National Account Manager).

Hankook Tyre UK has confirmed it will continue as a key partner for the 2026 London to Brighton Electric Vehicle Rally, building on the success of the 2025 event. The premium tyre manufacturer reaffirmed its dedication to innovation, sustainability and the future of electric mobility. Scheduled for 20 June 2026, the rally will again bring together industry leaders, electric vehicle enthusiasts and the public for a major celebration of electric transport.

The event will commence in Westminster, with an electric vehicle convoy travelling through central London before finishing along Brighton’s seafront. More than 100 vehicles will take part, with drivers challenged to complete the route using minimal energy. This format highlights the critical importance of efficiency in advancing sustainable mobility. Upon arrival in Brighton, up to 35,000 spectators are expected to welcome participants at the seafront e-village.

Hankook will showcase its iON range, the world’s first complete tyre lineup developed specifically for electric vehicles. The company will also serve as the official sponsor of the awards ceremony, a highly anticipated after-party at the Malmaison, bringing together industry figures and participants for an evening celebrating energy efficiency and EV innovation. The event programme includes an electric stunt show, live music, interactive experiences and test drive opportunities.

Hankook’s iON range includes the iON evo for summer, the iON i*cept for winter, the all-weather iON FlexClimate and the iON GT for compact EVs, all available for SUVs. These tyres feature reduced rolling resistance, low noise levels and high load‑bearing capacity to handle instant torque and increased vehicle weight, thereby extending driving range and comfort. As the exclusive tyre supplier to the ABB FIA Formula E World Championship, Hankook will also display a Formula E car and its racing tyre at its stand.

Harrison Hughes, Director of the London to Brighton EV Rally, said, “We’re delighted to welcome Hankook Tyre UK back as a key partner of the London to Brighton Electric Vehicle Rally. Their continued support plays an important role in helping us deliver and grow the event year on year, and we’re especially pleased to have them sponsoring the evening awards, which are a real highlight of the event.”

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CEAT Kelani Holdings has been recognised as the Best Tyre Manufacturer in the Component Manufacturer category at Sri Lanka’s inaugural Automobile Industry Awards, a distinction that underscores its dominant role within the nation’s expanding vehicle assembly sector. The awards, organised by the newly established Automobile Industry Council, were presented during a formal ceremony at Temple Trees, drawing a distinguished audience of government ministers, senior bureaucrats and key industry stakeholders.

The company’s commanding presence is particularly evident in the original equipment segment, where it supplies tyres for over 90 percent of all vehicles assembled domestically. Since initiating its original equipment supply chain in 2012, CEAT Kelani has grown to become the preferred partner for assemblers, delivering more than 150,000 tyres annually for a broad spectrum of vehicles, from passenger cars to commercial trucks. Its products are now fitted as standard equipment on more than 30 locally assembled models across 11 international brands.

This position of strength is further validated by the company’s attainment of the IATF 16949:2016 certification, marking it as the first tyre manufacturer in Sri Lanka to achieve this globally respected automotive quality standard. The tyres supplied to vehicle makers undergo exhaustive validation processes, demonstrating superior outcomes in critical areas such as safety, braking performance and durability while also exhibiting low rolling resistance to improve driving efficiency.

Beyond its industrial achievements, CEAT Kelani contributes substantially to the national economy by conserving foreign exchange through import substitution and sustaining the livelihoods of over 10,000 rubber cultivator families through domestic natural rubber sourcing. The Automobile Industry Council, which hosted the awards, functions as a private-sector-led entity established with government support to foster sustainable growth and collaboration between public and private stakeholders.

The inaugural awards ceremony forms part of the Council's broader mission to promote global best practices and governance standards within the local industry. As Sri Lanka's leading tyre brand, the company sells over 1.2 million tyres annually and maintains a presence in more than 110 countries, including US and Europe.

Ranked as the country's most valuable tyre brand by Brand Finance, CEAT Kelani has invested over INR 8.5 billion in Sri Lanka over the past decade, with a further INR 4.5 billion recently committed. The manufacturer supplies approximately half of Sri Lanka's automotive tyre demand while exporting around 20 percent of its output to 16 nations, reinforcing its status as a vital contributor to the national economy.

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Vittoria has expanded its Gravel Endurance Range by introducing new 700×50c and 700×55c tyre sizes across the Terreno T10, T30, T50 and T70 models. The gravel cycling discipline has transformed from a niche mixed-terrain activity into a multifaceted sport encompassing competitive racing, multi-day journeys, bikepacking and increasingly technical routes.

Although 40 mm and 45 mm options remain effective benchmarks in certain conditions, adoption of 50 mm and 55 mm widths is accelerating across racing and adventure circles. A wider footprint delivers improved traction on loose terrain, greater stability on descents, lower pressure capabilities and enhanced comfort during prolonged rides.

