By Ertugrull Bahan, Senior Tyre Expert
Electric cars will surely be more on board than in recent decades. They are becoming more popular, more commercial, the market volume of the middle and upper classes will increase more than today. The inconsistencies associated with high sales costs and a short battery charge distance are generally overlooked. Brand popularity depends mainly on entry price and customer service.
New brands for the production of electric cars will appear on the market. The manufacture of high-tech electric cars becomes easier and more convenient because fewer transmission components are used than conventional cars. However, the spectrum and capacity of AI determine the comfort of mobility. Solid software support for brand awareness will therefore be more dominant than the physical parts of the vehicle.
Low weight and cheaper batteries
Humanity must still be patient with flying cars! Next generation cars will be purely electric, so the total load will always be borne by wheels and tyres.There is still a space where the weight of electric cars can be reduced with lighter and additive manufacturing features. However, these are not yet completely possible for industry.The battery of an electric car is today the heaviest part of the vehicle and weighs around 500 kg. The weight of the batterywill determine the all aspects of the electric car.Due to the total body weight, todayelectric car tyres are not light load tyres and their size depends on the total weight of the car. New lighter battery technologies will shape future electric cars and their tyres. Technical reasons point to tall tire sizes with a rim size of 19 inches and more with a smaller cross-sectional width and stiffer sidewall for electric car tyres.
Electric car manufacturers must plan long distances on a single charge anyway. Any successful design of vehicle parts therefore aims for low energy consumption. Higher battery weight, more braking energy and larger brake pedals hinder this goal. The regenerative ability feature braking and driving downhill are therefore on the table and the preference for a working electric car.
Quieter, lighter, easier to grip tyres
It is reasonable for automakers to expect energy efficient electric car tyres.In this regard, the tyres should have less rolling resistance, but should also contain a rubber composition that manages the current torque of the electric motors. The high torque and weight of the heavy vehicle challenge optimal performance. Better grip, lower rolling resistance and better tyre wear performance require opposite directions of the magic triangle. The use of silica-silane has already been carried out with conventional tyres. This means that the structure and material of electric car tyres have a unique des
ign and must be different from conventional car tyres.
Electric cars offer a quiet driving experience, so any noise source other than the low-noise electric drive train is annoying to the driver. A larger outside diameter with a stiffer sidewall and a high inflation and cavity are disadvantageous for a better noise level. If a shallow skid depth is used for better pattern noise, wear resistance will decrease. However, a high instantaneous torque mainly requires better tyre wear. Because other performance parameters are balanced during the development phase, including wet and dry traction, life is not easy for tire manufacturers as they need of many newsizes after the spread of electric vehicles in all segments. All bring us the concept of "active tyres" also referred to as "intelligent tyres," which means that all necessary services are available in good time if necessary. However, this is a completely new and challenging area, consisting of the possibilities of non-air-filled tyres and the use of nano-additives in traditional blends. Otherwise, electric car tyres will also be a mixture of today's technologies. They will be the best possible compromise for the most important parameters.
New technologies, government incentives to prevail
Other technological developments for powerful tyres for electric cars will prevail.Developing foam layer technologies for tire noise reduction is one alternative for quit tyres. Previous foam filled tyres as alternative to run-flat technologies will be on scene for the purpose of lowering the tire and road noise for a better riding performance of an electric car and its tyres.
Around 2 million electric car sales is expected to reach to ten times more in ten years in overall world and electric car volume reaches 530 total million market volume in 20 years. Many countries will ban diesel engine and limit gasoline fuel car sales. Governments will play major roles shaping the global market with incentives. 30% less noise and 20% less rolling tyres will be average technology and requirements of next tire labeling requirements. Future tyres will be anyhow more technological. Caching up all has to be started by better power of will and imagination.
Lexus RZ BEV Rolls Out On Yokohama GEOLANDAR X-CV Tyres In North America
- By TT News
- December 27, 2025
The Yokohama Rubber Co., Ltd. is now providing its GEOLANDAR X-CV tyres as original equipment for the newly redesigned Lexus RZ battery electric vehicle (BEV) in North America. This highway terrain tyre, sized 235/50R20 100V, is engineered to deliver high-speed capability and drivability without compromising on safety, comfort, durability or energy efficiency, and it carries the M+S mud and snow rating. For the Japanese-market RZ, the company continues to fit the ADVAN V61 model in specific front and rear sizes, as it did for the prior version.
These GEOLANDAR X-CV tyres feature Yokohama’s proprietary ‘E+’ sidewall engraving, denoting technologies tailored for electrified vehicles, which prioritise durability, quiet operation and improved energy consumption. Their development was supported by HAICoLab, Yokohama’s AI-driven innovation framework that combines human creativity with artificial intelligence to accelerate design and discovery.
