Covid 19 has impacted the global rubber sector, both big and small stakeholders, hard. This year’s edition of the World Rubber Summit will focus on redefining value chains.

“The summit will have two days of high-level presentations and interactive discussions on identifying pathways to redesign more resilient and sustainable value chains, both at the regional and global levels. It will also focus on the critical role that innovation and new technologies could play in mitigating the social, environmental and economic risks to which the rubber sector, like many others, is currently exposed. Visibility, transparency and data-sharing are critical for the 21st century supply chain,” says Salvatore Pinizzotto, Secretary-General, The International Rubber Study Group.

What would be the key focus for this year’s edition of WRS?

The International Rubber Study Group (IRSG) will organise the World Rubber Summit (WRS) in Singapore. The annual event will provide a unique and exclusive opportunity for global leaders to meet, share best practices and lay the foundations for future collaborations. The theme of the World Rubber Summit 2022 (WRS 2022) is ‘A Resilient, Digitalised and Sustainable Rubber Economy: Redefining Value Chains’. 

To be held between 24 and 26 May in Singapore at the ParkRoyal on Beach Road, WRS 2022 will be a hybrid event like the previous editions.

The summit will have two days of high-level presentations and interactive discussions on identifying pathways to redesign more resilient and sustainable value chains, both at the regional and global levels. It will also focus on the critical role that innovation and new technologies could play in mitigating the social, environmental and economic risks to which the rubber sector, like many others, is currently exposed. Visibility, transparency and data-sharing are critical for the 21st century supply chain.

I believe this is the time when companies and organisations in the rubber sector should rethink their business model as conditions are changing and new opportunities arise. This is a nique opportunity for all stakeholders involved in the natural and synthetic rubber economy to be innovative to foster resilience, adaptability and long term sustainability.

Furthermore, in their journey towards a net-zero economy, businesses need to redefine, execute and evolve decarbonisation and offsetting plans for scope 1 and 2 emissions and potentially expand those plans to include scope 3 emissions. Integrate climate-related factors into decision-making processes for strategy, finance and capital spending and consider leading actions with others in the rubber industry and/or in their ecosystem of investors, supply chains, customers and regulators. In particular, financial institutions will have an important role to play in supporting large-scale capital reallocation. On the other hand, governments and multilateral institutions could use existing and new policy, regulatory and fiscal tools to establish incentives, support vulnerable stakeholders and foster collective actions.

I would like to take this opportunity to thank Enterprise Singapore, our strategic partner, for being this year, too, as every year when the event is organised in Singapore.Their inputs and contribution are very valuable and essential for IRSG. 

Also, this year I am pleased to announce that the Nanyang Technology University (NTU) Singapore’s Agri-Food Innovation Lab (SAIL) will join the World Rubber Summit 2022 as Knowledge Partner. This is the first time for IRSG to have such a significant collaboration. It follows the decision taken by IRSG to participate and contribute to SAIL’s activities as a partner.

Last year, the African region was the focus, and this year it is Latin America. Could you share some information on the Latin American rubber industry and its contribution to the global rubber industry?

The 26th of May, the third day of the WRS 2022, will be dedicated to an entirely virtual side event on the rubber sector in Latin America organised by IRSG together with APABOR and Sociedad Latinoamericana de Tecnologia del Caucho (SLTC). Latin America is an area of growing importance for the world rubber economy, and it could play a relevant strategic role in shortening supply chains and making them more reliable. There are two trends that, in my view, need to be fully considered when we speak about rubber in Latin America. Firstly, the rubber sector is rapidly expanding in Brazil and other countries in that region, such as Guatemala and Colombia. There is an essential trend towards greater integration of the Latin American natural rubber market. Secondly, this is a region where the push towards product innovation and value-added could create a diversified market by exploiting various niche markets in the manufacturing sector such as auto parts, medical industry and even environmental services. In IRSG, we think it is really important to bring to the attention of the general public new developments that are occurring in the rubber economy because it helps to support this process towards innovation and highlight the strategic role that rubber has in the world economy and for our day-by-day life. 

What are the main barriers to sustainable and inclusive growth in the rubber industry?

In the rubber economy, as in other sectors, we need to figure out effective forms of collaboration among stakeholders at local, national, regional and global levels to achieve sustainable and inclusive growth. Such partnerships will be able to identify and prioritise actions on the ground without forgetting a certain degree of coherence among the various interventions planned. Of course, this is not easy, because we have several numbers of producing countries; most of the production of natural rubber comes from smallholders, and there are long and complex supply chains. On top of this, new challenges need to be addressed, such as the impact of climate changes on natural rubber systems, a topic that IRSG, together with other leading organisations in the rubber sector (IRRDB, CIFOR/FTA and CIRAD), has decided to investigate since June 2020 and that has produced as an outcome the publication of a policy paper in December 2021. In addressing these issues, we need to have a holistic sectorial approach, with each stakeholder really providing its own skills and support, listening to each other and finding common solutions. The goal is not to leave anyone behind, so we need to pay special attention to smallholders and SMEs that might find it difficult, sometimes impossible, to put in place any sustainable practice and/or initiative. Although some improvements over the years have been achieved, working in this direction has not been an easy process. The pace and scale of this transition mean that today’s organisations and institutions need to be revamped, and maybe new ones created to disseminate best practices, establish standards and tracking mechanisms, drive capital deployment at scale, manage uneven impacts and support further coordination efforts. IRSG will continue to collaborate with other organisations to genuinely ensure that rubber could become an inclusive and sustainable economy.

All major rubber consumers, especially tyre companies, are talking about traceability, transparency and data sharing. Is it really happening in the rubber industry when small stakeholders dominate the more significant portion of the industry?

