Sustainability And Manufacturing Excellence Paving The Way For JK Tyre
- By Gaurav Nandi
- December 11, 2025
India’s tyre industry is accelerating at an unprecedented pace with a turnover of INR 900 billion and production exceeding 217 million units in FY23. Amid this dynamic growth, JK Tyre has emerged as a front-runner, combining manufacturing excellence with sustainability-focused practices. From advanced automation to energy-efficient operations and innovative product development, the company is re-defining tyre production standards. Its Chennai plant with premium and export-oriented capabilities exemplifies this transformation, positioning it at the forefront of next-generation tyres both domestically and globally.
A turnover of INR 900 billion and a production strength of 217.352 million units was the key figures of India’s tyre industry in FY23, according to statistics by the Automotive Tyre Manufacturers’ Association.
Unequivocally, the third-largest automobile market’s tyre sector is expanding by leaps and bounds. From passenger car to OTR tyres, Indian tyre makers are making a name for themselves not only in the homeland but internationally too.
With individual leaders in every segment of tyres, the industry as a whole is also changing its approach towards the different aspects of the supply chain.
One of the leaders, JK Tyre, is banking on its manufacturing excellence and sustainable methodology for paving the road for the next generation of tyres.
The statement is further reinforced during Tyre Trends’ tour of JK Tyre’s Chennai facility, which is spearheading this transformative movement. Commissioned in 2012 with investments exceeding INR 26 billion, the plant is one of the company’s most advanced facilities and is strategically located near Tamil Nadu’s automotive hub and major ports for exports.
It produces passenger car radial (PCR) and truck and bus radial (TBR) tyres including premium and export-oriented ranges. The plant has received International Sustainability and Carbon Certification Plus (ISCC Plus) certification for using bio-based, renewable and recycled raw materials and has been a consistent award-winner for energy and water efficiency, operating as a zero-liquid discharge facility while sourcing over half its power from renewables.
JK Tyre’s recent INR 14.3 billion expansion plans will increase TBR capacity by 800,000 tyres and PCR capacity by two million tyres annually, enabling JK Tyre to roll out next-generation sustainable products like the UX Royale Green.

“We save around 56 percent of our energy through renewable sources and significantly reduce coal consumption. On sustainability, we have several products that can be commercialised through back-end raw material suppliers, although global adoption is still evolving due to cost and scale feasibility. Every energy efficiency initiative involves upfront investment with payback realised over time. Our company vision emphasises green and sustainable mobility, evident even in the plant environment as our facilities are designed with greenery and environmental considerations in mind,” said Managing Director Anshuman Singhania.
Automation is another defining feature of the plants. Very few people are directly involved in machinery operation as most processes have been automated to minimise or eliminate manual intervention. In tyre building, for example, green tyres move seamlessly via conveyor systems through painting units, curing and finally to inspection, mostly without human handling.
Across facilities, processes are fundamentally auto-controlled. Manpower is primarily assigned to oversight roles such as conducting checks or managing specific material movements that cannot be automated.
Otherwise, each stage is tracked through sensors, cameras and online data capture. The high level of automation is evident throughout operations from AGVs transporting tyres to robotic handling systems.
TECHNOLOGICAL PROWESS
A tyre’s birth involves many stages starting from the raw materials that go into a gigantic mixture. According to the company’s Technical Director V K Misra, a PCR tyre needs 8-10 raw materials, while a TBR tyre needs 16.
Once the raw materials are intricately mixed, the mixer sends it to an extruder machine to shape raw rubber compounds into continuous strips or profiles that form different tyre components.
The third step involves the extruder passing on the strips to an auto booking machine, which automatically measures, stacks and aligns these sheets for easy handling. The following step uses a leaf truck machine that carries and transports the stacked sheets or semi-finished materials to the calender machine.
The calender then coats the rubber sheets and sends them to the steel wire room, where the tyre gets its much-favoured durability. The next steps involve assembly, testing and the final roll out.
