Hankook’s Laufenn Brand Celebrates 10-Year Milestone In Europe

Hankook’s Laufenn Brand Celebrates 10-Year Milestone In Europe

Premium tyre manufacturer Hankook Tire’s associate brand Laufenn is celebrating 10-year milestone of the brand’s presence in Europe.

The brand started with passenger car tyres since 2015 and added commercial vehicle treads to its portfolio five years later. Laufenn today boasts market presence in over 100 countries, offering passenger car tyres in 341 sizes along with a commercial vehicle portfolio of 18 sizes. Hankook intends to boost marketing expenditures in order to raise awareness of its Laufenn brand. In addition, a new generation of passenger car treads for the summer and winter will soon be introduced. Laufenn will increase its market share and supply original equipment tyres to a European automaker in 2025, in addition to its current offering in the passenger car replacement market. Laufenn has also been an official sponsor of the UEFA Europa Conference League since the 2021/22 season, further emphasising its position in strategically important sales markets.

Laufenn first made its foray into the market with performance and touring summer tyres for passenger automobiles. The X Fit Van summer tyre for SUVs and passenger vehicles, as well as the i Fit, the first winter tyre for SUVs and passenger cars in Western and Central Europe, came next. The i Fit ICE, a studded winter tyre for passenger automobiles and SUVs, marked Laufenn's entry into the Northern and Eastern European markets over the ensuing time frame. All-season tyres are now part of the range in addition to summer and winter tyres. Laufenn unveiled the improved summer tyres S FIT EQ+ and G FIT EQ+ in 2020. Laufenn's total market share in Europe has increased fourfold since its launch.

Laufenn is also commemorating a significant milestone in the commercial vehicle tyre industry: the company has been providing truck, bus, and trailer treads throughout Europe for five years. In 2025, the 18 sizes that are now available in the commercial vehicle portfolio will be expanded to include additional sizes, beginning with the trailer tyres LF95 and LR02, which are 265/70 R19.5.

In an effort to further innovate the truck market, Laufenn is this year launching ‘Laufenn365’, a new digital platform that will make it easier to resolve unintentional damage claims for the company's commercial vehicle tyres and provide clients with additional insurance against unforeseen expenses. Initially, this platform will be available in the United Kingdom. Laufenn intends to reach further European markets with its smart product and tyre warranty. The launch of another affiliate brand, Optimo, is a recent illustration of Hankook's strategic brand growth. Optimo serves a market niche with increasing demand for passenger automobiles and enhances Hankook's sibling and premium brands.

Jongho Park, President and Chief Operating Officer, Hankook Tire Europe, said, “With our associate brand Laufenn, we offer tyres that deliver excellent value for money without compromising on safety, reliability and quality. Customers benefit from the many years of experience of the Hankook brand and get a product that meets the highest standards. This allows us to create a win-win situation in every respect.”

Jang Hyuk Moon, Vice President – Marketing Department, Hankook Tire Europe, said, “Laufenn has established itself as a strong associate brand to Hankook with a steadily expanding portfolio and growing international presence. The brand will continue to focus on quality and customer relationships in order to further build on its success.”

Kuraray America's Project Kuralytix Secures Finalist Spot In 2026 IChemE Global Awards

Kuraray America's Project Kuralytix Secures Finalist Spot In 2026 IChemE Global Awards

Kuraray America, Inc. has announced that Project Kuralytix has secured a finalist position in the 2026 IChemE Global Awards, a competition run by the Institution of Chemical Engineers. The entry, officially titled ‘Project Kuralytix: Unifying Five Legacy Systems for Predictive Reliability at Kuraray America’, sits among six shortlisted candidates in the Digitalization, AI and Automation Award category, which celebrates creative deployment of digital tools across chemical engineering.

The La Porte, Texas, facility serves as the backdrop for this initiative, which takes on a persistent industry hurdle: making sense of enormous volumes of operational and reliability data so that decisions can be reached swiftly and with greater confidence. Through a partnership with Pinnacle and its Newton platform, five formerly siloed systems were merged into one cohesive reliability platform. The blending of machine learning with quantitative reliability optimisation empowers teams to forecast equipment breakdowns, weigh their potential operational fallout, sequence maintenance tasks and channel resources towards maximum benefit.

Demonstrated results underscore how analytics can reshape manufacturing reliability management. The effort revealed avenues for trimming process-related reliability losses and assisted in sidestepping production interruptions by flagging equipment decay earlier. Reliability calculations that once consumed days now finish in minutes, while maintenance strategy shifts from reactive, time-based choices toward proactive, data-driven reliability management. Taken together, these improvements reinforce asset reliability, bolster process safety and yield quantifiable operational value.

Kuraray America conveyed pride in earning international acknowledgment alongside fellow organisations propelling chemical engineering innovation. The distinction reflects the teamwork, technical proficiency, and commitment of the La Porte team and its Pinnacle collaborators, whose efforts brought Project Kuralytix to fruition. The company voiced gratitude to all contributors to the project's development and rollout, citing Charles Neal, Daniel Velasquez, Jennifer Lawrence and Kevin Birkby.

Yokohama Tire Recalls 610 GEOLANDAR M/T G003 Tyres Over Sidewall Compound Defect

Yokohama Tire Recalls 610 GEOLANDAR M/T G003 Tyres Over Sidewall Compound Defect

Yokohama Tire Corporation has notified NHTSA of a voluntarily recall covering two sizes of its GEOLANDAR M/T G003 Light Truck tyre line. The affected sizes are LT245/75R16 120/116Q and LT285/70R17 121/118Q, produced at the company's Mie Plant in Japan from 31 May to 6 June 2026. Approximately 610 tyres are believed to be involved in the action.

