Goodyear Tire & Rubber will fly its iconic blimp over more than 100 cities across North America and Europe this year to celebrate the airship’s centennial, expanding beyond its traditional sports coverage to music festivals and cultural events.

The tyre maker announced the tour at the Rose Bowl game in Pasadena, California, where the blimp first provided aerial coverage 70 years ago. The company will also offer rare passenger flights through a consumer sweepstakes running through 10 April.

“Only 0.0006 percent of Americans have flown in the Goodyear Blimp,” the Akron, Ohio-based company said in a statement. Three winners will receive flights for two people at their choice of bases in Carson, California, Pompano Beach, Florida, or Akron, along with USD 3,000 travel vouchers.

“The Goodyear Blimp” is an enduring symbol of nostalgia and innovation for fans worldwide. With its century-long history and unique ability to instil a sense of wonder in those who experience it – whether from on the ground or in the air, the blimp gives Goodyear a way to connect with the public in a way no other tyre company can match,” said Mark Stewart, CEO and President of Goodyear.

The first Goodyear Blimp, named Pilgrim, took flight in 1925. Since then, the airships have become fixtures at major sporting events, including the Olympics and the first Super Bowl. During World War II, the company’s blimps aided US military efforts.

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Pirelli has created bespoke versions of its P Zero R tyre for the new Audi RS 5 and the RS 3 competition limited, aiming to deliver everyday driving pleasure without sacrificing track capability. Special emphasis is placed on superior grip and shorter braking distances. Drawing on over 25 years of collaboration with Audi Sport, these fitments reflect experience gained from developing tyres for high-performance SUVs and the sportiest sedans.

Audi’s main target was braking performance, and the P Zero R was engineered to approach Pirelli’s semi slick Trofeo R. This results in extremely short stopping distances with rapid deceleration even under demanding conditions. Pirelli’s German R&D centre worked with Milan headquarters on a new compound that performs well even when cold, responding to Audi’s request for safety during deceleration. Though nearing track-oriented products, the P Zero R remains suitable for daily use.

The RS 3 competition limited celebrates 50 years of the five-cylinder engine. Two tyre options are available: the standard P Zero R provides strong grip on dry and wet roads, while the P Zero Trofeo R semi slick is designed mainly for track driving. Its motorsport derived rubber delivers exceptionally high dry grip, stability and short braking distances. Development used digital simulation at both companies, with physical tests later validating data on circuits like the Nürburgring Nordschleife.

The Audi RS 5, the brand’s first high-performance plug-in hybrid, required a new High Load tyre size. Pirelli reinforced the P Zero R’s structure to handle the hybrid components’ extra weight while maintaining driving precision. This partnership, symbolised by the R0 marking, began with the original RS 4 25 years ago and continues with record setting Nürburgring performances in 2024 by the RS 3 with Trofeo R and the RS Q8 performance with P Zero.

Steffen Bamberger, Head of Technical Development at Audi Sport GmbH, said, “The tyre is the only connection between the vehicle and the road surface. Therefore, it plays a significant role in chassis development, especially in our RS models, where excellent handling has paramount importance. Plus, a close, collaborative partnership is essential to achieving this level of performance.”

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TYRESYSTEM, functioning as the digital arm of AZuR partner RSU, has made Tyre Pressure Monitoring System (TPMS) its central pillar of expertise. This unit moves beyond simple product sales by offering specialised training focused on tyre pressure monitoring systems. Their inventory is substantial, featuring over 500 sensors designed to accommodate a wide spectrum of vehicle types, and this hardware is supported by complementary valves, service kits and diagnostic programming tools.

The importance of this focus became legally binding on 1 November 2014, when TPMS became mandatory for cars, motorhomes and off-road vehicles. For workshop operators, a neglected sensor is a serious liability, as it not only creates a safety hazard but also guarantees a failed roadworthiness test like the TÜV. Consequently, the seasonal tyre change has evolved into a critical checkpoint where technicians must rigorously inspect sensor batteries and overall condition to ensure compliance.

To address this industry need, TYRESYSTEM acts as a holistic online wholesaler for tyres, rims and complete wheels. Recognising that hardware alone is insufficient, they established the TyreSystem Academy to deliver practical TPMS training through both online and on-site courses. This educational push helps workshops master modern tyre complexity. Correctly maintained TPMS systems preserve optimal pressure, reduce tread wear and extend tyre life, directly supporting resource conservation and a functioning tyre circular economy within the AZuR network.

