- Ecostar
- Russia
- Sergei Lazarev
- Vladivostok
- Far East and Arctic Development Corporation
- tyre
- recycling
- recover
Demand For Tyre Recycling Growing In Russian Far East: Ecostar Factory
- By Gaurav Nandi
- January 10, 2025
Russia's tyre recycling industry has grown significantly in recent years due to increasing environmental concerns and government regulations aimed at reducing landfill waste. The country generates millions of tonnes of used tyres annually, with many initiatives focusing on recycling them into rubber granules, fuel and construction materials. Key players in the industry include local companies and a few foreign investments with major recycling plants concentrated around Moscow and other industrial regions.
However, the Russian Far Eastern region, referred to the vast, easternmost part of the country that borders the Pacific Ocean, still struggles to deal with the disposing of end-of-life (EOL) tyres.
According to Ecostar Factory Co-founder Sergei Lazarev, “Vladivostok, the largest city in Russia's Far East, ranks fifth in the country for vehicles per capita, making it the region's leader in vehicle density. This results in a growing volume of waste tyres annually, posing a significant environmental challenge. Due to the vast distances, transporting used tyres to recycling facilities in central Russia is prohibitively expensive, inflating both the recycling costs and the prices of products made from recycled materials. The lack of local recycling infrastructure exacerbates the problem, underscoring the need for regional solutions to manage tyre waste more efficiently and sustainably.”
“With 15 years of experience in tyre recycling, our company is well-positioned to meet the growing demand for tyre recycling in the Russian Far East. The new facility will allow us to recycle over 10,000 tonnes of ELT annually and meet market needs accurately. We also plan to double this capacity within the next five years, which is especially crucial in regions like the Russian Far East, where transportation costs are high and local recycling infrastructure is lacking. This expansion will help address regional tyre waste challenges more effectively,” he added.
A total of USD 500,000 was invested in the new tyre recycling unit, financed through a mix of 30 percent capital and 70 percent bank loans. The seven percent interest rate, subsidised by the Primorye Government Guarantee Fund and the Federal Government Fund for SMEs, highlights the strategic backing you’ve received. Specialising in recycling ELT tyres into rubber crumb, this setup not only aligns with growing sustainability efforts but also demonstrates the effectiveness of public-private cooperation in fostering business expansion and environmental impact in Russia’s Far East.
The Far East and Arctic Development Corporation (FEDC) played a crucial role in the tyre recycling project’s success by providing a 17.3-acre land lot and essential infrastructure. This included telecommunications, access roads, power supply, water supply, water disposal and natural gas supply. Additionally, FEDC offered tax benefits, making it a key partner in the project’s development, facilitating smoother operations and reducing overhead costs. This comprehensive support has been instrumental in advancing the project in the Russian Far East.
Promoting recycling
The company's operations, which focus on recycling ELT tyres without thermal methods like pyrolysis due to environmental concerns, were nearly derailed when the ruble-dollar exchange rate doubled in 2022, making equipment and construction prohibitively expensive.
Despite purchasing Chinese machinery, adjustments were needed due to differences in tyre composition, particularly the amount of cord fibre. The company plans to recycle 20 years’ worth of accumulated tyre waste and supply crumb rubber to playgrounds, stadiums and road projects, boasting the only facility in the region certified to meet government sanitary standards.
With no direct competitors in the Primorye region, the company remains committed to expanding operations despite these challenges.
Answering how the new plant supports broader recycling goals, Lazarev said, “The new plant supports the broader goals of the company by serving as a central hub for tyre recycling in the Russian Far East. We operate facilities in five regions including Magadan, Kamchatka, Sakhalin, Khabarovsk and Primorye and plan to upgrade them within the next three years to produce rubber chips, which will be transported to the main facility in Primorye for further processing. Additionally, we aim to invest in research and development to develop additives for bitumen, enhancing its use in road construction projects. This strategy is key to expanding recycling capabilities beyond 10,000 tonnes annually and promoting sustainable infrastructure development.”
The company will source tyre waste primarily from transportation and tyre service companies. To ensure quality, it has implemented a comprehensive management system designed to produce clean, precisely sized crumb rubber. The triple cleaning process removes metal and cord fibre, while its proprietary qualification system ensures four specific size fractions of crumb rubber are achieved.
Alluding to European Union (EU) directive on crumb rubber infill ban, he noted, “Regarding the EU ban on rubber crumb in artificial turf, Russia has no such restrictions. In fact, a recent Russian government act (08/28/2024) mandates the use of rubber crumb in sports infrastructure and road construction. We have also obtained a special health certificate allowing the use of its crumb rubber in outdoor playground construction.”
Addressing challenges
Russia imports tyres primarily from China, which is the largest supplier, offering a wide range of products including passenger, truck and industrial tyres. South Korea follows, known for its high-quality passenger and performance tyres, while Japan contributes advanced technology and speciality tyres. Belarus, as a neighbouring country, exports various tyre products, particularly for commercial vehicles. Turkey has also been increasing its market presence with competitive prices and quality. Additionally, some European Union countries export tyres to Russia, although trade dynamics are influenced by tariffs and geopolitical factors.

