The Yokohama Rubber Co., Ltd. has announced that a car equipped with its ADVAN flagship tyres claimed overall victory at the 2026 Nürburgring Langstrecken-Serie (NLS) Round 8 in Germany on 12 September. The ADVAN racing tyres delivered the grip and durability required to succeed in the demanding endurance event.

The winning entry was the No. 77 BMW M Motorsport car, fielded by Schubert Motorsport. It started from the front row, took the lead early and stayed with the front-runners throughout. After moving back ahead on lap 24, it resisted heavy pressure from closely pursuing rivals and crossed the line just 0.308 seconds clear of the second-place finisher.

This season marks the first collaboration between Yokohama Rubber and BMW M Motorsport in almost 40 years. The No. 77 BMW M4 GT3 EVO, featuring ADVAN’s ‘Red in Black’ livery, has been consistently competitive, winning Rounds 3 and 8 while finishing second in Rounds 6 and 7.

Following Round 9 on 13 September, the car leads the NLS Speed Trophy standings, awarded for the most points across all classes. The ‘Red in Black’ entry will seek to secure the trophy and the series title in October’s final round.

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FALKEN has launched its ‘Falken says fill up!’ promotion for 2026, marking the start of its established seasonal campaign. Running from 15 September to 30 November, buyers of four winter or all-season tyres sized 16 inches or above, excluding HGV tyres, can receive a reward worth EUR 20. The initiative operates across 14 European markets, including Germany, Italy, Poland, Switzerland and the Czech Republic, among others.

In Germany, participants may select either an Aral SuperCard or EnBW mobility+ charging credit. Beyond this immediate reward, FALKEN has partnered with ZEG to offer additional prizes. One BULLS Copperhead EVO AM 2 e-trail bike, valued at EUR 4,999 and three BULLS Machete RX 1 carbon gravel bikes, each worth EUR 1,999, will be given away.

The campaign highlights three tyres from FALKEN’s current range. The EUROALL SEASON AS220 suits drivers seeking year-round flexibility, offering reliable handling, efficiency and wet-road grip for regions with changeable weather. For winter, FALKEN recommends the EUROWINTER HS02 and HS02 PRO, both engineered for grip and stability on wet, cold and snowy roads. The HS02 delivers balanced winter performance, while the HS02 PRO targets drivers preferring precise, dynamic handling in cold conditions.

Retail partners also benefit from the promotion, which combines an instant reward, a high-value prize draw and a strong product assortment. These elements provide useful talking points for customer relations and stimulate purchasing at the outset of the winter tyre season.

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Maxam Tire has broadened its forestry tyre offerings with two new product lines. The MS934 targets forwarders and skidders, while the MS936 TimberXtra serves skidders and feller bunchers. Both are built for strong traction, flotation and durability across varied terrain and conditions.

The MS936 TimberXtra carries an aggressive LS2 tread for muddy ground, with reinforced construction and an optimised profile for stability and long service. Its lug and crown design extend wear life. Upcoming sizes include 35.5L32 30PR, 67/34.00X25 20PR and 67/34.00X26 20PR.

The MS934, an LS2 cut-to-length logging tyre, features an open centre tread made for over-the-tyre track systems. Nylon-wrapped beads prevent unwinding, while a wider lug shoulder and increased shoulder spacing deliver a more stable footprint.

Matt Fagan, Director of R&D, Maxam Tire, said, “Forestry operations can vary significantly by terrain and working conditions, which makes having the right tyre for the application critical. Each of the new MAXAM forestry tyres provide logging operations a unique solution for different terrains and applications. With additional skidder and CTL solutions, we are committed to deliver consistent performance and productivity for logging equipment, no matter the demand.”

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Hankook Tire has launched a new brand film titled ‘Rough Terrain’ for its Dynapro SUV tyre line, aimed at the US market. It marks the first Dynapro brand film released in US since 2024. The campaign moves beyond traditional off-road narratives to showcase a broad range of driving environments and everyday moments, both on and off the road.

The film humorously reimagines daily life’s unpredictable situations as ‘rough terrain’, highlighting Dynapro’s versatile performance. It opens with an SUV tackling muddy, rocky trails on Hankook’s Dynapro AT2 Xtreme tyres before shifting to a crowded big-box store parking lot, where a contested space, stray shopping carts and an anxious driver set the scene.

The spot then follows the SUV through family life’s chaotic moments, including an awkward father-daughter gossip session, a coffee spill and the baseball carpool. These scenarios offer a relatable take on rough terrain, emphasising the versatility required for life’s unpredictability while giving the traditional automotive adventure story a fresh twist.

Dynapro tyres are engineered for both off-road and everyday driving. Options include the mud-terrain Dynapro MT2, rugged-terrain Dynapro XT and all-terrain Dynapro AT2 Xtreme, plus the CUV performance Dynapro evo AS, CUV touring Dynapro HPX and highway terrain Dynapro HT2. The film is available on Hankook’s website, social media, YouTube, connected TV and OTT platforms.

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Webfleet, the fleet management arm of Bridgestone, used the IAA Transportation event to introduce its Commercial Trip Monitor, a free online benchmarking tool that assesses how easily vans and trucks move through 32 major European cities. Initial results suggest operating conditions are growing tougher in numerous urban centres.

The monitor refreshes monthly, drawing on anonymised, aggregated commercial vehicle data to track shifts in fleet operating conditions over time. Because it examines repeat business journeys rather than general traffic, it offers operators and city stakeholders a clearer picture of where urban operations are improving or deteriorating. Even minor changes in reach or idling can reduce productivity, raise fuel use and increase emissions.

Two core metrics underpin the platform. The 15-Minute Reach metric shows how far a typical van or truck travels in a fixed quarter-hour, with higher scores indicating greater distance covered. Idling Intensity measures the share of a journey spent stationary with the engine running, where a higher percentage signals more wasted time. Users can rank cities, compare performance and follow trends.

Early 2026 data revealed sharp contrasts. Zaragoza, Apeldoorn and Utrecht posted the strongest average 15-Minute Reach rankings, while Berlin, Paris and Kraków were the most difficult. Poland was the only country where every analysed city improved year-on-year while idling stayed stable or fell. Rome and Milan improved on reach, yet Milan recorded Europe’s highest Idling Intensity at 21 percent, against Paris’s 16 percent. Berlin finished last overall, with Munich, Leipzig and Hamburg covering 4.4 percent, 4.3 percent and 3.3 percent less ground respectively than in 2025. Users can also examine trip volumes, distance, CO₂ emissions, fuel consumption and local conditions.

Webfleet developed the methodology with mobility intelligence specialist Mobito, leveraging over 25 years of fleet experience and one of Europe’s largest connected vehicle ecosystems.

Jan-Maarten de Vries, President – Fleet Management Solutions, Bridgestone, said, “The Webfleet Commercial Trip Monitor provides a clearer picture of urban mobility through the lens of fleet operations. Commercial vehicles do not experience cities the way commuters and consumers do. They follow different routes, operate under different regulations, make multiple stops and load and unload. When conditions change due to congestion, roadworks, low-emission zones, regulation or major events, fleet businesses often feel the impact first. Even relatively small changes can affect productivity, operating costs, fuel use and emissions.”

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