Hankook Tire strengthens its digital transformation in partnership with Rescale, a high-performance computing (HPC) cloud simulation platform.

HPC refers to processing complex calculations at high speeds and takes a huge role in R&D because it is an enormous part of engineering simulation. On top of R&D being the backbone of the automotive and mobility sectors, data-driven simulation is particularly essential for tire development due to the tyre's complex structure and characteristics.

For this reason, some best-in-class tire companies develop simulation software programs that fulfil a specific need instead of commercial software in the market. Also, Hankook Tire has been using its own tire analysis and simulation software for ten years. Hankook was the first tyre company in Korea, where the company was founded, to have developed the programme.

The partnership with Rescale will upgrade Hankook's simulation software to perform even better. Rescale can accelerate digital twins in the HPC cloud platform and optimize operational efficiency. A digital twin is a digital representation or virtual prototype of a real-world, physical asset. Numerical real-like simulation is made possible with digital twin technology, and such simulation capability is critical in gaining leadership in the new mobility sector.

The mobility sector is driven by four keywords identified as CASE – connectivity, autonomous driving, sharing mobility and electrification. Aligned with the shift, Hankook Tire will leverage the cooperation to boost its digital transformation, grow a competitive advantage, and accelerate innovation in tire technology for tomorrow's sustainable vehicles, including electric vehicles and self-driving cars.

Bonhee Ku, Executive Vice President and CTO of Hankook Tire, adds, "The partnership with Rescale will take Hankook Tire's global transformation to the next level. Hankook Tire will continue challenging ourselves to enhance our competence and lead the mobility market in the future."

Rescale helps companies run HPC infrastructure through a corporate system or cloud and use computer design software. Rescale's computing resources are scalable, and its platform can improve R&D workflows based on multi-cloud. Rescale is leading digital R&D globally with its solutions used by 7 of the top 10 global automobile manufacturers and by 200 companies of the top Fortune 500 companies in the U.S.

Jonghyun Hwang, President of Rescale APAC, comments, "We are happy to join Hankook Tire's journey of technological innovation. Our solutions will assist Hankook Tire to accelerate the development of new technologies and lead the future mobility era."

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Webfleet, Bridgestone’s globally trusted fleet management solution, has earned three prestigious awards across Europe this month. In Germany, its AI-powered tool Fleet Advisor was recognised as the ‘Rising Star’ at the Baugewerbe Produkt des Jahres 2025 awards. Meanwhile, in Poland, Fleet Advisor – which leverages generative AI to deliver swift, insightful answers to critical fleet-related queries – secured the ‘Fleet Derby 2025’ award in the Digital/AI Innovation in Management category.

Additionally, in Spain, Webfleet received the ‘Award for Excellence in the Road Transport Industry’ from Cadena de Suministro, a leading logistics publication, honouring its 25-year legacy of innovation and transformative contributions to the mobility sector. These accolades highlight Webfleet’s continued leadership and technological advancement in fleet management.

Jan-Maarten de Vries, President of Fleet Management Solutions at Bridgestone, said, “Together, these awards highlight the strength of Webfleet’s dual commitment to cutting-edge innovation and customer-driven progress.”

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The 3rd Edition of the Passenger Vehicle Forum (PVF), a leading forum focussing on the passenger vehicle segment, is scheduled to take place on 3 September 2025, at Hyatt Regency, Pune.

This 2025 edition of PVF will focus on a wide area of topics such as – software-defined vehicles (SDVs) and E/E architecture transformation, electrification, hybridisation & future powertrains, connected, autonomous & smart mobility technologies, sustainability, alternative fuel, customer behaviour, retail transformation and aftermarket innovation.

The idea is to understand the present and future trends reshaping the passenger vehicle industry.

The event is expected to bring together over 300 senior decision-makers, more than 60 speakers and over 40 solution providers to debate, discuss and plan the way forward.

Since its debut, the Passenger Vehicle Forum is amongst one of the key platforms that brings together various stakeholders – OEMs, auto component manufacturers, mobility providers and policy influencers, all under one roof.

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Chinese tyre major Linglong Tire was recently recognised as one of the Best Managed Companies in China in an event joint held by Deloitte China, the Hong Kong University of Science and Technology (HKUST) Business School and the Harvard Business Review.

The tyre maker was recognised for its capabilities in the areas of strategic leadership, operational efficiency, integrated management and sustainable growth at the annual event.

Linglong Tire stated that the Best Managed Companies program is a globally recognised initiative under the guidance of Deloitte is said to be the only international award in China for the comprehensive evaluation of enterprise management systems.

The award in its 7^th year saw potential companies evaluated on the bases of complex management questions, executive interviews and neutral expert assessments based on Deloitte’s global program. The companies were assessed on four criteria – strategy, expertise, commitment and financial strength.

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Hankook Tire Hungary Ltd received the ‘Key Supporter of Saint Pantaleon Hospital’ award during the hospital's Semmelweis Day ceremony in Dunaújváros, Hungary. This recognition highlights the company's longstanding commitment to enhancing local healthcare quality through consistent contributions.

Marking a new tradition, this year's ceremony expanded beyond honouring healthcare workers to acknowledge institutional supporters. Hankook earned this distinction through multiple initiatives, including recent equipment donations for the paediatric ward and installation of a nurse call system in the surgical department. The company's support extends to previous years' projects such as ventilator procurement, maternity ward renovations, and pandemic-related protective equipment donations.

The award coincides with Hungary's annual Healthcare Day celebrations on 1 July, which since 1992 has honoured medical professionals nationwide. By recognising Hankook's sustained community involvement, Saint Pantaleon Hospital underscores the vital role of corporate partnerships in maintaining quality healthcare services.

Dr Örs Szilágyi, Director General of the Saint Pantaleon Hospital, said, “We are very grateful for the help and commitment of Hankook Tire Hungary. We are working together for a joint goal to improve continuously the standard of healthcare and thus create value for local citizen, help them in maintaining their health and in getting better. Hankook’s Corporate Social Responsibility sets an example to all. We are happy to award Hankook Tire Hungary Ltd as the first company with the ’Key Supporter of Saint Pantateon Hospital’ award.

Receiving the award from Dr Szilágyi on behalf of the company, Ho Taek Lim, Managing Director of Hankook Tire's Hungary Plant, said, “We are honoured to receive this recognition from Saint Pantaleon Hospital. At Hankook, we believe in long-term partnerships and consider the health of the people living here, our employees and their families to be our most important investment, which is why we intend to continue supporting local initiatives and institutions in the future.”

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