INTELLIGENT AUTOMATION MEETS ENGINEERING EXCELLENCE WITH TROESTER ROBOTICS

In today’s evolving industrial ecosystem, manufacturing is no longer just about physical output. Modern factories must simultaneously manage a range of challenges – from efficiency and flexibility to sustainability and quality control. Traditional automation systems often fall short, while smart, integrated and data-driven solutions are now the foundation of next-generation production strategies.

TROESTER Robotics emerged from this vision, formed in 2025 through a strategic acquisition. That year, TROESTER GmbH & Co. KG, a renowned German engineering company with over 130 years of heritage, acquired Turkey’s dynamic automation firm SC Otomasyon. This union brought together two strengths: deep engineering experience and practical implementation agility.

What resulted was more than just a new company – it became a transformative platform that doesn’t just produce automation systems but redefines the way production itself is designed and executed.

Today, TROESTER Robotics delivers durable, scalable and intelligent automation solutions across industries, with a strong focus on rubber and tyre production. These systems are built to improve precision, consistency, safety and operational sustainability.

Founded in 1892 in Hannover, Germany, TROESTER has become a global benchmark in the field of rubber, cable and plastics processing. With extrusion systems, full-scale production lines and advanced process engineering, TROESTER is known worldwide for engineering excellence and trust.

SC Otomasyon, on the other hand, earned its reputation in Turkey through flexible project execution and on-site know-how – delivering tailored automation projects in sectors such as glass, automotive and end-of-line applications. Notably, its success in rubber and tyre manufacturing drew international attention.

Through the acquisition and integration under TROESTER Robotics, this unique combination of capabilities has been elevated to serve global markets. It reflects the perfect synergy of depth and agility, tradition and innovation and global vision with local adaptability.

AUTOBOOKER: A NEW STANDARD IN TREAD HANDLING

Autobooker, developed by TROESTER Robotics, directly addresses a common bottleneck in tyre production: the handling and stacking of precut rubber treads.

Due to the nature of rubber – its sticky surface, flexibility and weight – manual operations are not only labour-intensive but also prone to inconsistencies such as misalignment and uneven stacking. This leads to increased cycle times and compromised product quality.

Autobooker was designed to solve these challenges in a compact robotic cell that automatically identifies and handles treads of various profiles and sizes while delivering repeatable and balanced stacking with minimal operator intervention. The system easily integrates into existing production lines with its compact structure and adapts to different production scenarios without the need for reprogramming. Most importantly, Autobooker ensures not just speed but precision and consistency in its operations.

Unlike traditional systems, Autobooker is not just a robot – it is a stabilising element of the production line, enabling a more consistent, reliable and efficient flow.

BEYOND MACHINES: AN INTELLIGENT AUTOMATION ECOSYSTEM

Autobooker is just one part of the broader technology ecosystem developed by TROESTER Robotics. Across various stages of tyre and rubber manufacturing, the company continues to build systems that prioritise productivity, safety and quality. One of the systems is Green Tyre Spraying Cells, which are robotic spray units that ensure uniform surface coating, reduce VOC emissions and minimise operator exposure. The Robotic Creel Loading Systems are designed to automate the placement of heavy steel and cord rolls; these systems significantly improve ergonomics and workplace safety.

Another solution, the End-of-Line Palletizing Solutions, enables fast, reliable palletising of finished tyres with minimal human involvement, increasing throughput and reducing handling errors. All TROESTER Robotics systems are equipped to communicate with MES and ERP platforms, enabling smart factory integration. This ensures the production process is not only automated but also traceable, measurable and optimised in real time.

DELIVER A VISION, NOT ONLY MACHINES

At TROESTER Robotics, automation is not just about hardware – it’s about engineering precision, industry insight, global standards and future-focused thinking. Every system installed is designed to standardise quality, minimise waste, reduce operator dependency and boost competitiveness while laying a solid foundation for digital transformation.

For TROESTER, every solution is a chapter in its customer’s production story. The company says, “We’re not just writing that story for today – we’re building it for the factories of the future.”

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Pirelli has entered into a strategic agreement with Swedish technology firm Univrses to integrate artificial intelligence-based computer vision systems into its Cyber Tyre platform. As part of the deal, Pirelli has acquired a 30 percent stake in Univrses, with an option to increase that share to a majority holding. The collaboration will embed Univrses’ 3DAI technologies into Pirelli’s existing Cyber Tyre solutions, creating a unified system aimed at producing safer and higher performing vehicles.

The combined technology has potential applications in advanced driver-assistance systems and autonomous driving. It also generates timely, actionable data for road management, helping authorities make better decisions and deploy resources more efficiently. This could lead to fewer road accidents and saved lives. The system uses onboard cameras and tyres to collect feedback on road conditions. Pirelli’s Cyber Tyre, the first integrated hardware and software system of its kind, gathers data from tyre sensors, processes it with proprietary algorithms and communicates in real time with vehicle electronics and the cloud.

Univrses originally developed its technology to help cars understand their surroundings, but it has since been adapted to turn vehicles into AI-powered road monitoring agents. The Swedish company’s 3DAI Engine provides autonomous vehicles with perception capabilities including 3D positioning, mapping and spatial deep learning. Its 3DAI system digitises roadside infrastructure using data from vehicle-mounted sensors like cameras.

