Success Doesn't Reward A Lack Of Effort
- By Adam Gosling
- August 19, 2021
When we consider the examples provided by various leaders around the globe where Covid-19 is considered, the outcomes can be binary; either the decision has worked out well, or the disaster is still arising.
So in considering a truck pulling a trailer, the trailer has to follow the lead of the prime mover, BUT in this case, the trailer bears substantial influence upon the direction the prime mover is travelling.
In order to stay on course, the driver of a truck and trailer combination is usually required to provide continuous inputs to the steering. The question of why such inputs are needed is not easily answered if the trailing units are actually appropriately aligned. More often than not, this is not the case. Trailing unit misalignment is the greatest cause of rash drive, influences tyre wear, increases fuel burn and decreases wheel end life, ergo increasing the operating costs.
Instead of rolling over the pavement, the tyres are actually scuffing and being dragged over the running surface. If the axles of the trailing unit are not ‘aligned’ to the appropriate settings, it will pull the tractor off course. Appropriate settings are usually tighter than the broad specification manufacturers suggest (and truck OEMs don’t really care much about trailers).
One transport company was unpleased with the tyre performance it was achieving. The company was looking for efficiencies in its operations, so it engaged TyreSafe Australia to assist.
After inspecting the scrap tyre heaps, it was determined that there was a good prospect of improving the bottom line by a good number of percentage points.
The process of having all the tyres rolling in exactly the same direction was paramount.
Once inflation pressures were brought under control using real-time tyre monitoring systems (TPMS) broadcasting tyre pressure data back to base, several issues were identified by examining how the tyres reacted during the operations.
Topics such as axle camber, wheel bearing preload are all under the old bogey of ‘wheel alignment’ and so were examined along with the actual axle alignment and wheel (tyre assembly) balance. Adjustments were made, tuning the trailers sometimes fraction by fraction.
The first noticeable effect was comments from the drivers such as “we don’t know we’ve got three trailers, this thing steers like a car”, “I can relax and just monitor the drive; I’m no longer fighting the steering wheel trying to keep the rig on the road” and “at the end of my 12-hour shift, I’m feeling fresh, my arms aren’t sore from constantly working the wheel to keep heading where I want to go not where the truck wanted to go” – giving indications that the project was bearing fruit.
All the tyres from the pilot rig were now evidencing evenly shared workloads; the operating pressures were within the acceptable range for all tyres on each axle group. The end-of-life tyres no longer exhibited strange wear patterns; they all were wearing evenly and smoothly, tread consumption was impressive. The projected tyre life increased by a double-digit number according to change out frequency reduction. The most impressive return was from fuel burn rates.
Being a triple trailer unit, a lead trailer followed by two dolly/trailer tri-axle combinations, the fuel burn rate was always going to be high. Starting from a 1.45 km/litre base, the pressures/alignment project presented figures of 1.85 km/litre, a 27 percent improvement. Considering the annual travel was some 250,000 km, the savings were substantial, to say the least.
Add extended wheel end life, reduction of driver fatigue and the tyre life is extended by 10 percent plus the return on the investment is remarkable.
The alignment of the trailing units directly influences the performance of the entire rig. Having tyres wearing evenly means tyre rotations over different axles became a matter of routine periodic maintenance, not a desperate attempt to salvage a few more millimetres of tread before throwing a large percentage of usable rubber away.
Quite often, operators only care about the tractor. For some pulling client trailers, there is little option. They have to pass the costs on to the client when the contract is signed knowing full well that tyre wear is going to be higher than it should be, fuel burn is going to be higher than it needs to be and the potential for a loss of control event is higher than it needs to be.
Observing tyre pressures in real-time now provides opportunities to examine the underlying reasons why the tyres are reacting the way they are. Agreed road conditions are always a challenge, but all tyres on the rig suffer those consequences one way or the other. It is why the tyres react the way they do is what we are interested in.
Having a software database system that can compare real-time inflation pressures from different axles and positions will reveal insights that are usually just dismissed in the scrapyard as ‘that’s life’. Sorry, I am not going to accept observing tread packages that are not evenly worn across the face and around the circumference as being normal. If the leadership provided does not yield success, then question the status quo, is this true leadership or just profit burning?