Across the entire manufacturing unit, a key metric is traceability ranging from individual components to final rollout and even through the operational life of the tyre – every stage leaves a footprint.
The company primarily uses German and Chinese machinery at its Chennai facility and is exploring the integration of Radio Frequency Identification (RFID) chips in tyres for enhanced traceability, while currently, tyre life is monitored through embedded sensors.
The plant takes around 15 minutes to produce a PCR tyre and 50-55 minutes for a TBR tyre.
“We collaborate closely with equipment suppliers to implement automation, robotics and conveyor systems. Some proprietary solutions are exclusive to our plants, though specific details remain confidential. Many robotics systems were developed in-house, integrating artificial intelligence and machine learning to optimise productivity, quality and minimise wastage,” explained Singhania.
He added, “We benchmark ourselves against global standards across productivity, scrap, energy efficiency and water conservation. In water management, we are global leaders. For instance, innovations implemented at our first plant in Kanpur have set industry standards for water conservation.”
Furthermore, the company’s in-house research indicates that nearly 70 percent of low-inflation tyres, especially on highways and city roads, contribute to accidents or injuries. To mitigate this risk, it is deploying tyre pressure monitoring systems and advanced sensor technologies that alert consumers via smartphones.
Efforts are also underway to integrate these alerts directly into OEM dashboards across trucks, buses, passenger cars, two- wheelers and three-wheelers and even farm or off-the-road (OTR) applications.
“The next generation of tyres will incorporate embedded sensors directly within the tyre, eliminating the need for external kits. This approach not only improves consumer safety but also generates valuable research and development insights in a large and diverse market like India. Adoption has been particularly strong among younger consumers,” contended a confident Singhania.
SUSTAINABILITY
JK Tyre developed the UX Royale Green with 80 percent sustainable, recycled and renewable materials. The tyre was produced at its Chennai facility. The development of this line was a result of over a decade of research at JK Tyre’s Global Tech Centre.
The tyre incorporates bio-attributed polymers, recycled rubber powder, recovered carbon black, renewable oils, sustainable steel wire and recycled polyester. Despite its sustainable composition, the UX Royale Green delivers performance comparable to standard tyres and has a lower carbon footprint.
Moreover, the ISCC Plus certificate serves as a testament towards the company’s relentless efforts towards sustainability. “When we talk about sustainability, it encompasses the circular economy by using recycled materials where feasible, incorporating natural raw materials and minimising fossil-based chemicals. For example, recycled polyester, steel and natural rubber may be used without compromising performance,” averred Singhania.
He added, “We are committed to sustainability and green practices. While investments are necessary, balancing productivity, quality and cost control ensures profitability in cost-sensitive markets like India. Measures such as process optimisation, quality control and energy efficiency help us reconcile green mandates with financial goals.”
Commenting on the same lines, Misra stated, “Extensive testing ensures that recycled or sustainable materials do not reduce tyre performance metrics and mileage, ride comfort and handling remain consistent. The use of recycled rubber from cured tyres is minimal and does not impact the product beyond a small percentage. End-of-life tyre recycling is a separate initiative and does not feed directly into new tyre production at significant levels.”
MARKET OUTLOOK
Singhania affirmed that the company is anticipating 8–9 percent growth in the tyre industry this year. While commercial vehicle tyre demand remains subdued, passenger vehicles are stable and two-wheelers are expected to perform well post-monsoon.
“This growth is supported not only by GST sentiment but also by overall economic activity, government infrastructure pushes and strong rural demand. We are targeting white spaces in India, especially in towns with populations under 100,000, where demand for tyres is rising and our presence is limited,” noted Singhania.
The tyre maker is also confident of a significant growth opportunity in the off-road segment with GST reducing the rate to five percent for farm tyres. “We have re-positioned our product line and introduced a premium offering with enhanced performance. Activities were initiated well before the season began and our OEM footprint has already shown positive signs. With improving monsoon conditions, rising rural demand and GST benefits, the outlook for this segment looks very bright,” explained Chief Financial Officer Sanjeev Aggarwal.
