The year 2020 has been a year like no other. The pandemic has brought everyone on the same platform. We all have been a mute witness to the rage of Nature and the apocalypse it can create. The question which persists in my mind is ‘Have we really learnt any lessons from the same?’ Are we going to treat Mother Earth better and build a sustainable planet for our future generation?

On a brighter note, most economies are showing signs of phenomenal recovery. The automobile sector looks to be one of the biggest beneficiaries. Vehicular traffic on the road and the number of new vehicle registrations are a big indicator of the same. In fact, an Indian two-wheeler manufacturer broke its own export record in December 2020. Our belief has proved true again. The human race has endured many such pandemics throughout the years of evolution and evolved better, stronger, smarter.

Processing ELTs

Indogreen Enviro has been involved in the process of ELTs (End of life Tyres) for about a decade.

We have been witnessing the growth of the tyre recycling industry. From the 1970-2000, the majority of organised ELT recycling was about making ‘Devulcanised rubber reclaim sheets.’ These sheets are used in a wide range of applications like tyre re-treads, bicycle tyres, conveyor belts, rubber compounds to name a few.

From 2000 onwards the market started changing due to the introduction of radial tyres. The radial tyres had high tensile steel in them and now could not be grinded directly like the nylon tyres. They need new technology Shredders, Raspers, Granulators to make it ready for grinding. This decade saw many high technology shredding and granulation plants coming up across the country. This included India’s largest and fully automated 100 Mt/annum plant till date Vapi, Gujarat. These granulation plants created a new market for ELT granules-based playground tiles and mats. The CRMB(Crumb Rubber Modified Bitumen) also gained acceptance in large national road construction projects.

Batch type pyrolysis plants

From 2005 onwards, there was a new tyre recycling technology introduced to the Indian market - ‘Batch type pyrolysis plants.’ These plants were initially imported from China. Though profitable, they were extremely unstable, environmentally non-compliant and unsafe for operation. Due to their profitability ,By the year 2019,India had more than 1000 batch type-pyrolysis plants installed. The combined tyre requirement per day for these plants was about 10,000 Mt/day. That would mean a requirement of 10,00,000 passenger car tyres every day, to give a perspective. This monster had a huge appetite that could not be met with tyres from India. So these pyrolysis companies started looking for imported tyres with a perpetual supply possibility from round the globe.

There was only one challenge. The pyrolysis plants are not allowed to import tyres. The shredding companies were allowed to import with a license from DGFT. The batch type pyrolysis companies started buying container loads of tyres from the shredding companies. India started importing about 900,000 MT annually making it the largest importer of ELT in the world until July 2019.The Public Interest Litigation filed against the ‘Batch type pyrolysis plants’ put the brakes on these transactions. The government was forced to take cognisance of the humungous nature of the impending matter at hand.

This is the India story, but could be a similar story for any country from Asia where the Scrap Tyre disposal policy is not yet framed or implemented. I am taking the stance of the agitator than just being a mute spectator. There is so much that can be done than what is being done today.

Scrap tyre disposal policy

There is a strong buzz about ‘Circular Economy’ in Europe and the US. Large tyre companies and chemical giants are investing in various tyre technologies to bring the derivatives from the tyres to be reused in manufacturing new tyres. In India, we don’t even have a national scrap tyre disposal policy. Most local tyre companies are still waiting for an ‘EPR’ to start thinking of sustainable disposal. 

In fact, we as a country need ‘Circular economy.’ The responsibly recycled ELT can create high quality reclaim rubber, High calorific value oil with possibility on further hydro treatment to distil commercial grade diesel & petrol, commercial grade carbon black for manufacturing pigments, etc, liberated fibre to make thermoplastics, liberated gases that can be further processed, this can go on and on. There is so much of interest from large companies to set up plants to process this waste but they hesitate because of the lack of a government framework to support the huge capital investment required.

Despite all odds, some companies from India have done some amazing work in developing innovative ELT recycling technologies. A fine example would be Radhe Renewable Energy Development Ltd, Rajkot. They conceived, developed and now operate the ‘World Largest 100 MT Per Day Single Reactor Continuous Pyrolysis Plant ‘ for the last 8 years in Bhilwara, Rajasthan. No other company from around the globe can boast of this feat.In fact some of the large global giants who were looking for a commercial scale large continuous plant could not believe that such a plant and technology existed, that too from a non-descript town from India. This company now supplies ASTM grade Carbon Black and High Calorie fuel to Indian tyre industry beginning the ‘Circular Economy.’

Another interesting Company is Hotfut Sports, an award-winning sports infrastructure development and management company that has been one of the largest consumers of turf technology and synthetic turf products across its various formats. These products have a primary infill requirement of SBR rubber. HotFut has consciously been adapting its procurement process to ensure all SBR and infill / shock-pad requirements are sourced responsibly using recycled ELT’s / rubber scrap making all their facilities more environmentally friendly. They have structured solutions for forward thinking tyre companies wanting to pro-actively process their ELT with a win -win proposition. Many major tyre companies have found their solution very sustainable as well as profitable.

