Reflecting on current and future trends in the tyre industry, Andre Lanning, Global Business Director, Synthetic Rubber, Trinseo Europe GmbH, sees the need for much closer collaborations - not only between tyre companies and suppliers but among suppliers themselves. “If we really want to address the big issues in the industry, reduce rolling resistance, improve fuel efficiency, and get better at recycling and re-using materials and chemicals, we need to have a paradigm shift in how we approach innovation.”

According to Dr. Sandra Hofmann, Director, Technology & Innovation, Synthetic Rubber, Trinseo Deutschland GmbH, speed (response time to market) and sustainability are the main trends that will dominate the global tyre industry compared to other industries.

 “The tyre industry, traditionally, has been conservative on knowledge-sharing and collaborating on innovation. Going forward, collaborations are key to moving forward as the complexity in the segment we are focusing on is very high. Every stakeholder in the tyre industry is driving hard for innovations, and, on the co-suppliers’ side, we are keen on collaborations. And, of course, working together with customers is always part of the development,” said Dr. Hofmann.

In recent times, Trinseo has been focusing on close relationships with other stakeholders for developing new products. Trinseo fosters deep engagement with partners through its centralised synthetic rubber site located in Schkopau, Germany, where technology & innovation, mini-plant, pilot plant, and expanded production assets are located. To reduce product development time from lab sample to commercialisation, Trinseo started a state-of-the-art S-SBR pilot plant in Schkopau, for its synthetic rubber business, which makes it more agile and flexible than ever before in its ability to turn around S-SBR product testing. The company says the S-SBR pilot plant allows for more efficient use of Trinseo’s production facilities and helps speed up innovation in the performance tyres market. As part of its efforts, the company introduces the early development process to its customers. “We have invested substantially in R&D. In 2018, we started the pilot plant where we can make several hundred kilograms of materials, and that is enough for our development partners and customers to build a tyre already in the product development process,” said Dr. Hofmann.

Dr. Hofmann added, “The capabilities we are bringing to the table, in combination with our openness and willingness for collaborations, are major enablers towards shortening of the product development process.”

Major tyre companies are betting high on recycled and bio-mass materials, aiming to eliminate materials derived from fossil fuels, to make tyres in the future. However, the ‘industrialisation’ of recycled and bio-mass materials to obtain synthetic rubber will be a more significant threshold. “It is nice to have targets, but the main challenge is to implement these targets through technology. Making synthetic rubber from recycled and bio-mass materials will be a gradual process, and we see it as an opportunity and want to be a front runner for sustainability”, said Lanning.

Sustainability

Trinseo, according to the executive, is already contributing to tyre companies’ sustainability efforts by supplying solutions that reduce rolling resistance, CO2 emissions and improve fuel efficiency. 

“Sustainability has many dimensions. It could be recycled and bio-based materials. As a company, we are very much active in the recycling of polystyrene back into styrene monomer which can be introduced as recycled feedstock for packaging applications. As for butadiene, for a long time, it has been made of biomass like sugar and others. As a company, we are exploring sources of sustainable feedstocks, not only looking at how we can contribute to our customers’ sustainability efforts, but to the raw materials that go into our own products,” explained Dr Hofmann.

When asked about having a common platform for all stakeholders to develop products, Lanning, said “if tyre manufacturers are serious about sustainability, there needs to be closer and more open collaboration around innovation between tyre and rubber producers. And that is not the case today. Working together we can tackle the challenges, whereas pursuing innovation completely separately will make it harder to reach the sustainability targets”.

Trinseo has an excellent technical community, called Technical Service & Development Group, that works with its customers around the world. This way, the company educates them on its products and their usages. “Irrespective of where we operate, Trinseo focuses on high-end technologies in functionalised S-SBR,” said Lanning. Dr Hofmann added “We are investing heavily in local markets to provide our products and services more efficiently and improve communications between our customers and the company”.

Synthetic rubber is now being used for passenger car tyres, owing to properties that make it suitable for high-end tyres. Trinseo is expanding its portfolio by also focusing on truck and bus tyres (the company’s low Tg polymers like SPRINTAN SLR 3402 are already used in truck and bus tyres as a partial replacement for natural rubber; they improve energy efficiency and performance, predominantly balancing rolling resistance and wear).