Such a wide array of tyres poses challenge for recyclers. Commenting on the same, the executive said, “The plant was initially scheduled to open in August 2023. The company faced significant challenges due to currency fluctuations, infrastructure delays and regulatory hurdles. Despite purchasing Chinese machinery, adjustments were needed due to differences in tyre composition between China and Japan, particularly the amount of cord fibre. The lack of suitable land with the necessary infrastructure and meeting strict ecological standards are further obstacles.”
“We are currently facing a staff shortage across all skill levels, from low-skilled to highly qualified personnel. To address this, we plan to recruit workers from other regions of Russia and internationally. Recently, we hired five individuals from India on one-year contracts, providing them with comprehensive benefits that include accommodation, food, transportation and work uniforms. We aim to attract even more skilled workers this year to strengthen our team,” he added.
Ecostar's plant aligns seamlessly with Russia's broader waste management and environmental objectives, particularly in the Far East. It supports the government's strategy for a circular economy, which is reinforced by new legislation regulating the use of recycled materials in the production of goods and services. Additionally, the government has introduced the concept of ‘green purchases’, mandating that government agencies and state-owned companies procure a minimum quantity of products made from recycled materials. This initiative emphasises the importance of integrating recycled materials into the economy, enhancing sustainability efforts across the region.
Marangoni Strengthens OTR Team With Two Key Appointments
- By TT News
- January 15, 2026
Marangoni has reinforced its OTR division as of January 2026 with the key hires of Eduard Mundt and Dominik Hörmann. Mundt will apply his extensive technical knowledge and industry experience to serve and build partnerships with OTR customers across Southern Germany. Hörmann, an expert in both OTR and TBR segments with specialised retreading knowledge, will oversee operations in Northern, Central and Western Germany, supporting the core OTR business and segments of the TBR market.
This strategic expansion underscores the company’s commitment to deepening its local engagement with both dealers and end users. By enhancing direct customer relationships and fortifying its regional footprint, Marangoni aims to solidify and sustainably grow its standing in the market.
Nokian Tyres Appoints Timo Koponen As New CFO
- By TT News
- January 14, 2026
Nokian Tyres has named Timo Koponen as its incoming Chief Financial Officer and a member of the Management team. He is scheduled to assume the role by 15 April 2026 and will report directly to President and CEO Paolo Pompei. The company’s interim CFO, Jari Huuhtanen, who serves as VP of Group Business Control, will continue in that capacity until Koponen officially begins.
Koponen brings extensive financial and executive experience to Nokian Tyres, most recently serving as the CFO and a member of the Leadership Team at Normet, a prominent global provider of mining and tunnelling technology. His professional background includes a series of senior roles in finance and business leadership across several industrial corporations. Before his tenure at Normet, he held significant positions at Lamor Corporation, Wärtsilä, Hackman and Konecranes.
Koponen holds degrees in Master of Science in Economics and Business Administration. His appointment is part of Nokian Tyres' strategic leadership planning, ensuring a structured transition in its financial leadership.
Paolo Pompei, President and CEO, Nokian Tyres, said, “I am pleased to welcome Timo Koponen to Nokian Tyres. His extensive experience in finance and operations within publicly listed companies, combined with his leadership in international business and major transformations, will be a valuable asset as we move into the next stages of our development. I also want to express my sincere gratitude to Jari Huuhtanen for his outstanding contribution as interim CFO and his role as a strong partner in our transformation. I look forward to continuing our journey together with Jari as a key leader within Timo’s team.”
Magna Tyres Appoints Ruud Leijtens As New Sales Manager For Scandinavia
- By TT News
- January 13, 2026
Magna Tyres Group has appointed Ruud Leijtens as the new Sales Manager for Scandinavia. In this position, he will dedicate his efforts to expanding the company's network across the Scandinavian region.
Leijtens will focus on building strong partnerships with customers and creating new opportunities for the brand. The company considers his experience and energy a valuable addition to the team and looks forward to strengthening its commercial activities in Scandinavia with him on board to achieve its strategic goals for the market.
- Indian Rubber Institute
- IRI
- IRI-CON'26'
- Apollo Tyres
- CEAT
- BKT
- MRF
- JK Tyre & Industries
- V K Misra
- Dr R Mukhopadhyay
- Vasantagesan
- Rejni Issac
- ITTAC
- Prof Dr Kinshuk Naskar
- IIT Kharagpur
- Prof Dr Sabu Thomas
- MG University
- CIRCL90
- Bekaert Industries
- Rathi Group India
- Epsilon Carbon
- Tata Chemicals
- Brisil Green Silica
- Arlanxeo India
IRI-CON’26: Setting the Agenda For A Sustainable Rubber Revolution
- By TT News
- January 12, 2026
The Indian Rubber Institute (IRI), a non-profit professional body focussing on the tyre and rubber industry, has officially announced its flagship biennial conference, ‘IRI-CON’26’. IRI Gujarat and Rajasthan Branch have jointly organised the event.