Dog tracking is not a unique concept. The head end may be pointing in a different direction to the back end, both ends scuffing the surface to achieve the intended direction of travel. I’m sure many of you have followed a trailer going in a different direction than the tractor.
Why are transport operators continuing to consider tyres as consumables when in fact, they are diminishing assets? This is not semantics or wordplay. When tyres are viewed holistically, the return from the asset group (the truck and trailers) can be improved substantially.
Any transport organisation is in business to generate a profit, which surely is the reason for the business venture, is it not? If the profits will be thrown away because of a lack of direction or leadership, is that not akin to a trailer pulling the tractor offline, what I call dog tracking?
Quality tyres wear according to what they experience. Being pulled offline is the fastest way to burn tread rubber; ignoring inflation pressures is the fastest way to burn the casing’s potential. Despite what is said around the scrapyard, actually maximising the return of your tyre investments is not rocket science, diligence and dedication are required.
Success doesn’t reward a lack of effort. (TT)
- European Commission
- Hankook Tire & Technology Co Ltd
- Hungary
- Fejer County
- Central Transdanubia
- European Economic Area
European Commission Approves €71.6m Hungarian State Aid For Hankook Tyre Plant
- By Sharad Matade
- May 04, 2026
The European Commission has approved a €71.6m Hungarian state aid measure to support Hankook Tire & Technology Co. Ltd. in establishing a new tyre manufacturing line, in a project aimed at boosting employment and industrial capacity in central Hungary.
The aid, equivalent to HUF28bn, will support the construction of a truck and bus radial tyre facility in the Central Transdanubia region. The investment forms part of a broader €538m project to expand Hankook’s existing plant in Fejér County, which currently produces tyres for passenger cars and light trucks.
The measure will be provided as a direct grant and is expected to create 469 jobs, primarily in manufacturing.
The Commission assessed the scheme under EU state aid rules, notably Article 107(3)(a) of the Treaty on the Functioning of the European Union and the Regional Aid Guidelines. It concluded that the measure is necessary and appropriate to support economic development, competitiveness and employment in a disadvantaged region.
The Commission also found that the aid has an incentive effect, noting that the company would not have undertaken the project within the European Economic Area without public support. It further determined that the measure is proportionate and limited to the minimum necessary, remaining within the aid intensity thresholds defined in Hungary’s regional aid map.
The Commission said the scheme would have a limited impact on competition and trade within the EU and therefore approved the measure under state aid rules.
Pirelli Signs Partnership With Univrses To Integrate AI Vision Into Cyber Tyre System
- By TT News
- May 01, 2026
Pirelli has entered into a strategic agreement with Swedish technology firm Univrses to integrate artificial intelligence-based computer vision systems into its Cyber Tyre platform. As part of the deal, Pirelli has acquired a 30 percent stake in Univrses, with an option to increase that share to a majority holding. The collaboration will embed Univrses’ 3DAI technologies into Pirelli’s existing Cyber Tyre solutions, creating a unified system aimed at producing safer and higher performing vehicles.
The combined technology has potential applications in advanced driver-assistance systems and autonomous driving. It also generates timely, actionable data for road management, helping authorities make better decisions and deploy resources more efficiently. This could lead to fewer road accidents and saved lives. The system uses onboard cameras and tyres to collect feedback on road conditions. Pirelli’s Cyber Tyre, the first integrated hardware and software system of its kind, gathers data from tyre sensors, processes it with proprietary algorithms and communicates in real time with vehicle electronics and the cloud.
Univrses originally developed its technology to help cars understand their surroundings, but it has since been adapted to turn vehicles into AI-powered road monitoring agents. The Swedish company’s 3DAI Engine provides autonomous vehicles with perception capabilities including 3D positioning, mapping and spatial deep learning. Its 3DAI system digitises roadside infrastructure using data from vehicle-mounted sensors like cameras.
A pilot project is already active in Italy. In 2025, Pirelli and the Puglia Region launched a road network monitoring system to create an updated map of infrastructure conditions. The system analyses data from tyres via the Cyber Tyre platform alongside visual data from cameras interpreted by Univrses’ technology.
