European Tyre Demand Strengthens In Second Quarter As Truck Segment Leads Growth

European Tyre Demand Strengthens In Second Quarter As Truck Segment Leads Growth
Representation Photo

European replacement tyre demand rose in the second quarter of 2026, driven by strong growth in truck and bus segments, according to industry data published by Tyres Europe.

“European replacement tyre demand strengthened in Q2 2026, particularly truck and bus tyres,” said Adam McCarthy, Secretary General of Tyres Europe.

Consumer tyres, which include passenger cars, SUVs and light commercial vehicles, increased by three percent year on year in the quarter, lifting volumes for the first half by two percent. Growth was led by all-season tyres, which rose 15 percent in the quarter and nine percent in the first half.

By contrast, summer tyres declined by two percent, while winter tyres edged down one percent in the quarter and remained five percent lower over the first half, continuing a shift in demand towards all-season products.

Truck and bus tyres recorded the strongest performance, rising 13 percent in the second quarter and seven percent in the first half. The increase came despite geopolitical pressures and elevated fuel and energy costs, with freight activity and business sentiment remaining resilient.

Agricultural tyres continued to contract, declining seven percent in the quarter, although at a slower rate than earlier in the year. Moto and scooter tyres rose one percent in the quarter and were four percent higher across the first half.

Tyres Europe said miles travelled declined during the period, reflecting higher average fuel prices and weaker consumer sentiment linked to the ongoing conflict in the Middle East. Imports, however, rebounded after sharp declines in the first quarter.

Separate data showed changes in trade flows. Imports of passenger car, light commercial and truck tyres into the EU27 and UK fell six percent year on year between January and May 2026. Shipments from China dropped 24 percent, reducing its share to 58 percent from 72 percent a year earlier.

Suppliers in south-east Asia increased their presence, with their share rising to 19.9 percent from 7.4 percent, led by Thailand and Vietnam.

The shift followed an anti-dumping investigation by the European Commission, which concluded that Chinese imports had entered the market at unfair prices. Definitive duties ranging from 4.3 percent to 45.3 percent were imposed from July 8, 2026 for an initial five-year period.

In the truck and bus segment, imports into the EU27 and UK from non-European markets rose by almost 27 percent in the first five months of the year. Thailand and Vietnam together accounted for nearly 61 percent of volumes, reflecting a broader shift in supply away from traditional sources such as China, Korea and Japan.

Tyres Europe represents 14 corporate members whose combined global sales account for around 70 percent of the worldwide tyre market.

Grismer Tire & Auto Service Appoints New CEO And CFO

Grismer Tire & Auto Service Appoints New CEO And CFO

Grismer Tire & Auto Service, a tyre and automotive service centre operator backed by CenterOak Partners LLC, has named Chris Blanchette as Chief Executive Officer and Mark Hedstrom as Chief Financial Officer. The announcement marks a significant leadership transition for the portfolio company.

Blanchette arrives with over two decades of senior leadership experience in multi-site consumer services, specialising in operations, strategy and business development. He most recently served as Chief Executive Officer of Service Minds, a residential electrical, plumbing and HVAC services provider. His background also includes serving as Chief Operating Officer of QAS, which operates Valvoline Instant Oil Change locations, along with senior operational positions at Advance Auto Parts, Bridgestone Retail Operations and Best Buy.

Hedstrom brings more than three decades of finance expertise to his new role. He previously held the Chief Financial Officer position at W.S. Connelly & Co., a multi-regional specialty distributor, and has also served as Chief Financial Officer for several private equity-backed consumer and distribution companies.

Eric Holter, Managing Director, CenterOak, said, “Chris Blanchette brings highly relevant leadership experience in the automotive aftermarket. He has led complex, multi-location organisations and understands how to translate operational discipline into sustainable growth. Together, Chris and Mark add important depth to Grismer’s leadership team as the Company pursues expansion in existing and new markets.”

Blanchette said, “Grismer’s 90-year history and the trust it has earned with customers set the Company apart. I am excited to join a business with such a strong legacy and see significant

Japan To Host International Rubber Conference After Decade-Long Gap

The International Rubber Conference (IRC) will return to Japan in November for the first time in a decade, with more than 271 technical presentations and over 117 exhibitors expected to take part.

The event, known as IRC 2026 Aichi, will be hosted by the Society of Rubber Science and Technology, Japan, alongside the Rubber & Elastomer Technical Exhibition in Aichi. It is scheduled to run from 2nd to 6th  November, with the exhibition opening a day later and continuing until 6th  November .

