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Bekaert Acquires Steel Cord Business From Bridgestone In China And Thailand
January 28, 2026
In a strategic expansion of its global footprint, Bekaert has agreed to acquire Bridgestone’s tyre reinforcement operations in China and Thailand, encompassing the tyre cord production facilities in China (Bridgestone (Shenyang) Steel Cord Co., Ltd) and
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Yokohama Rubber Secures Certificate Of Rubber Fender Test Environment
January 28, 2026
The Yokohama Rubber Co., Ltd. has successfully secured a Certificate of Rubber Fender Test Environment from Japan’s Specialists Center of Port and Airport Engineering (SCOPE), awarded on 23 January 2026. This certification follows a thorough assessment
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Bridgestone India Taps Punjabi Star Parmish Verma For Regional Growth Push
January 27, 2026
In a strategic move to strengthen its connection with vital regional audiences, Bridgestone India has partnered with multifaceted Punjabi star Parmish Verma. This collaboration is designed to resonate deeply in North India, a crucial and rapidly expanding
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Bridgestone Americas Appoints Michele Herlein As New Chief People Officer
January 24, 2026
Bridgestone Americas has appointed Michele Herlein as its new Chief People Officer. In this role, she will oversee all human resources operations across the Americas, Europe, Middle East and Africa. Her primary focus will be advancing the company's Cultur
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Alliance Displays Agri Star II Row Crop Tyre At LAMMA UK 2026
January 24, 2026
Alliance, a prominent global tyre brand under Yokohama-ATG, introduced its new Agri Star II Row Crop tyre to the UK agricultural sector during the recent LAMMA UK 2026 event. This launch marked the product's UK debut following its initial presentation at
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Hankook Tire Appoints New VP Of Marketing For North America
January 23, 2026
Hankook Tire has appointed Seunghwan (Aaron) Hong as Vice President of Marketing for its North America Headquarters in Nashville. He assumes this position following the promotion of Kyuwang (Ken) Cho, who is now leading the company’s Global Truck & Bus