Andrea Casaluci, CEO, Pirelli, said, “The agreement with Univrses further enhances our Cyber Tyre™ platform, thanks to advanced AI‑based artificial vision technologies. The collaboration between Pirelli and Univrses will make a significant contribution to the ongoing transformation of cars into true software‑defined vehicles.”
Jonathan Selbie, CEO, Univrses, said, “Continuous monitoring and data are becoming the new foundation for infrastructure asset management, and Univrses technology is able to provide powerful analytical capabilities based on reliable and frequently updated data. In this context, we are pleased to welcome Pirelli as an investor and to take our partnership to the next level: we will join forces to deliver increasingly advanced services and products.”
ZC Rubber To Spotlight WESTLAKE And GOODRIDE Tyres At THE TIRE COLOGNE 2026
- By TT News
- April 30, 2026
ZC Rubber is preparing a major European-focused showcase at THE TIRE COLOGNE, scheduled to run from 9 to 11 June 2026. The tyre manufacturer will occupy Booth C050g in Hall 8.1, highlighting its WESTLAKE and GOODRIDE brands with a clear emphasis on products tailored specifically for regional market demands.
The display will blend imminent and future innovations. Products destined for a European launch in the latter half of 2026 will appear alongside the company’s current truck and bus radial lineup. Selected previews of developments planned for 2027 will also be on view. A featured attraction is the Westlake Sport RS2, a drift-proven ultra-high-performance tyre praised for its grip, precision and 180 treadwear rating. A renewed rubber compound, developed through work with the Red Bull Driftbrothers, now delivers steadier traction under severe driving conditions. Appearing at the stand, Red Bull Driftbrothers driver and engineer Elias Hountondji will illustrate how motorsport data directly refines ZC Rubber’s product engineering.
Additional new passenger car radial models for Europe in the second half of 2026 include the Westlake ZuperFlex Z-137, Goodride RideMax G-147, the all-season Westlake Zuper4S Z-411 and the off-road focused Westlake Terra Legend SL399 and Goodride Mud Legend SL388. On the truck and bus side, already available tyres such as the Westlake WSL2, Westlake WDL2+ and Goodride S2, D3 and D4 will be exhibited, covering steer and drive axle needs for long-haul and heavy-duty transport.
A sneak peek at 2027 offerings will feature the Westlake Z-301 commercial van tyre, Goodride All Season G-721, Goodride SnowComfort G-518 and new TBR models including the Westlake WTL2, Westlake WTR OEM and Goodride M2. ZC Rubber’s team will remain on-site throughout the event, welcoming visitors and partners to the booth for meetings and professional discussions.
Leo Liao, General Manager, ZC Rubber Europe, said, “This year’s showcase reflects a much broader and more complete portfolio for Europe. From UHP and all-season tyres to all-terrain, mud-terrain and TBR solutions, we are bringing new developments across almost every major segment. This reflects how seriously we take the European market: we are listening to local needs, investing in the right products and building a portfolio that better matches the needs of our European partners.”
Magna Tyres Unveils MA801 TR Solid Tyre For Recycling And Heavy Industrial Applications
- By TT News
- April 30, 2026
Magna Tyres has launched the MA801 TR, a new solid tyre engineered for extreme operating conditions in recycling facilities and heavy industrial settings. Designed to maximise equipment uptime while supporting high load capacities, the tyre is built to deliver dependable performance in harsh environments. The official debut of the MA801 TR will take place at IFAT 2026 in Munich, scheduled from 4 to 7 May 2026.
The new model is intended for compact wheel loaders and telescopic handlers, featuring a flat-free solid construction. Its extra-deep non‑directional tread is reinforced by a triangular structural design, which enhances traction and stability on surfaces littered with sharp debris. Available in sizes 13.00‑24 and 14.00‑24, the tyre prioritises puncture resistance and reduced maintenance needs.
Thanks to its robust architecture and deep tread profile, the MA801 TR offers an extended service life and consistent performance across demanding work cycles. By eliminating the risk of flats, Magna Tyres positions the tyre as a reliable solution for recycling and industrial operations where continuous heavy loads are standard.



Comments (0)
ADD COMMENT