- Gravita India Limited
- Rubber Recycling
- Tyre Recycling
- Tyre Recycling Plant
- Acquisitions
- Gravita Netherlands BV
Gravita To Acquire Rubber Recycling Plant In Romania
- By TT News
- September 19, 2024
Gravita India Limited, a leading recycling company having global presence, has announced that its step-down subsidiary Gravita Netherlands BV (GNBV) has signed a memorandum of understanding (MOU) to acquire a waste tyre recycling plant in Romania.
Having a capacity of around17,000 MTPA, this will be Gravita’s first recycling facility in Europe. It already has a global presence with 12 eco-conscious state-of-the-art manufacturing facilities in Asia and Africa with a capacity of more than 300,000 MTPA in multiple scrap recycling verticals.
The acquisition will be carried out by creating a separate SPV in Romania, wherein GNBV will own 80 percent of the stock and have management authority. Other Romanian-based partners would retain the remaining shares. In addition, GNBV will contribute around INR 320 million to the transaction, with a total investment of approximately INR 400 million, subject to in-depth financial, environmental and legal due diligence.
In order to spur growth, GNBV also plans to extend its recycling business activities throughout the European market. To do this, it will take advantage of fresh market opportunities and form important alliances. Through this acquisition, the business will become more visible, attract more clients and fortify its competitive advantage in the European market. Similar rubber recycling facilities are already operated by the corporation in Ghana, Senegal, Togo and Tanzania. This is consistent with the company's expansion strategy and diversification ambition of expanding its recycling business across multiple geographies.
Goodyear Showcases Performance Legacy At 2026 SEMA Show
- By TT News
- November 13, 2026
Goodyear brought generations of performance heritage to the 2026 SEMA Show in Las Vegas, where its tyres appeared on some of the event's most talked-about vehicles. The annual automotive aftermarket gathering ran from 3–6 November at the Las Vegas Convention Center, drawing builders, manufacturers, buyers, media and enthusiasts for four days centred on innovation, new products, craftsmanship, performance and emerging trends. For Goodyear, the setting was familiar territory, as racing has long served as both a proving ground and an inspiration for its street products.
A 1928 Ford Model A reimagined by TQ Customs as an F1-inspired mid-engined hot rod stood out among the featured builds. It pairs a custom chassis and roll cage with a Honda K20 engine and Porsche transaxle, riding on custom Goodyear Eagle F1 tyres sized 275/45R18. Three F-550 Super Duty trucks wore Goodyear's heavy-duty G275 MSA in 335/80R20, while the new 819-horsepower Ferrari 12 Cylindri was fitted with application-specific Eagle F1 SuperSport tyres, sized 275/35R21 front and 315/35R21 rear.

Goodyear's presence also extended through Mickey Thompson Tires & Wheels, the enthusiast performance brand within its portfolio. Mickey Thompson maintained a significant show footprint with displays in the Race/Performance section of Central Hall and the Silver Lot, showcasing products and builds spanning street, strip and off-road performance. Its SEMA programme highlighted the limited-edition Street Comp GHT Signature Series street-performance tyre, expanded Baja Boss A/T and Baja Boss M/T sizes and new MT Classic Forged wheel sizes.