Last year, Internet was abuzz about this start up ‘Blink Green’ from Pune, India. They used ELT for making attractive ladies’ footwear and purses. They have found the utility of this wonderful waste and now is utilising her designing skill and the expertise of the cobble community to churn out beautiful, durable items for the domestic and global market.

These kinds of stories are emerging from all across the continent Imagine the power of scalability of these kind of products with the right kind of financial and marketing support.

I look forward to the day (soon) when we have the ‘Scrap tyre disposal policy’ is finally rolled out and the top tyre companies wait for the EPR policy is over. With a sizeable contribution coming out of their respective CSR budgets and ATMA’s able guidance, a national body to look at new & innovative sustainable disposal practices for ELT could be established. This would be a giant first step taken in the Asian subcontinent towards sustainable recycling of this incredible waste and thus setting a precedence for other countries to follow.

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The German Rubber Industry Association (wdk) has sounded an alarm over an exceptionally difficult economic situation facing the rubber sector. Soaring raw material prices and persistently high energy costs, exacerbated by the Iran war, are coinciding with weak industrial demand. wdk Chief economist Michael Berthel noted an almost unprecedented economic disparity, as raw material costs approach historical highs from 2011 and 2022 while a lack of demand prevents any offset for manufacturers.

Since the final quarter of 2025, prices for key inputs have risen sharply. Natural rubber has jumped more than 40 percent within months, while butadiene-based synthetic rubbers have increased over 30 percent. EPDM synthetic rubber, carbon black and oil-based plasticisers have all risen more than 20 percent, with some individual chemicals exceeding 40 percent cost growth in just a few weeks.

Energy prices remain a major burden, with Middle East developments fuelling market uncertainty. Risks to international transport and supply chains persist, and German rubber companies are closely watching potential impacts on raw material availability and global logistics flows.

Berthel warned that firms face mounting pressure from high costs, geopolitical instability and structural disadvantages in Germany, with no short-term relief in sight. The industry depends heavily on fair and reliable partnerships across the value chain, as processing companies alone cannot absorb the current strain. He called for fair solutions and a shared understanding of this exceptional situation.

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The Rubber Board of India has confirmed the continuation of all existing central sector schemes for the 2026-27 fiscal year at unchanged rates. Financial aid for new planting will be restricted to estates utilising poly bag or root trainer plants sourced solely from Board-approved nurseries, with applicants required to submit the original purchase bill. This mandatory verification step aims to ensure quality and authenticity of planting materials used across the sector.

Support for rain guarding and spraying operations will be channelled exclusively through Rubber Producers’ Societies. These societies must include GST bills for all acquired materials when applying. The official timeline for submitting applications will be announced separately by the Board, giving producers adequate time to prepare documentation and coordinate with their respective societies before the deadline.

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The Rubber Board of India has announced a temporary engagement for a young professional within its Market Promotion Division, located at the RRII campus in Puthuppally, Kottayam. The selected individual will assist with division activities and promote ‘mRube’, the electronic trading platform for natural rubber.

Candidates must hold an MBA in Marketing or Agri Business Management with computer knowledge, while skills in digital marketing, sales or market research and proficiency in English and Hindi are preferred. Applicants aged up to 30 years as of 1 May 2026, will be considered for the one-year role, which offers a consolidated monthly pay of INR 25,000.

Interested individuals should send their applications to the Deputy Director (Marketing) at the Central Laboratory Building, RRII, Rubber Board PO, Kottayam – 686009 by 19 May 2026. Shortlisted names will appear on the Rubber Board’s website with interview details, as no separate communication will be sent.

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Bekaert has officially finalised its acquisition of Bridgestone’s tyre reinforcement operations in China and Thailand, after securing all necessary regulatory approvals and meeting standard closing conditions. The deal, now fully completed, marks a significant step in the Belgian company’s expansion strategy.

The transaction brings under Bekaert’s control two production facilities: Bridgestone (Shenyang) Steel Cord Co., Ltd. in China and Bridgestone Metalfa (Thailand) Co., Ltd. in Thailand. These plants specialise in manufacturing high-quality tyre cord products exclusively for Bridgestone tyres, and they will continue to supply Bridgestone under the new ownership, further deepening the longstanding partnership between the two firms.

Financially, the acquisition is expected to add roughly EUR 80 million to Bekaert’s annual consolidated sales. The EUR 60 million cash consideration for the deal was funded from the company’s available cash reserves.

Curd Vandekerckhove, CEO Rubber Reinforcement, said, “With the completion of this acquisition within our Rubber Reinforcement division, we are pleased to officially welcome the plant teams in China and Thailand to Bekaert. Our immediate focus is on a smooth transition and operational continuity while continuing to serve Bridgestone as a key strategic partner. The completion of the acquisition further strengthens the position of Bekaert in the tyre cord market, expands the global manufacturing footprint and deepens our longstanding partnership with Bridgestone. A long-term supply agreement ensures continued delivery of high-quality tyre reinforcement within a trusted supplier model.”

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