He added, “The commercial vehicle industry, where we are primarily present, stands to benefit the most from GST. Increased consumption of goods and white goods will raise total freight availability. Alongside reduced interest rates, capacity utilisation in CVs is expected to increase, further supporting demand for new tyres.”
Radialisation in the TBR segment has reached around 68–70 percent of the market. JK Tyre continues to lead this segment, supplying directly to 85–90 percent of fleet operators and maintaining a strong market presence.
Innovative products such as the XF tyre provide fuel-saving benefits, a critical factor for transporters focused on cost per kilometre. These tyres are supplied entirely to OEMs while also being available in the replacement market.
The company serves approximately 1,800 fleets directly or through dealer networks. Its tiered fleet management programmes include a per-kilometre model, where transporters pay only for the distance covered with tyre performance guaranteed for that usage. This hands-off, mobility-based solution is unique in the industry, creating a clear differentiation from competitors, including international players.
Moreover, the company has strategically diversified its exports across multiple international markets to mitigate risk. Its key export products include TBR tyres, covering heavy trucks from SDM to HD, passenger vehicle radial tyres, truck bias and radial tyres, light commercial vehicle tyres in both radial and bias formats, farm tyres in limited quantities, industrial tyres and tyres for two-wheeler and three-wheelers.
Truck bias tyres are primarily exported to Brazil, parts of Latin America and select African countries, while PCR tyres are directed mainly to the European Union and the UK, particularly for heavy trucks.
OUTPACING HURDLES
About half of the company’s rubber requirements are met through imports. However, it doesn’t see tyre imports currently a threat to domestic manufacturing, and the market remains balanced.
Imports, particularly from China and Southeast Asia, including Vietnam, are carefully managed through a license-based restricted system. For very small tyre sizes, limited imports, typically around 100 units annually for applications such as passenger cars, are allowed in close coordination with government authorities and ATMA, ensuring domestic production is not adversely impacted. Broader policy continues to encourage capacity creation within India to meet local demand, noted Singhania.
On the exports front, approximately 12–15 percent of JK Tyre’s total revenue comes from international markets, with around three percent previously destined for the US. Some of this volume has been redirected to other countries with key markets including Southeast Asia and the Middle East.
Europe is identified as a growth opportunity with significant product launches planned for the start of the next financial year. Latin America and Brazil are also showing promising demand following previous disruptions. Overall, the company anticipates mid-to-high single-digit growth in exports.

Another major industry challenge is sourcing skilled talent. Commenting on this, Singhania mentioned that JK Tyre addresses this through comprehensive internal training programmes, upskilling initiatives and structured human resource interventions ensuring a consistent pipeline of capable personnel.
The Chennai plant contributes approximately 26 percent of the company’s total revenue and plays a critical role in its portfolio. Continuous upgrades and investment in advanced equipment is on the books to allow the plant to continue producing high-quality TBR and PCR) tyres.
JK Tyre’s approach underscores the convergence of technology, sustainability and market foresight. By integrating automation, embedded sensor technologies and energy-efficient processes, the company ensures quality, safety and environmental responsibility.
Its diversified product portfolio, ranging from passenger car radials to truck and bus tyres, coupled with a robust aftermarket and export strategy, strengthens its competitive edge.
Strategic investments in talent, research and development and sustainable materials position JK Tyre to meet evolving industry demands while addressing global challenges.
As domestic growth aligns with international opportunities, the company is set to become a pioneer in an innovation-driven future.
