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General Tire Expands All-Terrain Lineup With New Grabber AT3 Plus
June 10, 2026
American tyre brand General Tire has officially widened its all-terrain product family by unveiling the Grabber AT3 Plus, a new all-season tyre engineered for unpredictable weather and rugged off-road use. The launch addresses the rising popularity of bot
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Michelin Honours WWII Veterans With Normandy Trip For 82nd D-Day Anniversary
June 10, 2026
Michelin North America, Inc. is participating once again in a special journey to transport World War II veterans to Normandy, France, in observance of the 82nd anniversary of D-Day. The initiative is carried out in collaboration with the Best Defense Foun
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Goodyear Fields Largest Ever Endurance Racing Operation At Le Mans
June 10, 2026
Goodyear is set to field its most ambitious endurance racing effort to date at this weekend’s 24 Hours of Le Mans. A total of 44 cars spread across the LMGT3 and LMP2 classes will take on the famous French circuit, all riding on Goodyear Racing Eagle ty
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Michelin Retains Position As World's Most Valuable And Strongest Tyre Brand With AAA+ Rating
June 09, 2026
Michelin has been named the world’s most valuable tyre brand for the ninth consecutive year, according to a new report by Brand Finance. The French company’s brand value rose 17 percent to reach USD 10.3 billion. Michelin also retained its title as th
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Apollo Tyres Leaps From 13th To 6th In Global Brand Strength Rankings
June 09, 2026
Apollo Tyres Ltd has recorded a significant improvement in brand strength within its domestic Indian market, according to a fresh independent assessment from Brand Finance. The analysis, which focuses on the world’s strongest and most valuable tyre bran
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Bridgestone And Kwik Fit Secure Two-Year Camper Calling Sponsorship
June 09, 2026
Bridgestone, alongside Kwik Fit, has announced a new two-year sponsorship deal with Camper Calling Festival covering 2026 and 2027. The partnership, which kicks off over the August Bank Holiday weekend, positions the tyre manufacturer as the Official Tyre
