Michelin India And ASDC Foster Workforce Readiness Through Project Vahaan And EV Shiksha
- By TT News
- March 12, 2026
Michelin, through its Indian operations and in association with the Automotive Skills Development Council (ASDC), recently marked the completion of two workforce training programmes in Pune with formal convocation events. Project Vahaan and Project EV Shiksha together equipped 65 individuals from economically disadvantaged backgrounds with specialised skills aligned to current industry demands, demonstrating how corporate initiatives can address both social needs and sectoral requirements simultaneously.
The programmes responded to a clear gap in India's mobility landscape. While the transportation sector expands and electric vehicle adoption accelerates, many young people from low-income families cannot access the formal training needed to secure stable employment. Michelin India therefore supported targeted interventions focused on communities where regular work significantly affects household wellbeing.
Under Project Vahaan, 35 candidates completed Level 4 certification training for light and heavy motor vehicle drivers. The curriculum integrated classroom instruction with practical driving sessions, covering traffic regulations, defensive techniques, road safety practices and interpersonal skills development. The objective extended beyond employability to cultivating responsible road users who prioritise safety.

Project EV Shiksha addressed the growing need for electric vehicle technicians through a Level 4 programme completed by 30 candidates. Training encompassed theoretical knowledge and hands-on practice in high-voltage safety protocols, fire prevention, routine maintenance procedures, minor repairs, basic diagnostic support and safe component handling. Workplace readiness skills were also incorporated to facilitate smooth entry into the EV service sector.
The convocation ceremonies brought together representatives from Michelin India, ASDC, training partners and the graduates themselves. Project EV Shiksha participants gathered at MIT Art, Design and Technology University, while Project Vahaan celebrations took place at MIDC Kasarwadi in Chinchwad. Both events featured formal inaugurations, addresses from industry and skilling leaders, certificate presentations and interactions that highlighted the connection between structured training and employment outcomes.
The impact of these initiatives extends beyond the 65 individuals trained. They contribute to workforce readiness in critical sectors, promote road safety awareness, support the transition to green mobility and generate meaningful social change at family and community levels.
Shantanu Deshpande, Managing Director, Michelin India, said, “At Michelin India, we believe the future of mobility will be shaped not only by technology but also by people equipped with the right skills. Through initiatives like Project Vahaan and EV Shiksha, in partnership with ASDC, we are committed to strengthening skill development for young talent and preparing them for the evolving mobility ecosystem. By enabling access to this structured training, we aim to strengthen road safety through better tyre care and maintenance, support the transition to electric mobility and create meaningful livelihood opportunities. Skill development has been a core priority of the government, and we are pleased to support this vision through our initiatives.”
Addressing the occasion, Vinkesh Gulati, Chairperson, ASDC, said, “These initiatives demonstrate how industry-aligned skilling can deliver outcomes beyond training numbers. By integrating safety, employability and future mobility skills, we are enabling youth to build dignified careers while contributing to safer roads and a greener mobility ecosystem.”
Arindam Lahiri, CEO, ASDC, said, “Through Project Vahaan and EV Shiksha, ASDC continues to focus on impact-driven skilling. The combination of certified training, industry relevance and inclusion ensures long-term value for both learners and the mobility sector.”
Bridgestone UK Secures Top Tyre Safety Honour For Road Safety Campaign
- By TT News
- June 18, 2026
Bridgestone UK has been named Tyre Manufacturer of the Year at the 2026 TyreSafe Awards, recognising its sustained efforts to improve road safety and influence driver behaviour across the country. The honour specifically highlights the effectiveness of the company’s 'Be a Road Safety Hero' initiative.
Since its inception, that campaign has reached over 24 million individuals, combining public education, retailer participation and direct engagement to translate awareness into practical action. More than 25 nationwide events have been held at venues ranging from supermarkets to tyre retail sites, resulting in over 10,500 complimentary safety inspections. Those checks uncovered more than 1,200 separate issues, including roughly 200 tyres deemed illegal for road use.