- Yokohama Rubber
- Yokohama ADVAN
- Yokohama GEOLANDAR
- Yokohama Racing Tyres
- Yokohama Motorsports Scholarship 2026
- Motorsports
Yokohama Rubber Announces 2026 Global Motorsports Programme
- By TT News
- March 18, 2026
The Yokohama Rubber Co., Ltd. has unveiled its comprehensive motorsports activity plan for the 2026 season. The company views its participation in global motorsports as essential for advancing tyre technology and reinforcing the ADVAN and GEOLANDAR brands. Its strategy encompasses a diverse range of events, from top-tier championships to grassroots competitions worldwide.
Key championships and series
- SUPER FORMULA: Yokohama Rubber has renewed its exclusive agreement as Official Tyre Partner and control tyre supplier for Japan's premier racing series, a partnership dating back to 2016. The new contract extends through the 2030 season. For 2026, the company will supply ADVAN racing tyres featuring a high renewable and recycled raw material ratio of approximately 46%. The series will also introduce the SUPER POLE QUALIFYING Supported by YOKOHAMA TYRE, a three-stage knockout format.
- SUPER GT: Yokohama will supply ADVAN racing tyres to one car in the GT500 class and 17 cars in the GT300 class, aiming for victories and a championship title in the latter.
- Nürburgring 24-Hour Race: Yokohama will supply ADVAN racing tyres to three teams: Haupt Racing Team, KONDO RACING with Rinaldi, and BMW M Motorsport. This marks the first collaboration with BMW M Motorsport in nearly 40 years, with ADVAN tyres fitted to two BMW cars entered by Schubert Motorsport and a special fan-focused BMW entry. Tyres will also be supplied for the Nürburgring Langstrecken-Serie (NLS).
- Porsche Sprint & Endurance Challenges: For the sixth consecutive year, ADVAN racing tyres will serve as the control tyre for the Porsche Sprint Challenge North America and Porsche Sprint Challenge USA West. It will also be the control tyre for the Porsche Endurance Challenge North America for the third straight year.
- Ford Mustang Cup: Yokohama will again supply ADVAN racing tyres as the control tyre for this one-make series, which features the Ford Mustang Dark Horse R.
- American Off-Road Racing Championship (AORC): Yokohama has become a supporting sponsor of this newly launched premier desert racing series. The company will supply GEOLANDAR tyres to top teams competing in the championship, which includes renowned races like Best in the Desert and The Mint 400.


Other major events and disciplines
- Hill Climb: At the Pikes Peak International Hill Climb, Yokohama will supply ADVAN racing tyres to top drivers and continue sponsoring and providing the control tyre for the Pikes Peak GT4 Trophy by Yokohama.
- Off-Road Races: Yokohama will seek a second consecutive overall win at the Asia Cross Country Rally (AXCR) using GEOLANDAR M/T G003 tyres. In North America, the company will support the King of the Hammers (as title sponsor of the Every Man Challenge), the Championship Off-Road series (with GEOLANDAR X-AT and A/T4 tyres), and the TrophyLite Series (supplying GEOLANDAR M/T G003 as the official specification tyre for the eighth year). They will also supply tyres for the XCR Sprint Cup Series in Japan.
- Rally: In the Japanese Rally Championship (JRCA), ADVAN rally tyres will be supplied to top JN-1 class teams, including the NUTAHARA Rally Team (with an ADVAN-coloured car) and SUBARU Team ARAI. Yokohama will also support the TOYOTA GAZOO Racing Rally Challenge for a second year.
- Drift: For FORMULA DRIFT JAPAN (FDJ), Yokohama will supply ADVAN NEOVA AD09 tyres to teams in the top FDJ class and provide control tyres (ADVAN NEOVA AD09 for FDJ2, ADVAN APEX V601 for FDJ3). The company will also supply ADVAN tyres to a team competing in the D1 GRAND PRIX.
- Speed Competitions: In Japan, Yokohama will supply ADVAN A052 and A050 tyres for the All Japan Gymkhana Championship and a range of ADVAN tyres for various surfaces in the All Japan Dirt Trial Championship.