“We need to increase the use of synthetic rubber in truck and bus tyres to further impact global sustainability goals. To achieve these goals, we are looking for customers that plan to have SR in tyres for heavy commercial vehicles as well, but we are also using this opportunity to educate the end customers about the advantage of using functionalised S-SBR” said Lanning.

Another challenge for material suppliers is to keep its product development strategies aligned with the fast-changing trends in the automotive industry. Fundamental requirements of low rolling resistance in tyres are not changing in any types of new mobility, believes the company executive. “We also see a shift of focus on wear improvement,” added Dr Hofmann.

Optimising all three aspects of the magic triangle has always been a challenge. The latest functionalised SPRINTAN™ S-SBR grades are proven to reduce lab indicators for rolling resistance by 30 percent compared to nonfunctionalised synthetic rubber grades. This allows for at least three to five percent less fuel consumption in passenger cars. Trinseo’s recently launched SPRINTAN 918S displaying multi-functionalisation technology to reduce rolling resistance and improve wet grip for ultra-high-performance tyres used on premium cars and SUVs.

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Zeon Corporation broke ground on a multi-product research and prototyping complex at the Kawasaki Innovation Frontier Port in Kawasaki City, Kanagawa Prefecture, on 16 October with a ceremony held beforehand to seek safety during construction. The company expects the complex to shorten the path from laboratory work to mass production for established and emerging businesses alike, making it central to its long-term growth strategy.

Set inside an existing building within the port's Research & Development Center area, the complex is slated to begin operating in January 2028. Its design aims to move products past the laboratory stage and into medium-scale sample output more quickly, clearing a bottleneck on the route to full-scale manufacturing.

Zeon's core production methods – polymerisation, hydrogenation, coagulation and drying – will be built into the complex, which is engineered to handle diverse manufacturing conditions and operating approaches. Beyond serving established and new businesses, the polymer design company envisions the site as a centre for technology development and a platform for rolling out new processes and operational, analytical, and measurement technologies within and beyond the company. It will eventually host development and prototyping work across a wide range of technologies, including contract prototypes commissioned by outside parties.

The Kawasaki Innovation Frontier Port is the umbrella name for the site combining the neighbouring Kawasaki Plant and Research & Development Center. The label underscores the location's role in breaking new ground by merging innovation, research and development and production and casts the Kawasaki waterfront as a port that propels innovation. Once a co-creative innovation facility begins operating in December 2026, the two sites will function as one continuous operation, turning out ever more sophisticated products and production methods and reinforcing their standing as a launchpad for technology.

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Vipal Rubber has launched the VT290, a tread designed for truck drive axles used on motorways and paved roads, targeting regional and long-distance transport operations in Europe.

The product is available in widths of 240mm, 250mm, 260mm, 270mm and 280mm. It is designed to provide traction and stability on dry and wet roads, as well as in demanding conditions involving snow.

Frederico Schmidt, General Manager of Vipal EMEA, said, “The launch of the VT290 reinforces Vipal’s ongoing commitment to offering technologically advanced solutions suited to the specific characteristics of European roads and climate.” “We want to further consolidate our presence in the region, delivering a high value-added product that combines innovation, operational efficiency and safety,” he added.

The VT290 carries the M+S marking and 3PMSF certification. Its design includes side sipes and grooves intended to help remove snow and mud from the tread, improving grip on slippery surfaces.

The tread pattern is also designed to distribute engine torque more evenly, helping to reduce uneven wear. Tie bars between the tread blocks add structural stability, supporting vehicle control during driving.

Fabrício Nedeff, Commercial Manager of Vipal EMEA, said, “With the VT290, weare responding directly to the real needs of fleet operators and truck drivers, combining performance, adherence and efficiency in different driving conditions. [RS2.1]In addition to expanding options for our customers, the product strengthens business opportunities for our partners in the region,”

Vipal said the launch would expand its offering for retreaders, distributors and fleet operators in the European market.