Beyond these hands-on clinics, the programme has distributed extensive educational resources and maintained visibility through digital media and targeted public relations. Partnerships with groups like Sporting Bears have helped convey safety messages to enthusiast communities, while Bridgestone staff have collectively logged over 10,000 volunteer hours in support of the campaign’s objectives.
Helen Roe, Senior Manager – Brand, Events, Product & Digital Marketing, said, "While we're naturally delighted to receive this recognition, what matters most to us is the impact the campaign is having beyond the award itself. Our 'Be a Bridgestone Road Safety Hero' campaign was designed to encourage drivers to take simple steps that can make a big difference, and we're proud that the campaign is helping to identify potentially dangerous tyres and prompting drivers to take action. Tyre safety isn’t something any one organisation can tackle alone. That’s why we’ve worked closely with our retailers and partners to take this message directly to motorists in ways that are practical, visible and engaging. To have carried out over 10,500 tyre checks over the last couple of years, demonstrates the scale of the challenge but also the power of education and collaboration. We see this award not as the finish line, but as motivation to continue championing safer roads for everyone.
“We’d also like to recognise and congratulate TyreSafe, on their 20th year anniversary, for bringing together so many to collaborate on raising tyre safety awareness in the UK and for their continued work with government, police and emergency services to raise the profile of tyre safety nationwide. Ultimately, tyres carry lives. With an estimated 6.1 million illegal tyres still on UK roads, raising awareness remains critical. Regular tyre checks are a simple step that can make a real difference – for drivers and for everyone around them.”
Toyo Tires Secures Class Victories And Multiple Podiums At 2026 SCORE Baja 500
- By TT News
- June 18, 2026
Toyo Tires secured a dominant performance at the 58th SCORE Baja 500, with drivers Trey Gibbs and Gustavo Vildósola Sr. claiming victories in the Trophy Truck Spec and Legends classes, respectively. The championship-winning Open Country M/T-R tyres were instrumental in the success, particularly in the highly competitive Spec class, which boasted the largest field among the top five categories. Brent Fox added to the brand's success by finishing second in the Spec class, delivering a third podium finish for Team Toyo over the race weekend.
The second round of the 2026 SCORE World Desert Championship unfolded on a demanding 468.70-mile circuit through the northern Baja California peninsula. Driving the #215 Mason Motorsports / Toyo Tires / Ford Raptor, Gibbs achieved his maiden SCORE race victory with a winning time of 9 hours, 46 minutes and 7.59 seconds. This triumph extended Team Toyo’s remarkable winning streak in the Spec class to four consecutive years, a reign that began at the 2023 Baja 500. Fox secured the runner-up position in his #282 1Nine Industries / Ford Raptor, clocking in at 9 hours and 55 minutes to complete a one-two finish for the team.


In the Legends category, Vildósola Sr. returned to the top step of the podium behind the wheel of his #1L Mason Motorsports / Toyo Tires / Vildosola Racing / Ford Raptor. His winning effort, completed in 9 hours, 47 minutes and 56.17 seconds, marked his first victory of the season and extended his personal winning streak at the Baja 500 to five consecutive races, a run that started in 2022.
Looking ahead, Team Toyo aims to build on this momentum as the series progresses towards the Baja 400 in September. The brand’s legacy in the SCORE World Desert Championship remains extensive, with multiple victories across all major events. Notable wins include the San Felipe 250 on four occasions, the Baja 500 six times, the Baja 400 five times and the prestigious Baja 1000 six times, with a roster of accomplished drivers contributing to this storied record.


