Nokian Tyres has signed a long-term agreement with renewable energy provider Enery to supply zero-carbon energy to its new passenger car tyre factory in Oradea, Romania. The 11-year contract, which begins in 2025, includes provisions for Enery to construct a new solar power plant in southern Romania.

The Oradea facility will be the world’s first full-scale tyre factory to operate entirely without fossil fuels, achieving zero carbon emissions. Commercial production at the factory is set to begin in early 2025.

“The contract with Enery not only secures the zero CO2 emission energy supply for our new factory in Oradea Romania but also allows Enery to build a new solar power plant in Romania, further supporting Europe’s green transition. The agreement also supports our long-term target to achieve net-zero greenhouse gas emission level by 2050,” says Nokian Tyres SVP for Operation Excellence Adrian Kaczmarczyk.

“This collaboration with Nokian Tyres underscores our mission to deliver meaningful environmental impact through responsible energy practices, while also contributing to Romania’s energy independence and sustainable future,” said Severin Vartigov, Chief Commercial Officer at Enery. “This collaboration underscores our shared commitment to reducing carbon emissions and fostering a cleaner energy future,” he continues.

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Kumho Tire USA has formalised a new long-term partnership with the Georgia Department of Veterans Service and the Georgia Veterans Service Foundation through the signing of a Memorandum of Understanding. The agreement aims to serve approximately 680,000 veterans and their families across the state, uniting private industry, state government and a nonprofit organisation under a shared commitment to supporting those who have served in the military.

Under the newly established collaboration, Kumho Tire USA and the Georgia Veterans Service Foundation will work together to identify and deliver programmes designed to create meaningful impact for Georgia’s veteran community. While specific initiatives have yet to be announced, they will be revealed as the partnership continues to develop. The alliance reflects a sustained, active approach to veteran support rather than one-time gestures.

The partnership first drew public attention earlier this year during Kumho Tire Night at State Farm Arena, where Georgia Veterans Service Foundation representatives were honoured as Co-Captains before an Atlanta Hawks game against the Boston Celtics. That moment, occurring ahead of the NBA matchup, symbolised the mutual respect and recognition now codified in the formal agreement.

Edmund Cho, CEO, Kumho Tire USA, Inc, said, "At Kumho Tire USA, we believe that doing business in America means giving back to America. We are honoured to stand alongside the GVSF in this commitment, and we look forward to building something lasting together for Georgia's veterans."

Dr Patricia Ross, Ed.D. (Col, USAF Ret.), Commissioner, Georgia Department of Veterans Service, said, "Georgia's veterans have earned our unwavering support, and partnerships like this one are exactly how we deliver on that promise. We are proud to welcome Kumho Tire USA as a committed partner alongside GVSF, and we look forward to the meaningful work ahead for the veterans and families we serve across this state."

Joe Higgins, Board Chair, Georgia Veterans Service Foundation, said, "The Georgia Veterans Service Foundation exists to connect Georgia's veteran community with the resources and support they deserve, and that work is always stronger when the private sector steps forward as a true partner. We are grateful for Kumho Tire USA's commitment and excited about what this three-way collaboration will make possible."

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Sun Auto Tire & Service has expanded its Midwest footprint by acquiring the Main Street Tire & Auto location in Virden, Illinois. The transaction took effect immediately, and the newly acquired store will become part of the Sun Auto Network before rebranding under the Plaza Tire Service name.

Plaza Tire Service, a Midwest institution known as the ‘Quick Change Artist’ for more than six decades, will see its Illinois presence strengthened through this addition. The move broadens regional service coverage by integrating a trusted community shop with the extensive resources of a national network. Customers at the Virden location will continue to benefit from familiar local relationships while gaining access to enhanced operational support, advanced technology and customer-focused tools.

The Virden site offers a full range of automotive care, including major tyre brands backed by Sun Auto’s price match guarantee, alignments, brake service, oil changes, batteries, diagnostics and preventative maintenance. This acquisition marks the 16th Plaza Tire Service location in Illinois and supports Sun Auto’s ongoing expansion across key Midwest markets.

Rob Kingery, Regional Vice President, Operations, said "Virden represents an important opportunity to continue growing the Plaza Tire Service brand in Illinois. This location allows us to expand our reach while reinforcing the operational strength and consistency our network is known for."

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Pirelli Design and cycling apparel leader Santini Cycling have unveiled the Santini x Pirelli Sport Club 2026 collection, an evolution of their partnership launched in 2024. Inspired by the Pirelli Sport Club, founded in Milan in 1922 to encourage employee physical activity, the line celebrates Italian craftsmanship, performance and style.

The 2026 collection expands with fresh garments and graphic updates. Among the technical highlights is the new Fast jersey, engineered for maximum aerodynamics with ultralight fabrics and a second-skin fit. Returning Ruota and Tape models receive refined detailing, while the Pirelli SC jersey now features an all-over logo pattern in black and a new chocolate colourway.

All jerseys have a unisex fit and pair with Pirelli SC bib shorts with a C3 chamois for long-distance comfort. A heritage wool jersey features an embroidered Pirelli logo, mother-of-pearl buttons and a metal zipper. The new road skinsuit maximizes aerodynamic efficiency with breathable upper fabrics, woven striped sleeves and high-density lower section for muscular support.

Technical pieces include baselayers, a packable wind jacket and vest, plus socks, caps and bottles. A lifestyle line offers T-shirts, sweatshirts and casual garments with premium materials and distinctive graphics. The collection unites sporting passion, industrial heritage and design excellence, offering cyclists a cohesive wardrobe for both competition and daily life.

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TyreSafe has formalised a new media partnership with On Air Media Group, marking a strategic push to expand its road safety messaging through high-impact radio broadcasting. The arrangement cements a previously informal working relationship that had already produced several nationwide campaigns, including a 2025 effort conducted alongside the Diabetes Safety Organisation focused on diabetic drivers and the recent ‘Under Pressure’ initiative for Tyre Safety Month.

Under the deal, On Air Media Group’s production strength and wide broadcast reach will amplify TyreSafe’s technical knowledge, ensuring that critical warnings about tyre maintenance reach national and local radio listeners. The collaboration specifically targets private motorists, motorcycle riders and commercial fleets, promoting straightforward preventive measures.

Looking ahead, the partners plan to roll out interviews, live segments and campaign-linked features across UK. Future work will also support fleet operators, address seasonal safety concerns and launch regional projects tied to TyreSafe’s yearly schedule of awareness events.

Stuart Lovatt, TyreSafe Chair, said, “We’re delighted to formalise our partnership with On Air Media Group. Their creativity and professionalism have been instrumental in helping us deliver the tyre safety message to millions of listeners across the UK. Radio remains one of the most powerful ways to reach drivers where it matters most – while they’re on the move – and On Air’s ability to make safety messaging engaging and relatable has been invaluable. Together, we’re ensuring more people hear, understand and act on the importance of tyre safety.”

Will Luscombe, Creative Director, On Air Media Group, said, “We’re proud to partner with TyreSafe and support their vital work in promoting road safety. Our team is passionate about using the power of broadcast storytelling to drive meaningful change, and working with TyreSafe has shown how creative, well-targeted radio campaigns can make a real difference. This partnership is about amplifying awareness, inspiring behaviour change and ultimately helping to save lives on UK roads.”

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