Vipal Rubber has been named as the official trophy sponsor for the 2023 Recircle Awards, the globally-facing industry awards event recognising sustainable innovation, production processes, management and services within the tyre retreading and recycling industries. The announcement was made by Valebridge Media Services (VMS).

As trophy sponsor, Vipal Rubber will receive a number of key promotional benefits provided by VMS and the awards official media partners, Retreading Business and Tyre & Rubber Recycling, business journals for the tyre retreading and recycling sectors. These include video, emailing, website and social media benefits, key coverage in the post-awards supplement to be published by the media partners, press release support and a video podcast on Retreading Business’s popular Retreadcast.

The awards themselves, produced by Spanish design specialists, Neusus Upcycling, feature a twisted column of black crumb rubber derived from end-of-life tyres, supported by a base manufactured from recycled copper, and are in keeping with the sustainability goals of the Recircle Awards concept.

Leandro Rigon, International Business Director, Vipal Rubber, commented, “The whole concept of tyre retreading is about preventing tyres from being disposed of early in life and giving them multiple lives, instead of generating a premature waste. It also prevents the production of a whole new tyre to replace one that is still in a condition to give much of its potential. Whenever a tyre is retreaded, the use of natural resources allocated to produce a new unit is reduced to a third or even less, according to several studies. For us at Vipal, this is a massive contribution to the world’s circular economy, and we believe that the Recircle Awards is a strong vehicle to promote and recognise such a great activity, that still has much room to expand and contribute to our planet. Raising awareness for this activity is definitely a great step for taking good care of our home.”

David Wilson, Managing Director, Valebridge Media Services, said, “Vipal Rubber has been a major supporter of the Recircle Awards since the event’s launch in 2020, and we are delighted that the company has decided to become trophy sponsors of the 2023 awards. The support of major players like Vipal and our other partner/collaborators from within the tyre retreading and recycling industries is of vital importance in underlining the key contribution made by the tyre industry to the circular economy, and will continue to help cement the position of the Recircle Awards as the leading industry awards event for our sector.”

The 2023 Recircle Awards will be officially launched on 8 March, 2023 at Tyrexpo Asia in Singapore. The  winners will be announced during Futurmotive - Expo & Talks, the new event devoted to energy and ecology transition and new business models for the automotive industry, to be held from 16-18 November, 2023 in Bologna, Italy.

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ARLANXEO has launched its ISCC PLUS-certified Keltan Eco rubber grades in India, responding to rising demand for sustainable materials in the world’s most populous nation.

The German-based performance elastomers manufacturer unveiled the portfolio through technical seminars and workshops, targeting automotive components, wires and cables applications where customers increasingly value environmental credentials.

The Keltan Eco range comprises Eco-B and Eco-BC grades derived from bio-based and bio-circular feedstocks, respectively, whilst maintaining identical physical and mechanical properties to conventional fossil fuel-based products. The materials offer resistance to oxygen, ozone, heat and radiation.

ARLANXEO employs a mass balance approach for certification, ensuring the volume of Eco-labelled products corresponds with sustainable source feedstock volumes. This methodology provides supply chain transparency and enables customers to verify sustainability claims in downstream applications.

“This new portfolio will help our customers seize sustainable growth opportunities in India and stay ahead amid industry transformation,” said Rupesh Shah, ARLANXEO India’s Managing Director and Regional Sales Head.

The company also showcased its Therban hydrogenated nitrile butadiene rubber speciality grades during the events, targeting original equipment manufacturers and component producers. Therban applications include air conditioning seals, timing belts, high-temperature gaskets for oil platforms and spacecraft components.

ARLANXEO operates as one of the world’s largest synthetic rubber producers with more than 10 production sites across eight countries and four research and development locations globally. The company serves automotive, tyre, electrical, construction and oil and gas sectors.

The Indian launch forms part of ARLANXEO’s broader strategy to expand sustainable product offerings across key growth markets. Additional ISCC PLUS-certified synthetic rubber grades will be introduced in India following the initial rollout.

India’s steady rubber consumption growth, driven by the automotive and infrastructure sectors, signals a significant opportunity for speciality chemical producers aiming for sustained market expansion. ARLANXEO is well-positioned to meet this demand, marking a decisive step toward a greener, more innovative rubber industry in India.