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The Association of Natural Rubber Producing Countries (ANRPC) published its Monthly Natural Rubber Statistical Report for August 2026, noting firmer prices in several markets. Supply constraints, stable downstream demand and persistent geopolitical and macroeconomic uncertainty shaped the month. Renewed conflict and disruptions to major shipping routes added further pressure.

Physical prices for major grades moved in different directions. SMR-20 in Kuala Lumpur averaged USD 2.31 per kg, up 4.25 percent from July, while STR-20 in Bangkok rose 1.40 percent to USD 2.39 per kg. RSS-3 dropped 4.18 percent to USD 2.80 per kg, but RSS-4 in Kottayam gained 0.57 percent to USD 2.92 per kg. Latex-in-bulk fell 4.73 percent to USD 1.73 per kg. Brent crude averaged USD 91.08 per barrel, driven by concerns over possible restrictions on oil shipments through the Strait of Hormuz and wider Middle East instability, which raised energy supply risks and strengthened the oil market risk premium.

On trade, China's imports climbed 3.39 percent month-on-month, while India fell 10.18 percent and Malaysia dropped 8.24 percent; Viet Nam rose 5.08 percent. Exports advanced 5.63 percent in Viet Nam but declined in Thailand (-5.24 percent), Indonesia (-5.36 percent), Malaysia (-1.48 percent) and Cambodia (-1.88 percent).

Global production is projected to rise 0.6 percent to 15.039 million tons in 2026 from 14.952 million tonnes in 2025, after revisions to Thailand's 2025 output and updated 2026 estimates for Thailand, Malaysia and Indonesia. Weather, including erratic rainfall and drier Southeast Asian conditions, affected output. August 2026 production was estimated at 1.396 million tonnes, down 4.51 percent from 1.462 million tonnes a year earlier. Demand is forecast to grow 0.4 percent to 15.356 million tonnes in 2026 from 15.301 million tonnes, with the largest consumption gains expected in China, Malaysia and Cambodia. Prospects depend on vehicle sales, tyre production, shipping conditions and weather-related supply disruptions, while steady EV-linked demand supported modest growth led by China and India. The ringgit traded between RM4.02 per USD and RM4.09 per USD, and the baht between 32.68 and 33.34. The SHFE January 2027 contract averaged 18,109 CNY per tonne, up 7.78 percent month-on-month, while the SGX November 2026 contract averaged USD 2.24 per kg, up 4.32 percent.

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Epsilon Carbon Pvt. Ltd., a global speciality carbon and carbon black manufacturer, has broadened its emissions accounting to include value chain impacts beyond its direct operations. The move advances measurement and management of Scope 3 emissions across its supply and distribution network, according to the company.

The initiative spans Epsilon Carbon’s integrated carbon complex in Vijayanagar, Karnataka. That site has a production capacity of 500,000 tonnes per annum of speciality carbon and 215,000 TPA of carbon black. It combines carbon manufacturing with energy circularity efforts in one integrated ecosystem. The company assessed material Scope 3 categories under GHG Protocol guidelines.

Scope 3 emissions are indirect and arise from purchased goods and services, transportation, business activities and downstream product use where relevant. The assessment gives Epsilon Carbon clearer visibility into emissions outside its direct control and a foundation for spotting reduction opportunities. It builds on existing operational emissions and energy efficiency work.

The company previously reported a 98 percent Scope 2 reduction against its baseline year. A 17 MW captive power plant uses waste heat from carbon black operations, energy consumption intensity fell 6 percent from baseline, and 77 percent of energy needs came from waste heat recovery, avoiding over 89,000 tonnes of CO₂. Epsilon Carbon now emphasises supplier engagement, data transparency and circularity, aligning disclosures with global sustainability frameworks to track value chain emissions consistently and develop measurable reduction initiatives.

Vikram Handa, Managing Director, Epsilon Carbon, said, “Meaningful climate action requires us to look beyond the boundaries of our operations and understand the impact of the entire value chain. Scope 3 measurement gives us greater visibility into the emissions and enables deeper engagement with our partners and suppliers. Building this visibility will help us make more informed decisions as we scale our operations and advance our decarbonization plans.”

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