A pilot project is already active in Italy. In 2025, Pirelli and the Puglia Region launched a road network monitoring system to create an updated map of infrastructure conditions. The system analyses data from tyres via the Cyber Tyre platform alongside visual data from cameras interpreted by Univrses’ technology.

Andrea Casaluci, CEO, Pirelli, said, “The agreement with Univrses further enhances our Cyber Tyre™ platform, thanks to advanced AI‑based artificial vision technologies. The collaboration between Pirelli and Univrses will make a significant contribution to the ongoing transformation of cars into true software‑defined vehicles.”

Jonathan Selbie, CEO, Univrses, said, “Continuous monitoring and data are becoming the new foundation for infrastructure asset management, and Univrses technology is able to provide powerful analytical capabilities based on reliable and frequently updated data. In this context, we are pleased to welcome Pirelli as an investor and to take our partnership to the next level: we will join forces to deliver increasingly advanced services and products.”

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ZC Rubber is preparing a major European-focused showcase at THE TIRE COLOGNE, scheduled to run from 9 to 11 June 2026. The tyre manufacturer will occupy Booth C050g in Hall 8.1, highlighting its WESTLAKE and GOODRIDE brands with a clear emphasis on products tailored specifically for regional market demands.

The display will blend imminent and future innovations. Products destined for a European launch in the latter half of 2026 will appear alongside the company’s current truck and bus radial lineup. Selected previews of developments planned for 2027 will also be on view. A featured attraction is the Westlake Sport RS2, a drift-proven ultra-high-performance tyre praised for its grip, precision and 180 treadwear rating. A renewed rubber compound, developed through work with the Red Bull Driftbrothers, now delivers steadier traction under severe driving conditions. Appearing at the stand, Red Bull Driftbrothers driver and engineer Elias Hountondji will illustrate how motorsport data directly refines ZC Rubber’s product engineering.

Additional new passenger car radial models for Europe in the second half of 2026 include the Westlake ZuperFlex Z-137, Goodride RideMax G-147, the all-season Westlake Zuper4S Z-411 and the off-road focused Westlake Terra Legend SL399 and Goodride Mud Legend SL388. On the truck and bus side, already available tyres such as the Westlake WSL2, Westlake WDL2+ and Goodride S2, D3 and D4 will be exhibited, covering steer and drive axle needs for long-haul and heavy-duty transport.

A sneak peek at 2027 offerings will feature the Westlake Z-301 commercial van tyre, Goodride All Season G-721, Goodride SnowComfort G-518 and new TBR models including the Westlake WTL2, Westlake WTR OEM and Goodride M2. ZC Rubber’s team will remain on-site throughout the event, welcoming visitors and partners to the booth for meetings and professional discussions.

Leo Liao, General Manager, ZC Rubber Europe, said, “This year’s showcase reflects a much broader and more complete portfolio for Europe. From UHP and all-season tyres to all-terrain, mud-terrain and TBR solutions, we are bringing new developments across almost every major segment. This reflects how seriously we take the European market: we are listening to local needs, investing in the right products and building a portfolio that better matches the needs of our European partners.”

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Magna Tyres has launched the MA801 TR, a new solid tyre engineered for extreme operating conditions in recycling facilities and heavy industrial settings. Designed to maximise equipment uptime while supporting high load capacities, the tyre is built to deliver dependable performance in harsh environments. The official debut of the MA801 TR will take place at IFAT 2026 in Munich, scheduled from 4 to 7 May 2026.

The new model is intended for compact wheel loaders and telescopic handlers, featuring a flat-free solid construction. Its extra-deep non‑directional tread is reinforced by a triangular structural design, which enhances traction and stability on surfaces littered with sharp debris. Available in sizes 13.00‑24 and 14.00‑24, the tyre prioritises puncture resistance and reduced maintenance needs.

Thanks to its robust architecture and deep tread profile, the MA801 TR offers an extended service life and consistent performance across demanding work cycles. By eliminating the risk of flats, Magna Tyres positions the tyre as a reliable solution for recycling and industrial operations where continuous heavy loads are standard.

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The Yokohama Rubber Co., Ltd. has secured validation from the Science Based Targets initiative (SBTi), a prominent corporate climate-action organisation, for its greenhouse gas (GHG) emission reduction targets set for 2035. This endorsement confirms that the company’s goals are scientifically aligned with the standards established under the Paris Agreement. The validated targets are measured relative to the company’s 2024 emission levels.

Under the approved framework, Yokohama Rubber aims for a 63.0 percent reduction in combined Scope 1 and Scope 2 emissions, which cover direct emissions from its business activities as well as indirect emissions from purchased energy. Additionally, the company commits to a 37.5 percent cut in Scope 3 emissions, specifically targeting indirect supply chain emissions from purchased products and services, along with fuel and energy-related activities not included in Scope 1 or Scope 2. To achieve these reductions, Yokohama Rubber has been expanding solar power generation and renewable energy electricity at its global plants, while also disclosing indirect emissions from product distribution, use and disposal since 2013.

The company obtained SBTi validation to accelerate supply-chain-wide emission cuts in response to intensifying climate challenges. Operating under its sustainability management slogan, ‘Caring for the Future’, Yokohama Rubber continues to create shared value by tackling social issues directly through its business operations.

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