Within the racing segment, the trend towards larger tyres is unmistakable, with some competitors turning to mountain bike rubber for rugged courses. Tyre pressure management emerges as critical, as reduced pressure absorbs vibrations and maintains control on unpredictable surfaces. The average weight increase of approximately 70 grammes represents a modest compromise relative to performance gains.

For bikepacking and touring, wider tyres prove invaluable for managing heavier loads, delivering superior stability and cushioning over extended distances. The flexibility to adjust pressure enables navigation of both paved roads and isolated gravel routes. This preference aligns with frame design developments, as manufacturers produce bicycles with ample tire clearance to accommodate diverse styles.

The Terreno tread patterns are purpose-built for gravel surfaces and outperform traditional mountain bike designs. With the new sizes, the Vittoria Gravel Endurance Range now addresses the full spectrum from competitive racing to wilderness adventures, empowering cyclists to select optimal configurations for their ambitions across any terrain.

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Titan International has introduced the ITP CrossTrax tyre, a new product developed to enhance utility task vehicle performance in demanding agricultural settings. The company translated direct feedback from dealers and farmers into engineering specifications, addressing the specific operational challenges faced on modern farms. This initiative underscores a strategic move to tailor equipment for the evolving role of UTVs as essential workhorses beyond simple transportation.

The genesis of the CrossTrax tyre stemmed from field observations rather than laboratory work. During the Titan University Summit in early 2025, dealers highlighted persistent issues with tyre durability and machine downtime. Concurrently, farmers at agricultural shows reinforced these concerns, emphasising the need for a tyre built exclusively for farm work, distinct from recreational models, given that UTVs are now routinely used for hauling heavy supplies across fields, gravel and hard-packed roads.

The engineering response targeted the most frequent user complaints, namely flats from crop stubble and accelerated wear from mixed-terrain use. To combat these issues, the CrossTrax features an aramid-reinforced ply layer for enhanced puncture resistance against debris. It also incorporates a low void-to-tread ratio to improve stability across varying surfaces and utilises large tread blocks to promote even wear, thereby extending service life and reducing operational disruptions.

Reinforcing Titan’s commitment to customer-driven development, the new tyre line is now available in nine sizes, covering popular models like the Polaris Ranger, Kawasaki Mule and John Deere Gator, with three additional sizes forthcoming. Early field evaluations have reportedly affirmed the design priorities, with positive feedback on improved ride stability and durability. The CrossTrax ultimately aims to increase operator confidence while minimising downtime and replacement frequency.

Todd Hinson, Powersports Product Manager, Titan Specialty Division, said, “Hearing this input directly from dealers and farmers was really eye opening. CrossTrax is the result of taking those conversations seriously and acting on them. We built a tyre around what is actually needed for farm work today. CrossTrax reflects who Titan is, a tyre manufacturer with boots on the ground, staying close to our dealers and customers. We spend a lot of time understanding how equipment is actually being used on farms and building solutions around those needs. That approach has always shaped how we innovate, and it will continue guiding us moving forward.”

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DUNLOP (company name: Sumitomo Rubber Industries, Ltd.) has formalised a new multi-year partnership with the renowned Goodwood Revival motor sport event. This agreement, which extends for up to three years, builds upon the company’s longstanding sponsorship ties with the historic Goodwood Circuit dating back to its early operational years.

The upcoming Goodwood Revival, scheduled for 18–20 September 2026 at the English circuit, will feature a substantial DUNLOP presence. A 600-square-metre exhibition booth and dedicated VIP facilities are planned, alongside a prominent display of three 1966 Ford GT40 race cars. These vehicles, fitted with DUNLOP racing tyres, are slated to compete in the event’s featured races.

This collaboration represents a strategic initiative for DUNLOP following its brand acquisition in 2025, aimed at strengthening its European market footprint. The partnership underscores the company’s ongoing commitment to supporting the classic car community while driving business expansion across the European continent.

Charles Gordon-Lennox, 11th Duke of Richmond, said, “It is extremely fitting that Dunlop, one of the original partners of the Goodwood Motor Circuit, back in 1948, is to become the very first presenting partner of Revival. Their history, not only with the event and Goodwood overall, but also as a pre-eminent tyre manufacturer and innovator for well over a century, makes them the perfect brand to become our first partner of this standing. We are absolutely delighted to have them onboard.”

Yasuaki Kuniyasu, President and CEO, DUNLOP (Sumitomo Rubber Industries, Ltd.), said, “This partnership is an extremely important initiative that plays a central role in our brand strategy. Building on the shared heritage of DUNLOP and Goodwood, both of which have roots in England, we will work together with mutual respect to disseminate the value of the event and the appeal of motor sports to the world. We will strive to further evolve the brand and enhance its value.”

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