This process will require coordination, a vast amount of capital and large scale actions on the ground. The stakeholders in the rubber economy have the responsibility to ensure that these three factors will play a synergic role in increasing transparency and dramatically improving traceability. Innovative tools are already available, and more will come in the future, but we need to guarantee the long term wellbeing of smallholders. They need cost-effective support to apply consistently sustainable agriculture practices, have easier access to the market, IT infrastructures and adequate/updated education.

In this World Rubber Summit, IRSG is collaborating with the NextGen Leaders Programme 2021. Could you outline the goal and mission of this initiative?

The NextGen Leaders Programme 2021 has been launched by the IRSG secretariat to create a platform for engaging several ambitious young professionals in the rubber sector in national, regional and international activities and events. The programme participants are invited to collaborate with IRSG’s global rubber dialogue, support the development of balanced policy frameworks and help shape solutions for tomorrow’s rubber economy. The NextGen Rubber Leaders community builds on creative ideas and innovative potential for the next generation to challenge conventional thinking and explore new strategies for the future of the whole rubber economy. It offers young professionals a unique opportunity for learning and development with exposure to critical issues in the rubber debate. Currently, there are 10 participants in the programme covering the whole rubber value chain and from various countries (Singapore, Thailand, Germany, Australia, India, Sri Lanka and Brazil). The World Rubber Summit 2022 will be the first opportunity for them to go public. They will provide their effective contribution to the dialogue on the future of the rubber sector. 

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The Yokohama Rubber Co., Ltd. has been officially recognised as a DX Certified Business Operator by Japan's Ministry of Economy, Trade and Industry (METI). The designation, which was granted on 1 September 2025, identifies companies that are thoroughly prepared for digital transformation as outlined by the Digital Governance Code.

This certification acknowledges Yokohama Rubber's comprehensive strategy for digital transformation, which is built on three core objectives: advancing business strategy, contributing to sustainability and reinforcing its IT infrastructure. Central to this effort is the company's proprietary AI framework, HAICoLab (Humans and AI ColLaborate), which drives group-wide digital initiatives. These include improving productivity, innovating processes, developing digital talent and building a global cloud-based IT system. The certification confirms that the company's efforts not only meet METI's stringent criteria but also demonstrate appropriate disclosure of information to its stakeholders.

Moving forward, the company said it will continue to leverage data from its entire value chain to adapt to a dynamic business environment. The company aims to enhance customer value, pursue sustainable innovation and transform its corporate culture to strengthen its competitive position and ensure long-term growth.

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TyresNmore, the automotive aftermarket e-commerce platform owned by RPG Group, has promoted Rakesh Tatikonda to Chief Executive Officer and announced the change with immediate effect.

Tatikonda, who previously oversaw business operations at the Mumbai-based firm, will spearhead the organisation’s expansion and innovation strategy. The appointment advances RPG Group’s ‘Talent First!’ policy, which rewards internal promotions and develops employees.

The new chief executive brings over 15 years of industry experience, having worked across multiple sectors with companies such as telecommunications giant Reliance Jio and IT services provider Infosys. Before joining TyresNmore in 2022, Tatikonda held senior positions at tyre manufacturer CEAT, where he developed expertise in strategy, operations, marketing and digital transformation.

“My aim is to transform automotive aftercare in India by offering seamless, tech-driven, end-to-end mobility solutions delivered with trust, transparency, and convenience right at the customer’s doorstep,” Tatikonda said in a statement.

TyresNmore operates a doorstep service model for tyre and battery replacement across six major Indian cities: Delhi NCR, Mumbai, Bangalore, Hyderabad, Pune, and Chennai. The platform represents RPG Group’s entry into the growing automotive aftermarket sector, which has seen increased digitisation as consumers seek convenient maintenance solutions.

During his tenure in operations, Tatikonda scaled the business and improved profitability while driving digital transformation initiatives. His track record shows he strengthened operational efficiency and enhanced customer experience in the mobility convenience sector.

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Vaculug, Europe’s largest independent retreader producing high-quality OTR and truck retread tyres for fleets across the UK and Europe, has expanded its UK presence by acquiring Tyrefair in Kinross, Scotland.

This strategic acquisition extends the company's award-winning service further north, ensuring Scottish customers receive the same high-quality OTR and truck retread tyres Vaculug has supplied for 75 years. Since the purchase, the Kinross location has already grown by 25 percent, with an ambitious target to double its business within a year and then double it again.

This move is a key part of Vaculug's 2026 growth strategy, focused on strategic acquisitions that enable better, faster and more sustainable customer service. The acquisition reinforces Vaculug’s long-standing environmental mission, marking a new chapter of sustainable growth with a strengthened Scottish operation.

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Nokian Tyres is expanding its US presence through a new nationwide partnership with American Tire Distributors (ATD). This agreement provides Nokian access to ATD’s vast network of over 110 distribution centres, serving roughly 80,000 customers.

The collaboration will efficiently supply tyre shops with Nokian’s complete product lineup, enabling dealers to broaden their inventory. Both companies bring 90 years of experience and a shared dedication to innovation, safety and sustainability. This partnership will offer drivers more choices, supported by Nokian’s award-winning Tennessee factory and ATD’s technology-driven logistics.

This enhanced distribution capability ensures that consumers will have greater access to a full spectrum of high-performance tyres, meeting diverse driving needs and conditions. The alliance strengthens both brands' market positions by combining premium products with an unparalleled delivery system, ultimately improving service for dealers and drivers alike across the country.

Chris Ostrander, SVP, North America, Nokian Tyres, said, “The partnership with ATD enables us to reach more tyre shops and more drivers than ever before. ATD’s robust distribution network, customer service and responsiveness strengthen our agility to serve both new and existing customers.”

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