Held at the Aichi International Exhibition Center, also known as Aichi Sky Expo, the venue is located near Chubu Centrair International Airport and can be reached from Nagoya Station in about 28 minutes by train.

The conference programme will feature more than 271 presentations spanning rubber science, technology and industrial applications. Participants include James Busfield of Queen Mary University of London and Nobuyuki Tamura of Bridgestone Corporation, who also chairs the Japan Rubber Manufacturers Association. More than 400 delegates have already registered.

Running alongside the conference, the Rubber & Elastomer Technical Exhibition will host more than 117 exhibitors, ranging from raw material suppliers and machinery manufacturers to tyre makers and testing-equipment providers. The exhibition will be open to visitors free of charge.

The International Rubber Conference, first held in 1966, rotates annually across global host cities. The last event in Japan took place in Kitakyushu in 2016, with subsequent editions held in Haikou, Istanbul and Bangkok.

Pirelli Board Approves EUR 1 Billion US Investment Plan And Organisational Restructuring

Pirelli

Italian tyre major Pirelli has announced a multi-year investment plan worth approximately EUR 1 billion (USD 1.2 billion) to expand its manufacturing facility in Rome, Georgia in the United States. The motion passed by majority vote, with board members Zhang Haitao, Xi Xiaohong and Wang Kun voting against the proposal.

The capital expenditure program, scheduled to begin in 2027 and will go through 2033, aims to expand annual production capacity at the Georgia site to six million tyres and create approximately 1,000 jobs.

The United States represents the largest market for high-value tyres globally, accounting for roughly 40 percent of global volumes. The project will be carried out in two phases without altering Pirelli's financial targets for 2026.

Phase one of the expansion will introduce modular robotised production systems based on Pirelli's Modular Integrated Robotised System technology, scaling annual output to three million tyres starting in 2028.

In phase two, the company will begin construction of an automated production facility to add three million units of annual capacity. The expanded plant will produce connected tyre systems, including Cyber Tyre technology, following market authorisation granted by the US Bureau of Industry and Security under Italy’s 2026 Golden Power Decree.

Alongside the investment decision, the board approved an organisational restructuring resulting in the immediate elimination of the Corporate General Management function. As part of the changes, Corporate General Manager Francesco Tanzi will step down from his executive role, maintaining an employment relationship through 31 December 2026 to facilitate the leadership transition.

Under the terms approved by the board and the Remuneration Committee, Tanzi will receive a severance payment equivalent to 13 months’ remuneration, payable by February 2027, alongside accrued rights under existing short-term and long-term incentive plans. He has agreed to a two-year non-compete covenant covering Pirelli's primary operating regions in exchange for 130 percent of his gross annual salary, paid in eight quarterly instalments. Following the end of his employment, Tanzi will provide advisory services under a two-year consultancy contract with an annual fee of EUR 350,000, plus non-monetary benefits valued at EUR 45,000.

Bridgestone Appoints Stefano Sanchini As President Of Europe Sales

Bridgestone Appoints Stefano Sanchini As President Of Europe Sales

Bridgestone has announced a European leadership appointment aimed at sharpening customer focus, streamlining engagement across product groups and supporting its ongoing growth plans. Stefano Sanchini will become President, Europe Sales, effective 1 October 2026, leading the company’s European sales organisation across both Consumer and Commercial segments.

The expanded role unites sales activities spanning passenger car, truck and bus, agriculture, off-the-road, motorcycle and original equipment. Sanchini brings over 20 years of international leadership experience in the automotive and tyre sectors, with a career covering Europe, Middle East, Africa and India. Since joining Bridgestone in 2017, he has held several senior positions, including Managing Director of Bridgestone India.

Most recently, as Vice President for Consumer Replacement in Europe, he helped strengthen customer engagement, commercial performance, profitability and regional market growth. Bridgestone said the appointment underscores its commitment to customer relationships, commercial execution and simpler cross-market operations. Sanchini will pursue sustainable growth while developing capabilities and partnerships supporting the company’s long-term European strategy.

Mete Ekin, Group President EMEA, said, "Our customers increasingly operate across multiple product categories and expect a consistent experience wherever they engage with Bridgestone. By bringing our sales activities together under one European structure, we are creating a simpler, more connected organisation that will help us respond faster, collaborate more effectively and continue building strong partnerships with our customers."