Gravita India Limited, a leading recycling company having global presence, has announced that its step-down subsidiary Gravita Netherlands BV (GNBV) has signed a memorandum of understanding (MOU) to acquire a waste tyre recycling plant in Romania.

Having a capacity of around17,000 MTPA, this will be Gravita’s first recycling facility in Europe. It already has a global presence with 12 eco-conscious state-of-the-art manufacturing facilities in Asia and Africa with a capacity of more than 300,000 MTPA in multiple scrap recycling verticals.

The acquisition will be carried out by creating a separate SPV in Romania, wherein GNBV will own 80 percent of the stock and have management authority. Other Romanian-based partners would retain the remaining shares. In addition, GNBV will contribute around INR 320 million to the transaction, with a total investment of approximately INR 400 million, subject to in-depth financial, environmental and legal due diligence.

In order to spur growth, GNBV also plans to extend its recycling business activities throughout the European market. To do this, it will take advantage of fresh market opportunities and form important alliances. Through this acquisition, the business will become more visible, attract more clients and fortify its competitive advantage in the European market. Similar rubber recycling facilities are already operated by the corporation in Ghana, Senegal, Togo and Tanzania. This is consistent with the company's expansion strategy and diversification ambition of expanding its recycling business across multiple geographies.

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Arun Mammen, chairman of the Automotive Tyre Manufacturers Association (ATMA), was part of the prime minister’s official delegation during a recent visit to Malaysia aimed at strengthening bilateral ties and economic co-operation between the two countries.

The visit provided a platform for engagement between Indian and Malaysian industry leaders across emerging and strategic sectors. Malaysian businesses expressed interest in collaborating with Indian companies in recycling and sustainability, technical textiles, defence components and advanced manufacturing equipment.

During the meetings, Mammen outlined the growth trajectory of the Indian tyre industry, citing rising domestic demand, export potential and an increased focus on innovation, sustainability and circular economy practices.

Industry representatives in Malaysia signalled interest in expanding partnerships, pointing to scope for greater industry-to-industry co-operation in the coming years.

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At the Green Week 2026 in Berlin, AZuR network’s partner NEW LIFE reached an audience of 350,000 by showcasing the environmental potential of mechanically recycling tyres into high-quality raw materials and end products. Operating under the banner ‘ZERO WASTE INSTEAD OF ZERO FUTURE’, the group occupied a central position in the newly established ZERO themed area. One of the most engaging exhibits was a large tortoise sculpture from partner KRAIBURG Relastec, crafted entirely from rubber granulate, which captured the imagination of younger attendees and symbolised the creative reuse of materials.

The very floor of the exhibition space demonstrated a practical application, being composed of interlocking tiles made from recycled tyre rubber supplied by MRH Mülsen. Visitors and exhibitors alike noted the comfort and resilience of this flooring, which reduced leg fatigue over long days and offered benefits such as impact noise reduction, high durability and easy cleaning. The simple click-together installation, requiring no adhesives, further underscored the product’s practicality and reusability.

Network coordinator Christina Guth observed enthusiastically broad and positive engagement from diverse sectors including politics, municipal planning, agriculture and landscaping. This sentiment was echoed by Elke Sondermann-Becker of Regupol, who noted that the strong public interest reflected a contemporary demand for sustainable solutions made from recycled materials. The initiative’s message was further amplified through an interactive quiz on the main stage in Hall 27, where attendees could win items like an elegant vase from Conradi+Kaiser or horse figurines, all made from rubber granulate.

During the Green Week Startup Days, Daniel Schockmann from Regupol took to the stage to outline how tyre recycling opens new pathways for a climate-friendly circular economy, highlighting solutions that are both ecologically and economically sound. Meanwhile, a dedicated specialist conference, the PLAYGROUND:TALKS, addressed sustainable urban recreational spaces. Experts including Sabine Rehberg, Dr Georg Maxein and Ralf Hertrampf presented to approximately 150 guests on the critical role of rubber granulate fall protection surfacing.

These elastic, impact-absorbing floors – installable as seamless surfaces or tiles – meet stringent safety standards for indoor and outdoor use, protecting against injuries from falls of up to three metres. They are robust, weather-resistant and slip-resistant while also offering design versatility through various colours and finishes. Beyond enhancing safety and accessibility, such solutions help municipalities and clubs achieve budgetary efficiency and a reduced environmental footprint, proving that innovation in tyre recycling supports both community well-being and circular economy goals.

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MAXAM Tire has launched the MSV01 PRO, a versatile crane tyre engineered for demanding dual-environment use, merging highway efficiency with off-road resilience. Its robust TBR-style casing and closed-shoulder tread configuration are central to its extended service life and stable handling across diverse terrains. Certified with an F-Speed rating for travel up to 50 mph (80 kmph), the tyre ensures safe and confident transit between job sites.

The meticulously engineered tread pattern significantly dampens road noise and vibration, directly improving operator comfort during extended transport. On paved surfaces, the design enhances fuel efficiency and steering responsiveness, while the deep, aggressive lug pattern ensures formidable grip in soft, muddy or wet off-road conditions.

This product underscores MAXAM’s dedicated investment in innovative tyre solutions that directly address the critical needs of industries dependent on unimpeded equipment mobility and sustained productivity, offering a single-tyre solution that eliminates compromises between on-road speed and off-road traction.

Jimmy McDonnel, VP – Sales and Marketing, MAXAM Tire, said, “With the MSV01, we’re expanding our commitment to deliver purpose-built solutions for specialty equipment. This tyre was engineered based on direct feedback from crane operators and fleet owners who needed more reliability both on the highway and in off-the-road environments. The MSV01 delivers the comfort, stability and traction performance that today’s demanding job sites require while reducing downtime and improving operational efficiency.”

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The Association of Natural Rubber Producing Countries (ANRPC) hosted a significant courtesy visit from Stefano Safi, CEO of the Global Platform for Sustainable Natural Rubber (GPSNR), on 4 February 2026. The meeting, held at the ANRPC Secretariat in Kuala Lumpur, featured substantial discussions with Secretary-General Dr Suttipong Angthong and his team.

Central to the dialogue were the crucial themes of sustainable production and pricing mechanisms, alongside an analysis of recent market impacts on the industry. Both parties affirmed the necessity of collaborative action to address sectoral challenges and committed to a shared path for promoting sustainable growth in the face of evolving market dynamics, ultimately striving towards a more environmentally responsible future for natural rubber.

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