Participatory & Grassroots: Yokohama will support grassroots events globally, including supplying ADVAN dB V553 tyres as the control tyre for the new CATERHAM CUP JAPAN. The company also announced its Yokohama Motorsports Scholarship 2026 programme to support participants in Japanese rally, gymkhana and dirt trial competitions.
- Hankook Tire
- Road Transport Expo 2026
- RTX Ireland 2026
- Hankook e-SMART City AU56
- Hankook SmartFlex
- Laufenn Tyres
- Commercial Tyres
Hankook To Showcase Commercial Tyre Portfolio At Inaugural RTX Ireland
- By TT News
- March 18, 2026
Hankook Tire is set to showcase its advanced commercial tyre portfolio at the inaugural Road Transport Expo (RTX) Ireland, scheduled for 15 and 16 April 2026 at the Eikon Exhibition Centre in Lisburn. Hankook will display the pioneering e-SMART City AU56 EV bus tyre, the new Smart Work AM11+ for regional distribution, the versatile SmartFlex range for long-haul applications and value-focused Laufenn commercial tyres. Organised by the team behind the successful RTX Stoneleigh and RTX Scotland events, RTX Ireland 2026 brings a dedicated truck focus to Northern Ireland. With over 50 exhibitors and an expected attendance of more than 7,000 visitors, the event serves as a crucial hub for the Irish road transport sector to network and discover industry-shaping innovations. Attendees can find Hankook alongside its exclusive distributor, TyreCall and Tractamotors, at Stand C15.
Among the featured innovations is Hankook’s pioneering e-SMART City AU56, the brand’s first electric bus tyre introduced in 2024. Engineered for the unique demands of electric urban transport, this tyre offers low rolling resistance for extended range, reduced noise for enhanced passenger comfort and robust durability to manage the high torque and heavier loads of electric vehicles. Also on show will be the recently launched Smart Work AM11+, a tyre specifically developed for the rigours of regional and local distribution. Its design provides strong resilience against the wear and tear of stop-start operations, making it ideal for demanding sectors like waste management, with reinforced sidewalls for extra protection.
For fleets covering regional and long-haul routes, Hankook will present its SmartFlex range. The SmartFlex AL51 for steer axles and DL51 for drive axles are engineered for consistent performance throughout their lifespan. Reflecting Hankook’s commitment to sustainability and cost-efficiency, these tyres are both regroovable and retreadable. Complementing the Hankook portfolio, visitors can also explore the Laufenn brand, including the Laufenn365 initiative. The Laufenn commercial range, featuring the LF95+ trailer tyre, LF22 all-position tyre and LZ22 drive tyre, leverages Hankook’s advanced technology to deliver strong value, full retreadability and a reduced environmental footprint, catering to budget-conscious operators. This participation underscores Hankook’s growing leadership in the UK truck tyre replacement market, driven by continuous innovation and tailored solutions for an evolving industry.
Jon Cottrell, Truck and Bus Sales Manager, Hankook Tyre UK, said, “We are looking forward to the first Road Transport Expo in Northern Ireland – it’s a fantastic opportunity to build meaningful connections and stay informed on the latest developments shaping the industry. 2026 marks the inaugural RTX Ireland and our first time exhibiting in Northern Ireland, which makes it particularly exciting. We’re proud to be attending alongside our exclusive distributors, TyreCall and sister company, Tractamotors, who we have had a strong partnership with for the last 40 years. We look forward to welcoming both existing and prospective customers to our stand while gaining valuable insight into the Irish truck tyre market.”
- Tire Industry Project
- Updated Product Category Rules For Tyres
- Updated PCR For Tyres
- Product Category Rules
- UL Environment
Tire Industry Project Releases Updated Product Category Rules For Tyres
- By TT News
- March 18, 2026
The Tire Industry Project (TIP) has released the updated Product Category Rules (PCR) for tyres in collaboration with UL Environment. This revision establishes a more robust framework for measuring environmental performance and promotes consistent transparency throughout the tyre sector.