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Parcours, a British wheel brand specialising in aerodynamic, wind-tunnel-tested carbon wheelsets for road, gravel and triathlon cycling, has launched the Strade GT, the debut model in its new GT Series. At the heart of this wheelset lies VibraCORE, a technology developed alongside Lineat and Nottingham Trent University. VibraCORE embeds Lineat’s reclaimed aligned carbon fibre material, known as AFFT, directly into the rim’s spoke bed. This structural integration reduces vibration at its source rather than simply damping it after transmission begins.

The principle behind VibraCORE is straightforward: less vibration reaching the rider means less fatigue, allowing for longer, faster rides. Not all vibrations affect the body equally. Certain frequencies are either amplified by the human body or directly contribute to muscle exhaustion. VibraCORE targets these specific ranges, absorbing and dissipating vibrational energy before it travels through the wheelset to the rider. This approach directly addresses the harsh, high-frequency ‘road buzz’ that makes rough roads particularly draining.

In practical testing at standard road tyre pressures, VibraCORE reduces root mean square vibrational energy by an amount equivalent to lowering tyre pressure by roughly 10 to 15 psi. Crucially, this benefit comes without the usual penalties of softer tyres, such as reduced rolling efficiency or compromised handling precision. As a result, the Strade GT delivers a calmer, more controlled ride over long distances while retaining the stiffness, responsiveness and aerodynamic performance expected from a high-end wheelset.

To verify these claims, Parcours partnered again with Nottingham Trent University for controlled real‑world testing across multiple riders and surfaces. Using vibration sensors and frequency domain analysis based on power spectral density, the data showed that rims with VibraCORE reduced vibration energy by 19 to 23 percent compared to identical rims without the technology. This translates directly into a noticeably smoother ride on rough terrain and lower cumulative fatigue over extended rides.

Beyond comfort, the Strade GT represents an evolution of Parcours’ existing Strade platform. Its rim profile is optimised around a 30‑mm tyre, outperforming the previous model by 3.2W at 48 kmph, improving handling stability by 15 percent and achieving a weight of just 1,130g. VibraCORE also enables the use of lightweight Alpina Carbolite carbon spokes. Although sustainability is not the primary goal, the technology incorporates recycled carbon from Lineat’s AFFT process. Parcours is now developing a full circular pathway so that carbon recovered from old wheels, including those from its Crash Replacement Programme, can be reprocessed into VibraCORE components for future wheelsets. In this way, the Strade GT proves that speed and comfort need not be opposing forces.

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Continental is celebrating two decades of its Camaçari tyre factory, situated near Salvador in Brazil. This occasion represents a major milestone for the firm’s operations throughout the Americas, as the site has served as a trusted partner across South America since its April 2006 opening. The facility supplies both replacement tyres and original equipment manufacturers with high-grade products for passenger cars and commercial vehicles.

Approximately 136 million tyres have rolled off the line at Camaçari over the last 20 years. Roughly BRL 1.2 billion (approximately EUR 235 million), has been invested there in the past 10 years alone to sharpen competitiveness through better efficiency, product quality and responsiveness to customers. The factory currently provides jobs for around 2,000 people, making it a leading industrial employer locally, with its future success built on team spirit, consistent quality and a strong customer focus.

The site began as a greenfield project in 2004 and was formally inaugurated in April 2006, with the first tyre, a ContiEcoContact 3, produced five months earlier in November 2005. Today, the factory supplies original equipment to major automotive names including General Motors, Volkswagen, Renault, Honda, Fiat and Mercedes‑Benz, proving its dependable and uniform product standards. This same drive for steady improvement supports the plant’s role in Continental’s wider environmental goals.

By constantly tracking energy use and managing it responsibly, the Camaçari plant ensures that all power generated or consumed on site is used as efficiently as possible. The facility relies entirely on LED lighting, which saves more energy than conventional options, and has carried out targeted production upgrades such as better insulation on critical machinery. These efforts have yielded annual energy savings, including a total cut of 10.4 gigawatt‑hours in 2025, equal to about five percent of the plant’s yearly energy consumption.

Shander Basílio, plant manager of the Continental tyre plant in Camaçari, said, "Our 20-year journey in Camaçari is a story of continuous growth, operational excellence and the deep commitment of our people to this region. I would like to sincerely thank all our employees for their outstanding contribution as well as to our customers for their continued trust. Looking ahead, we are dedicated to writing the next chapter of our plant’s success.”

Rodrigo Bonilha, head of Continental Tires South America, said, “I would like to congratulate our manufacturing team in Camaçari on their 20th anniversary. The production facility is a key asset for our business in the region. By manufacturing premium tires locally, we ensure a reliable supply for the Brazilian market while securing valuable local jobs. This ‘in the market, for the market’ approach is fundamental to how we deliver consistent product quality and performance for customers and consumers.”

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