Initiated in accordance with NHTSA regulations, the recall stems from the possible use of an improper compound in the sidewall during manufacturing. Reduced adhesion could lead to carcass-ply separation, air leakage or rapid air loss. Such loss of inflation pressure may diminish vehicle control and heighten crash risk.

Enviro Adopts Revised Reorganisation Plan With Reclassified Creditor Groups

Enviro Adopts Revised Reorganisation Plan With Reclassified Creditor Groups

Scandinavian Enviro Systems AB (publ) has adopted a revised reorganisation plan proposal, including a debt settlement, as it continues through company reorganisation proceedings that began on 27 February 2026. The new proposal supersedes the version published on 26 August 2026 and centres chiefly on reclassifying affected parties into groups. The reorganisation, initiated by a Gothenburg District Court decision, has been extended twice, most recently until 27 November 2026.

The earlier plan was circulated to affected parties in late August, and feedback received since then, together with the Company's own deliberations, prompted the revised submission. Under the new classification, five groups remain, but the former Group A – comprising creditors asserting a right of retention – has been removed, with those creditors moved into the non-preferential category. Group A now contains only the Company's auditor, PwC, whose statutory audit claim is treated as preferential and slated for full payment. Enviro has asked the retention-asserting creditors to substantiate their rights without success, and it considers preferential treatment unwarranted, especially as the property concerned holds no going-concern value for the Company.

The settlement terms for remaining creditors are untouched: public-law claimants and non-related non-preferential creditors are offered 30 percent, while related creditors receive nothing. Payments fall due within three months of the plan gaining final, non-appealable status, though disputed claims await final resolution or binding settlement. Financing comes from a convertible loan and warrants arrangement concluded with Nordic Restructuring and Growth Capital 1 on 26 August 2026, with SEK 35 million earmarked for the settlement as new financing carrying a general right of priority.

The revisions aim to produce a grouping that accurately mirrors creditors' legal standing, thereby yielding a plan capable of adoption by affected parties and confirmation by the district court. The revised proposal will accompany the reorganisation administrator's report when sent to affected parties, and Enviro plans to seek plan proceedings shortly, at which point voting will take place. The full revised plan will be available on the company website.

GitiSport e.GTR2 Pro Claims Guinness World Records Title With 503.17 kmph Run

GitiSport e.GTR2 Pro Claims Guinness World Records Title With 503.17 kmph Run

Giti Tire has secured a Guinness World Records title for the highest speed achieved by electric vehicle tyres, following a run in which its specially engineered GitiSport e.GTR2 Pro tyres reached 503.17 kmph (312.65 mph). The record was set on 1 November 2026 on a specially secured section of the Sheikh Khalifa Bin Zayed International Road (E11) in Abu Dhabi’s Al Dhafra Region, surpassing the previous benchmark of 496.22 kmph set at ATP Papenburg in Germany in September 2025.

The achievement was marked on 6 November 2026 at a ‘Celebration of Speed’ event at Burj Khalifa in Dubai, where Dr Enki Tan, Executive Chairman of Giti Tire Group, received the official Guinness World Records certificate. German professional racing driver Marc Basseng drove the YANGWANG U9 Xtreme during the record-setting attempt.

The GitiSport e.GTR2 Pro resulted from more than three years of collaborative development, engineering innovation and rigorous testing. Designed to withstand the extreme forces of an electric hypercar producing over 3,000 PS, the bespoke tyre features high-strength aramid fibre reinforcement and a specialised racing profile. Giti’s engineers worked closely with YANGWANG and Basseng throughout the programme, refining performance according to vehicle dynamics, aerodynamic changes and driving feedback, and further optimised the tyres for the Abu Dhabi highway conditions with critical technical support.

For Giti Tire, the title reflects the strength of its international research and development network, technical expertise and ability to collaborate with leading manufacturers on demanding projects. With 75 years of tyre manufacturing experience and a presence in more than 130 countries, the company continues advancing engineering capabilities across passenger car, commercial vehicle and high-performance tyres. Its expertise is recognised through extensive Original Equipment partnerships, and lessons from extreme-speed projects contribute to wider development priorities including braking, handling, comfort, efficiency and durability.

Basseng said, “When you're pushing the limits of speed, confidence is everything. Having worked closely with Giti's engineers throughout this journey, I've developed tremendous trust in their expertise, dedication and attention to detail. Knowing that every detail had been carefully tested, checked and prepared gave me the confidence to focus entirely on driving and push beyond what we had previously achieved.”

Dr Tan said, “This will be marked as a true Milestone in Automotive history, going beyond 500kmph in an electric vehicle is an industry game changer. Giti and YANGWANG have together pushed beyond the limits of technology to attain the ‘Highest Speed Achieved by Electric Vehicle Tires’. This achievement is a testament to innovation, dedication and the relentless pursuit of excellence demonstrated by our global research and development teams. We engineer tyres that perform under the most extreme conditions. Beyond setting records, this partnership reinforces our commitment to advancing tyre technology, delivering innovative solutions for the evolving automotive industry and inspiring greater confidence in the Giti brand among vehicle manufacturers and motorists worldwide.”