This selection by Lexus for the RZ follows recent adoptions of the GEOLANDAR X-CV on other Lexus models, including the LX and GX550. The partnership aligns with Yokohama Rubber’s strategic medium-term management plan, Yokohama Transformation 2026. A central pillar of this plan is for the consumer tyre division to increase its sales of high-value-added products, actively promoting both the global flagship ADVAN brand and the SUV-focused GEOLANDAR brand for original equipment placement on new vehicles worldwide.
Hoosier Racing Tire Launches Trackattack Race Competition Tyre
- By TT News
- December 17, 2025
Hoosier Racing Tire has launched the TrackAttack Race, a new competition tyre designed exclusively for track use, expanding its TrackAttack product family.
The tyre was unveiled at the PRI Show in Indianapolis on 12 December and is positioned as a pure racing option aimed at drivers seeking faster lap times and greater consistency under high-performance conditions.
According to the company, the TrackAttack Race has been engineered to deliver quicker lap times than Hoosier’s previous A7 and R7 models, while maintaining stability and minimal performance fall-off over extended use. It is available in two compounds: A8, a medium compound focused on maximum race traction, and R8, a harder compound designed for higher heat tolerance and durability.
The TrackAttack Race is the second product under the TrackAttack name, following the launch of the TrackAttack Pro in September 2024.
The Pro version is intended for dual street and track use, while the TrackAttack Race is explicitly built for competition environments and is not recommended for highway use. Both tyres are DOT-approved, though their applications differ.
“Hoosier has traditionally named tyres after compounds or internal codes, which wasn’t always easy for consumers to navigate. Our new family naming makes it easier to understand each product’s core purpose,” said Joerg Burfien, president and chief executive of Hoosier Racing Tire. “Last year, we introduced the TrackAttack Pro, a streetable track tyre suitable for highway use. Now we’re adding a pure competition option with the TrackAttack Race.”
Mike Edmiston, head of research and development at Hoosier Racing Tire, said the new product reflects lessons learned from previous generations and extensive real-world testing. “Each previous generation tyre has taught us something new, and we’ve applied those lessons to deliver the consistency and performance that drivers demand,” he said.
The TrackAttack Race incorporates Hoosier’s H-DNA technology and is available in 51 sizes, covering rim diameters from 13 inches to 21 inches. The tyre is intended for dedicated track applications and is aimed at drivers competing in high-intensity racing environments.
Hoosier Racing Tire is a wholly owned subsidiary of Continental AG.
Pirelli Develops New P Zero Tyres For Latest Porsche 911 GT3
- By TT News
- December 11, 2025
Pirelli has introduced two new versions of its P Zero tyre for the latest Porsche 911 GT3, extending its supply across the entire 911 range. The P Zero R and the P Zero Trofeo RS have been developed to meet specific performance needs, using experience gained from tyres created for the Porsche 911 GT3 RS.
The P Zero R is designed for daily use on high-performance cars. Its compound, developed for the new GT3, is intended to deliver strong grip on varied surfaces, including in wet conditions. Pirelli says the tyre operates across a wide temperature range and maintains performance even in less favourable situations. The structure differs between the front and rear tyres to balance steering precision, sensitivity and control, especially under high loads.
The P Zero Trofeo RS sits at the top of the P Zero range and targets track driving. The tyre is designed to sustain grip and precision over long sessions, even under demanding conditions. Pirelli reports that expertise from its work on the Trofeo RS for the 911 GT3 RS has been applied to the version now created for the latest 911 GT3.
Tailor-made versions of the Trofeo RS have also been produced for other models, including the Porsche Taycan Turbo GT. Both new tyres for the GT3 feature Pirelli’s Perfect Fit strategy, which focuses on bespoke development for each vehicle model. Each tyre carries an “N” marking on the sidewall to reflect its dedicated development for the 911 GT3.
Development took place using virtual techniques at Pirelli’s research centres in Milan and Breuberg, reducing both development time and the number of physical prototypes by 30 per cent.
New Renault Clio To Run On Continental EcoContact 7 Tyres
- By TT News
- December 05, 2025
The new Renault Clio will feature Continental's EcoContact 7 tyre as original equipment for its global launch. Approved in numerous countries, the compact car will be fitted with this model in two specific sizes: 195/60 R16 and 205/45 R18. Both variants have earned the highest possible ratings on the EU tyre label for fuel efficiency and low rolling noise, underscoring their performance credentials.
This high performance stems from several integrated technological advancements. A newly formulated rubber compound works in concert with Continental’s Smart Energy Casing, which employs innovative materials in the tyre’s internal structure to minimise friction and rolling resistance. Further efficiency gains are achieved through an aerodynamically refined sidewall. This design incorporates a dimpled texture, inspired by the surface of a golf ball, to smooth airflow and reduce the energy required to keep the tyre in motion.
Alongside its energy-saving properties, the tyre is engineered for refined acoustics. A specifically designed Silent Pattern tread layout alters the arrangement and angles of the tread blocks to target and dampen the frequency of noise typically produced during low-speed urban driving. This focus results in a reduction of rolling noise, enhancing comfort for those inside the vehicle and contributing to a quieter environment for pedestrians and city residents alike.
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