Gibbs said, “Winning the Baja 500 is something I’ve always dreamed of, and it still hasn’t fully hit me what my team and I accomplished over the weekend. Honestly, I don’t have the words to describe what this win feels like.”
Fox said, “Taking home second place in the Trophy Truck Spec class and completing the Baja 500 is something we’re really proud of. Thanks to Toyo Tires, we ran the entire race with no flats and zero issues.”
Stan Chen, Deputy Director – Consumer Marketing, Toyo Tire U.S.A. Corp, said, “Congratulations to Trey Gibbs on earning his first SCORE race victory this weekend, and to Gustavo Vildósola Sr. on adding another win to his accomplished career. Our drivers have continued to set the standard in the Spec and Legends classes at the Baja 500, and we’re proud of this past weekend’s continued success.”
Tyres Europe Joins Industrial Coalition Urging EU Trade Policy Overhaul
- By TT News
- June 18, 2026
Tyres Europe has joined a broad coalition of industrial sectors calling on the European Union to adopt a more dynamic and forceful trade policy amid deliberations by the European Council on economic security, competitiveness and EU-China relations. The tyre industry contends that current frameworks are increasingly mismatched with the realities of a fast-moving global economy, where distortions rapidly transcend borders and sectors.
The sector underpins approximately 500,000 jobs across the Union and supplies essential products for passenger mobility, freight, agriculture and defence. Its viability depends on fair competition within deeply interconnected value chains, yet structural overcapacity, state-induced market distortions and unfair trading practices are simultaneously affecting multiple industries. These pressures cascade across supply networks, weaken investment incentives and progressively hollow out Europe's industrial base. Tyres Europe argues that only a coherent policy combining robust trade defence instruments with broader industrial resilience measures can effectively counter this erosion.
A critical challenge lies in the temporal disconnect between agile global supply chains and the slower pace of EU investigations and duty implementation. Tyre manufacturing routes can be reconfigured within months, allowing exporters to front-load shipments during probes and redirect production to alternative locations once tariffs are imposed. This leaves European manufacturers under sustained competitive pressure even after investigations conclude. Tyres Europe has therefore endorsed the Joint Industry Statement, which urges a more ambitious application of trade policy that reflects the fundamentally altered contours of global commerce.
The organisation supports enhanced resources for investigations, a more proactive deployment of existing instruments aligned with industrial objectives and exploration of additional WTO-compatible tools to tackle systemic state-induced distortions. It also advocates for strategic use of the Foreign Subsidies Regulation to address recurrent distortive patterns beyond isolated case assessments. Given that tyre manufacturing involves long-term, capital-intensive decisions with near-irreversible capacity loss, preserving a competitive domestic base is framed as both an industrial goal and a matter of strategic autonomy. As European leaders shape their response to a volatile trading environment, Tyres Europe urges them to ensure that trade defence evolves to safeguard fairness and the industrial capabilities underpinning prosperity and innovation.
- Sri Trang Group
- Sri Trang Agro-Industry
- Sri Trang Gloves
- Blue Carbon Conservation
- Coastal Restoration Initiative
Sri Trang Group Advances Blue Carbon Conservation With Second Annual Coastal Restoration Initiative
- By TT News
- June 18, 2026
Sri Trang Group, led by Sri Trang Agro-Industry Public Company Limited (STA), the world's largest fully integrated producer and distributor of natural rubber, and Sri Trang Gloves (Thailand) Public Company Limited (STGT), a global leader in sustainable rubber glove production and distribution, executed its second annual ‘Sri Trang Go Green: Restoring Blue Carbon for Sustainability’ project on 6–7 June in Don Sak District, Surat Thani Province. The initiative convened executives, employee volunteers and residents from Baan Don Harn and Kao Charoen communities to restore coastal ecosystems and promote environmental awareness.
Marine and coastal ecosystems, which sequester carbon at rates quadruple those of terrestrial forests, anchored this year's blue carbon focus. The project pursued three core activities, including seagrass bed restoration to support carbon storage and marine larvae nurseries, the release of aquatic species to revive ecological balance and continuous monitoring of seagrass growth to guide data-driven conservation management.
The selection of Baan Don Harn and Kao Charoen leveraged their abundant mangrove forests and robust community conservation involvement. Over seventy participants joined, including Sri Trang employees from Bangkok and the southern provinces of Songkhla, Trang, Surat Thani and Chumphon, alongside the Marine and Coastal Resources Office Region 4, the Pak Prak Sub-district Health Promotion Hospital, local conservation groups, agricultural networks, Wat Singkhon School students and community volunteers. Their efforts produced 400 planted mangroves, 600 released Asian seabass, 200,000 released black tiger shrimp and 68 kg of waste collected from Nang Kam Beach, with debris sorted according to carbon credit standards for future marine debris solutions.