A Product Category Rule serves as a standardised guide for manufacturers to conduct lifecycle assessments and create Environmental Product Declarations that enable meaningful comparisons between similar products. Valid for the next five years, the revised PCR integrates current scientific findings, including enhanced methods for tracking greenhouse gas emissions. It reflects modern production realities such as the adoption of renewable energy in manufacturing plants and incorporates evolving vehicle technologies like improved fuel economy and alternative fuel sources. The update also mandates uniform reporting when new materials are introduced, simplifying the monitoring of sustainability advancements.
Independently adopted by the 10 member companies of the Tire Industry Project, which collectively account for 60 percent of global tyre production capacity, this fourth edition encourages wider voluntary implementation across the industry. Developed through collaboration among major manufacturers, the PCR standardises how environmental footprints are calculated from raw material extraction through disposal, ensuring comparability of Environmental Product Declarations. This comparability supports environmentally conscious purchasing decisions and fosters ongoing improvements in sustainability across the value chain.
Key enhancements include refined carbon footprint calculations addressing biogenic carbon, expanded applicability to all tyre categories including off-road and specialty tyres and greater regional accuracy by incorporating localised data on end-of-life tyre management, vehicle efficiency, energy mixes and payload considerations. The methodology now provides a clear hierarchy for assessing impacts in multi-product manufacturing environments, aligns impact indicators with the European Commission’s Environmental Footprint 3.1 framework and updates raw material datasets and emission factors for improved data quality.
UL Solutions, an independent safety science organization, collaborated closely on developing and publishing this updated PCR.
Dr Larisa Kryachkova, Executive Director, TIP, said, “The updated PCR reflects years of collaboration and investment to advance sustainability across the tyre value chain. Our goal is to strengthen environmental reporting. With a common methodology, we support better industry-wide decision-making, turning ambition into positive environmental action.”
Ranee Valles, Director and General Manager – Product Sustainability, UL Solutions, said, “Transparent, standardised reporting enables manufacturers, regulators, fleet operators and consumers to make informed choices about the products they use or supply. Our collaboration with TIP reflects a shared commitment to credible, science-driven solutions, and we’re grateful for TIP’s leadership in advancing scientific rigour and industry alignment on environmental reporting.”
Sun Auto Enters Colorado Market With Major Acquisition
- By TT News
- March 18, 2026
Sun Auto Tire & Service, one of the largest independent tyre and automotive service providers in US, has expanded into Colorado by acquiring 23 locations from DAS Drive Automotive Services, marking its entry into the state. This move establishes a notable presence for the company in the greater Denver area while simultaneously enhancing its existing footprint in Arizona. As a result, the Sun Auto Network broadens its service coverage throughout the Southwest region.
With the integration of these locations into the network, customers will now benefit from an expanded suite of offerings. These include access to well-known national tyre brands, the implementation of digital vehicle inspections and an extended range of service capabilities. Furthermore, a nationwide warranty, supported by over 575 locations across the country, provides added assurance. The acquired shops will also tap into shared operational resources, benefit from advanced training initiatives and utilise integrated technology systems, all designed to ensure a uniform and high-quality experience for customers and support for technicians.
This strategic growth is in line with Sun Auto's overarching goal of sustainable expansion. The company prioritises partnerships with established operators who demonstrate a strong dedication to service excellence, the professional development of their teams, and deep-rooted community ties. Through this latest acquisition, the Sun Auto Network continues to extend access to dependable automotive care while reinforcing the communities and personnel fundamental to its ongoing success.
Chris Ripani, Chief Operations Officer, said, "We're excited to welcome these respected brands and their teams to the Sun Auto Network. Each of these businesses has built strong relationships in their communities by delivering dependable service and taking care of customers the right way. That commitment aligns perfectly with the values we look for in every partnership."

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