The vehicles on display ranged from vintage American muscle to cutting-edge performance machines and purpose-built off-road rigs, yet they shared a fundamental drive to perform better, make a statement and become more personal.
Andrew Lau, Enthusiast Account Lead at Goodyear, said, "The SEMA Show highlights the best of the industry – emotionally charged and technology-filled and crossed with dramatic and eye-catching, which is where Goodyear and our dynamic portfolio really shine. For cars worth bragging about, we make tyres worth bragging about! Our Goodyear Eagle lineup fits the ever-growing supercar market, which we see growing especially as more enthusiasts get their hands on these cars at a range of price points. And it wouldn’t be SEMA without giant trucks and extreme lift kits, where we saw Mickey Thompson and Goodyear tyres shown off in a dramatic fashion.”
Yokohama Tire Offers GEOLANDAR Prize Drawings In Tread Lightly! Fundraiser
- By TT News
- November 13, 2026
Yokohama Tire has partnered with Tread Lightly! for the Protect What Moves You fundraiser, running through 30 November. Consumers who donate can enter to win GEOLANDAR tyre prize packs or a full set of tyres. Proceeds support trail stewardship, responsible recreation and keeping public lands open.
According to Yokohama’s Senior Manager of Corporate Communications Melissa Aguirre, each USD 10 donation earns one entry for a GEOLANDAR prize pack, while donations of USD 100 or more earn one entry for a set of Yokohama tyres. The initiative complements Yokohama’s environmental ‘Caring for our Communities’ partnerships, which include Surfrider North Orange County and the California State Parks Foundation.
Aguirre said, “We’ve been an official partner of Tread Lightly! for three years and have collaborated on several stewardship projects across the country to improve access, restore trails and protect natural resources for off-road enthusiasts and outdoor adventurers. The Protect What Moves You campaign will definitely help with those efforts.”
James Boyd Jr., Executive Director of Tread Lightly!, said, “We’re grateful for Yokohama Tire’s continued partnership and commitment to protecting the places we all love to explore. Through our work together, we’ve made a meaningful impact on trails and public lands across the country. The Protect What Moves You fundraiser gives outdoor enthusiasts an opportunity to support responsible recreation and hands-on stewardship while helping ensure these places remain accessible for future generations.”
TRAC Survey Finds Four In Five Canadian Motorists Prioritise Winter Tyres Amid Unpredictable Weather
- By TT News
- November 13, 2026
The Tire and Rubber Association of Canada (TRAC) has released findings from a new Abacus Data survey indicating that four in five Canadian motorists, or 80 percent, regard winter tyres as more essential than ever amid increasingly unpredictable winter weather. The survey was commissioned by TRAC to assess driver attitudes as climate change continues to shape variable and challenging driving conditions.
Motorists are contending with rapid temperature swings, snowfall, freezing rain and other weather events. Among drivers who do not use winter tyres, fewer now consider all-season tyres sufficient, falling 11 points from 2025 to 64 percent, while more are cutting back on winter driving, up 11 points to 35 percent. This season, 80 percent of Canadian drivers are equipping their vehicles with winter tyres.
Although 86 percent of drivers view winter tyres as an important investment despite the rising cost of living, financial pressures appear to influence purchasing decisions, with 38 percent citing increased living costs as a reason for not buying them. Those who use winter tyres report tangible safety benefits, as 83 percent say the tyres have saved them from a collision or loss of control. Protecting their families through enhanced traction, cornering and stopping power in cold weather remains the primary motivation at 67 percent.
Additional reasons include lower insurance premiums at 26 percent, advice from family and friends at 21 percent and retailer recommendations at 14 percent, while 42 percent point to winter tyres being mandatory in their province. Regionally, usage stands at 86 percent among Atlantic Canadian drivers, 77 percent in Ontario, 74 percent in Manitoba and Saskatchewan, 75 percent in Alberta and 65 percent in British Columbia.
With more tyre choices than ever, motorists can find products matching their needs and budgets. TRAC recommends shoppers rely on the Three-Peak Mountain Snowflake Symbol, which verifies a tyre meets or exceeds Transport Canada's minimum snow traction threshold. Drivers have three options: all-season tyres, all-season tyres bearing the symbol and dedicated winter tyres, and selecting the right tyre can mean the difference between a surefooted winter motoring experience and a nervous drive.
Driving on all-season tyres in winter results in longer stopping distances and compromised handling below 7°C, while symbol-bearing all-season tyres offer moderately better traction but are intended for occasional, light-to-medium snowfalls. Dedicated winter tyres deliver the highest performance and remain the safest choice. TRAC's Winter Tire Cost Calculator compares the cost of a single set of tyres against adding a second set of dedicated winter tyres. Abacus Data surveyed 1,232 Canadian drivers online between 16 and 21 October 2026, yielding a margin of error of plus or minus 2.79 percent, 19 times out of 20.
Carol Hochu, President and CEO, TRAC, said, “With winter weather becoming harder to predict across Canada, choosing the right tyres for the winter season is an important part of preparing for the road ahead. Winter tires provide the traction and control drivers need in all winter conditions, whether they encounter cold, dry pavement, rain, snow, slush or ice. The fact that the vast majority of winter tyre users say their tyres have helped them avoid a collision or loss of control underscores their value as a safety investment, even as the cost of living continues to rise.
“Winter tyre use remains high across Canada. They represent an important measure that contributes to safer winter driving. We must continue to educate drivers about their benefits, particularly younger drivers, newcomers to Canada and anyone with limited experience driving in winter conditions. Even as living costs climb, most Canadians are making winter tyres a purchasing priority. Winter tyres are a proven safety choice, giving Canadian drivers the confidence they need no matter the weather conditions.”
Kuraray America Marks National STEM Day With San Jacinto College Event
- By TT News
- November 13, 2026
Kuraray America, Inc. marked National STEM Day on 8 November by spotlighting a community educational event that brought together 15 of its volunteers and students from the Houston Japanese Supplementary School at San Jacinto College for a day of hands-on exploration and discovery.
Participants engaged in activities illustrating how science, technology, engineering and mathematics (STEM) converge in chemical manufacturing. Experiments with superabsorbent polymer beads explored chemistry and material properties, while a tour of the college’s facilities introduced industrial equipment. Students also learned about water filtration and distillation processes and how mathematical concepts underpin scientific and engineering applications.

One student showed particular interest in the distillation tower, linking the experience to the Kuraray Group’s contributions to everyday life and its mission of achieving for people and the planet what no one else can. The event also benefited KAI volunteers, who shared technical knowledge, exchanged perspectives and learned alongside potential future scientists and engineers.

Kuraray America thanked Reiko Fuwa and Tomohiro Tani for coordinating the visit, Hans Vandommele for sharing his expertise and all 15 KAI volunteers. The company also expressed appreciation to San Jacinto College for facility access and to the Houston Japanese Supplementary School students for their curiosity, enthusiasm and thoughtful questions.



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