The initiative reinforced the vision of a green rubber company while emphasising environmental education. Asst. Prof. Pontep Wirachwong from Rajamangala University of Technology Srivijaya and Patipan Bupatae, Director of the Mangrove Resource Conservation Division at Marine and Coastal Resources Office Region 4, shared expertise on mangrove ecosystems and marine resource management to deepen participant understanding of blue carbon significance.
Community support included donations of 10,000 Satori rubber gloves to the Pak Prak Sub-district Health Promotion Hospital and sports equipment worth THB 5,000 to Wat Singkhon School. Employee engagement flourished through the ‘GoGreen – Vlog Challenge 2026’, with selected videos to be published on the ONE SRI TRANG Facebook page to broaden conservation messaging.
Building upon the 2025 project in Trang Province, the second year commenced with an April phase on Koh Libong, with monthly seagrass monitoring underway. Sri Trang Group aims to expand marine green spaces, enhance biodiversity and strengthen collaboration between private sector, government agencies and local communities to preserve natural resources for generations to come.

Veerasith Sinchareonkul, Group CEO, Sri Trang Group, said, “Participating in the restoring blue carbon ecosystems reflects our commitment to sustainable business practices and ESG principles, encompassing both environmental restoration and contributing to society and enhancing quality of life for communities. Beyond mitigating the impacts of climate change, the project also contributes to strengthening coastal ecosystems, which are vital to the livelihoods and local economies of coastal communities. We believe that the collaborative power of employees and the communities today will inspire further conservation efforts, laying the foundation for future sustainability.”
Veerin Auengteerasuwan, Human Resources Division Manager of Sri Trang Agro-Industry Public Company Limited (STA), and Chalermchai Norsakul, General Manager of Sri Trang Gloves (Thailand) Public Company Limited (STGT), representing the management and employees of both companies, shared their vision: “Environmental stewardship begins with collective action. The Blue Carbon project is another important step in encouraging Sri Trang employees to participate in restoring and conserving beach areas, which are natural carbon dioxide sinks. The initiative also fosters awareness, understanding and inspiration for collaborative and sustainable conservation of natural resources.”
Asst.Prof.Pontep Wirachwong, Head of Marine and Environmental Science, Department of Marine Science, Faculty of Science and Fisheries Technology, Rajamangala University of Technology Srivijaya, Trang Campus, said, “This project plays a vital role in the conservation and restoration of marine ecosystems, particularly in restoring seagrass beds to a healthy and abundant state. This will help increase the abundance of aquatic life and fisheries resources, which are essential to the value chain of surrounding communities. It also supports the local economy, both as a seafood production area and as a location with strong potential for sustainable tourism.”

Kerk Nuinoi, Chairman of the Ban Don Han Marine Conservation Volunteer Group and Village Headman of Moo 2, Ban Don Han, Don Sak District, Surat Thani Province, said, “On behalf of the Ban Don Han Marine Conservation Volunteer Group, I would like to express our sincere appreciation to Sri Trang Group for its continued commitment to supporting mangrove forest restoration in our area. The ‘Sri Trang Go Green’ project has contributed to restoring the richness of coastal and marine ecosystems, while encouraging the community to recognise the value of natural resources and work together to conserve mangrove forests in a sustainable manner.”


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