Scheduled to take place on 30th and 31st January 2026 at the Hotel Sayaji in Vadodara, Gujarat, the event serves as a critical junction for technocrats, researchers, and industry leaders to navigate the sector's rapidly evolving technological and sustainability priorities.
The choice of Vadodara as the host city underscores Gujarat’s status as a formidable powerhouse for elastomers and rubber manufacturing. The region serves as a strategic base for global and domestic tyre giants, including Apollo Tyres, CEAT, BKT, MRF and JK Tyre & Industries, while hosting a robust network of suppliers specialising in carbon black, silica, textiles and rubber chemicals.
IRI-CON' 26' is supported by Ravi Enterprises, Kobelco Industrial Machinery India, Panama Petrochem, Pukhraj Additives and Beakert Industries as Platinum sponsors. Rajsha Chemicals, Madhu Silica, Balkrishna Industries and Madura Industrial Textiles are the Gold sponsors. On the other hand, Singh Plasticisers and Resins, Raj Petro Specialties, Nynas Napthenics, OCCL, 20 Micros, Sampann Utpadan India, ISRPL, Polyplas Global, Aksharchem India, Rubber King Tyre and Northwest Group are Silver Sponsors.
Lanxess India, Witnmans Industries, Epsilon Holdings, Kuraray India, Rubamin, Tinna Rubber and Infrastructure, Chem-Trend Chemicals, Dawsun Exim Corp, JK Tyre & Industries, Galaxy Chem & Machiner, Gujarat Bondchem and Silox India are the Bronze sponsors.
Lastly, MLA Industries, FINORCHEM, Tata Chemicals, Reliance Industries and DCM Shriram Chemicals are the Supporter for the event.
Against this backdrop, the conference theme – ‘Unlocking the Potential of Sustainable Developments in Rubber and Allied Industries’ – reflects an urgent industry-wide commitment to resource efficiency, circular economy principles and responsible manufacturing.
High-Profile Inauguration and Strategic Vision
The conference will commence with a high-powered inaugural session dedicated to global trends and strategic updates. This session features a line-up of some of the most influential figures in the Indian rubber ecosystem. Dr Sujith Nair, Chairman, IRI Gujarat and VP R&D, CEAT, will deliver the welcome speech.
V K Misra, Chairman of IRI and representative of JK Tyres & Industries, will open the proceedings with a vision for the institute’s role in future-proofing the industry. He will be joined by Vasantagesan, IRS, Executive Director of the Rubber Board and Dr R Mukhopadhyay, who will provide a comprehensive overview of global sustainability trends.
Further technical leadership will be provided by Renji Issac, Chairman of ITTAC and representative of CEAT and P K Mohamed, Emeritus Chairman of IRI. The academic foundation of the event is bolstered by the presence of Prof. Dr Kinshuk Naskar from IIT Kharagpur – the institute's long-term partner for technical certification – and Prof. Dr Sabu Thomas of MG University, ensuring a seamless bridge between cutting-edge research and industrial application.
Innovations in Green Chemistry and Circularity
The event will also dive deep into technical breakthroughs that are reshaping the tyre value chain. A significant focus will be placed on ‘Green Tyres’ and the reduction of environmental footprints. Key presentations will feature Bekaert Industries discussing advanced cord solutions for weight reduction, and CEAT showcasing the CIRCL90, a sustainable passenger car tyre.
The shift toward a circular economy is a recurring theme throughout the technical sessions. Epsilon Carbon and Rathi Group India (Capital Carbon) will present on the integration of recovered carbon black (rCB) and the importance of ASTM standards in ensuring market momentum for recycled materials. Meanwhile, Brisil Green Silica and Tata Chemicals are set to discuss the revolutionary transition of producing sustainable silica from agricultural waste, a move that highlights the industry's move away from traditional, energy-intensive sourcing.
A Collaborative Ecosystem
The conference serves as a global stage for a diverse array of companies, including Arlanxeo India, which will present eco-friendly elastomer solutions and Finorchem, focusing on enhancing compound performance through phenolic resin-silica coupling. Other notable participants include LANXESS, TUV Rheinland and TTRC, covering everything from bio-based additives to water-based vulcanising cements and rigorous certification standards.
As regulatory pressures and environmental expectations continue to intensify, IRI-CON’26 stands as a timely and vital forum. By aligning manufacturers, R&D specialists, and academia, the event is positioned to chart a sustainable growth pathway for India’s tyre and rubber ecosystem, ensuring it remains competitive on the global stage while meeting the highest standards of environmental stewardship.
The event will also celebrate the next generation of industry talent with a Best Student Presentation Award Ceremony on the final day.
All-in-all the event is a must-attend for industry professionals, R&D specialists and academics in the tyre and rubber industry. To register click here

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