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Rathi Group, a leader in pyrolysis and end-of-life tyre (ELT) recycling, has achieved a significant milestone with its first export shipment of ISCC PLUS-certified pyrolysis oil. With over 12 years of industry expertise, the company continues to set benchmarks in sustainable recycling, innovation and circular economy practices.

This landmark export highlights Rathi Group’s ability to supply globally recognised, eco-friendly alternatives to conventional fossil fuels. The company’s integrated operations – spanning ELT shredding, continuous pyrolysis, carbon black recovery and oil distillation – adhere to stringent international sustainability standards.

The ISCC PLUS certification underscores Rathi Group’s commitment to environmental responsibility, supply chain transparency and climate-conscious solutions. The accomplishment reflects the efforts of its dedicated team and partners, reinforcing the company’s mission to drive impactful change in sustainable tyre recycling.

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Kraton Corporation, a global leader in speciality polymers and renewable biomaterials, has published its 2024 Sustainability Report, Innovating with Purpose. The report outlines the company’s advancements in climate action, circular product solutions and supply chain sustainability, reinforcing its commitment to a greener future.

Key achievements include a 41 percent reduction in Scope 1 & 2 emissions since 2014, a 35 percent decrease in emissions intensity and maintaining EcoVadis’ Platinum rating for the fourth straight year. Kraton also received the 2024 Nitto Supplier Sustainability Award and conducted a Double Materiality Assessment to refine its ESG strategy.

Operational milestones feature a USD 35 million upgrade to its Florida biorefinery, expanded lifecycle assessment (LCA) data covering 90 percent of its product portfolio and a new data excellence programme to enhance ESG transparency.

Aligned with GRI, SASB, UN Global Compact and TCFD frameworks, the report emphasises Kraton’s sustainability pillars: Reliable Partnerships, Planetary Stewardship and Empowering People. These efforts reflect the company’s dedication to responsible innovation and measurable environmental progress.

Marcello Boldrini, CEO, Kraton, said, “2024 marked a pivotal year in Kraton’s sustainability journey. We turned ambition into action, significantly reducing our Scope 1 and 2 emissions by 41 percent from our 2014 baseline and earned an EcoVadis Platinum rating for the fourth consecutive year. We accelerated our decarbonisation strategy, advanced biobased innovation and partnered with customers such as WJ Group and Henkel to help address global sustainability challenges. As demand for sustainable chemicals grows, our focus remains on developing the right solutions, fostering strong partnerships and cultivating the culture necessary to lead this transformation responsibly and competitively.”

Rogier Roelen, Chief Sustainability Officer, Kraton, said, “We have established new processes to scale credible, data-driven sustainability across our business. In 2024, we enhanced our ESG reporting through a data harmonisation programme and completed a Double Materiality Assessment to better align with the Corporate Sustainability Reporting Directive (CSRD). We also expanded our Life Cycle Assessment (LCA) data to cover almost 90 percent of our product portfolio, providing customers with greater transparency into the environmental impact of our products. These efforts reinforce our ability to identify where we can make the most impact and support more informed, strategic decision-making.”

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The German rubber industry is undergoing significant shifts, according to the German Rubber Industry Association (wdk) in its mid-2025 economic report. While order trends show improvement for the first time in years, domestic production continues to struggle, reflecting broader structural challenges.

High energy costs, excessive bureaucracy and rising labour expenses remain persistent hurdles, particularly for globally competitive firms. Although rising orders may boost annual sales slightly compared to 2024, domestic output is expected to decline by one percent. Many companies are relocating production abroad due to Germany’s worsening cost disadvantages.

The federal government’s ‘investment booster’ initiative has failed to inspire confidence, with only 27 percent of industry leaders anticipating positive effects. wdk President Michael Klein described this as an alarming sign, emphasising that businesses lack faith in current economic policies. He urged immediate relief measures rather than delayed solutions.

Klein also stressed the need for inclusive policymaking, criticising the government’s focus on large corporations while neglecting small and medium-sized enterprises (SMEs). He warned that without targeted support for these critical players, Germany risks losing its status as a key industrial hub for the rubber sector. The call for urgent action highlights growing concerns over the industry’s future viability in the country.

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