India Focuses To Be Global Hub For Quality Tyre Manufacturing: New ATMA Chairman
- By Sharad Matade
- April 14, 2025
At a critical juncture for India’s automotive sector, Arun Mammen, Vice-Chairman and Managing Director, MRF Ltd, takes over as Chairman of ATMA (Automotive Tyre Manufacturers’ Association) on its Golden Jubilee Year 2025. At a time when the Indian tyre industry is faced with stringent global challenges, Mammen, with experience of more than three decades, takes over to lead the association through a stage of change with technology revolution, sustainability and strategic expansion. In this one-to-one interview, he presents his thoughts on the industry scenario presently, the challenges in the future that lie ahead and what is India’s vision for the tyre manufacturing industry.
How did the Indian tyre industry fare in FY2025?
FY2025 has been a year of consolidation wherein Indian tyre industry showed much resilience. Despite global headwinds, the domestic market showed steady growth, buoyed by robust demand in the replacement segment and gradual recovery in OEM demand. Infrastructure and road development, focus areas in successive budgets, contributed positively to the industry’s performance. While raw material costs remained volatile, prudent cost management strategies helped the companies ride through a challenging year.
The Indian tyre industry has faced persistent challenges with raw material volatility. What concrete steps will ATMA take under your leadership to reduce dependency on imported natural rubber (NR)?
Reducing reliance on imported natural rubber is a key priority of the government as well as the industry. The planting under the INROAD project, a public private partnership aimed at new rubber plantations in 200,000 hectares in North East for enhancing domestic NR production, has entered well into the fifth year. The original target of planting 200,000 hectares of land with rubber will be completed by next year. Plantations supported by INROAD will start yielding from 2027 onwards, which will substantially reduce the production consumption gap of NR in India. Once these trees enter the yielding phase, the domestic NR output will certainly help in reducing NR imports. Meanwhile, ATMA will continue to work closely with the Rubber Board to enhance domestic production through means such as scientific farming practices. We are also working with Rubber Board through INROAD to identify the untapped rubber plantations in the country with an objective to find a way to start tapping them.
In spite of government efforts, the demand-supply gap of domestic natural rubber persists. How do you envision bridging this underlying supply hurdle?
Bridging the demand-supply gap requires a multipronged approach. First, improving productivity through agri-extension services and quality planting materials. We are promoting climate-resistant and high-yield clones through the INROAD project. Second, increasing farmer income by improving NR quality to make rubber farming viable. With iSPEED, a project of INROAD to improve quality of rubber produced in the country, we aim at significantly improving the quality of rubber produced in the country within next five years, which will substantially improve the income generation of the rubber farmers. Third, a long-term roadmap involving plantation expansion is essential. ATMA will continue to advocate for policy reforms and a long-term vision to build domestic industry and farmer confidence.
Indian export front has witnessed a peak in exports of tyres in recent years. Still, most export markets are fighting hard now. What will happen to export trends in coming months?
Global uncertainty may temper growth in the short term, but the structural competitiveness of Indian tyre manufacturers – cost efficiency, quality and compliance with international benchmarks – remains intact. While exports may stabilise in traditional markets, we expect opportunities to emerge in new geographies, particularly in Africa, Latin America and Southeast Asia. ATMA is actively engaging with the government to improve export competitiveness and bilateral trade facilitation.
There have been no tyres from China in the last two years. How has that benefitted the Indian tyre industry?
The restriction of Chinese tyres has helped provide a level playing field for domestic players, especially in the truck and bus radial (TBR) segment and also helped in stopping import of poor quality, cheap truck bias tyres which were unsafe to operate under heavy loading conditions in India, compared to the Indian bias tyres which are designed to meet the domestic service conditions. It has accelerated capacity utilisation, encouraged fresh investments and enabled Indian brands to increase their footprint in both replacement and OEM markets. More importantly, it has strengthened the ecosystem for local innovation and quality standards.
Now BIS certification is compulsory for tyre machines being sold in India. How will it help the industry? Also, there are numerous foreign tyre machine manufacturers who are finding it difficult to register and get the certification. As the apex body of the Indian tyre industry, will you assist them in this regard?
BIS certification ensures consistency in machine quality and enhances safety, efficiency and reliability in manufacturing. As tyre production gathers momentum, more avenues will open for machine manufacturers. ATMA, with the support of Department of Heavy Industry (DHI) has facilitated knowledge sharing sessions and interaction between the policy makers and machinery manufacturers, both domestic and international suppliers.
Global leading tyre manufacturers are shifting away from large-scale production of small-size tyres (14” to 18”) towards larger tyres or establishing a stronger presence in premium segments. Is there a sweet spot for Asian tyre companies, particularly Indian, in the global market?
With our cost advantage, strong engineering base and growing R&D capabilities, Indian companies are well positioned to become reliable suppliers in the volume segment, even as we continuously scale up in the premium niches. End-of-life tyre disposal is still not organised in India, even with regulations. Why has the industry failed to develop efficient recycling infrastructure, and what’s your strategy to deal with this environmental risk? The EPR regulations are a step in the right direction, but the ecosystem is still evolving in the country. ATMA is working on creating an industry-wide platform for end-of-life tyre traceability, supporting sustainable disposal technologies and partnering with recyclers to build a viable circular economy model. We are liaisoning with the authorities to create pollution-free ELT disposal by the recyclers. ATMA member companies are helping the pollution control department through auditing the process of recyclers to speed up setting checks and balance in this sector. ATMA is also following up with the government to ban import of used tyres, for the purpose of pyrolysis, into the country.
Increasing logistics costs are tightening industry margins. What are the infrastructural bottlenecks that most deeply affect the tyre industry, and how are you approaching government stakeholders to resolve them?
High road freight costs, port congestion and insufficient rail-freight linkages are key concerns. We are in discussions with the government to improve multimodal transport connectivity, optimise freight corridors and simplify port logistics. Faster clearances and digital infrastructure can significantly lower turnaround time and costs. ATMA continues to be an active participant for policy formulation in this domain.
Some of the world’s major tyre makers have become carbon neutral in their businesses. Why are Indian companies not following suit, and how will ATMA propel sustainability?
Sustainability is a top priority, and many Indian tyre majors have already made significant strides in renewable energy usage, water recycling and carbon reduction. While carbon neutrality takes time and scale, we’re moving in that direction. ATMA is working on a sustainability roadmap to support industry players with benchmarks, best practices and technology collaboration to accelerate green transitions.
What could be the major challenge for the tyre industry in the near future and how do you plan to overcome it?
We need to look at the challenges for tyre industry along with that of the auto industry. With sustainability gaining traction and Euro 7 and BS7 standards likely to kick off in 2026/27, auto industry may have to work overtime to meet the proposed deadlines. Transition to non-fossil fuel combustion engine, hybrid engine and EV will gain traction. There could also be some standards on tread road wear particle emission (TRWPE) although there is no clear statistics to establish the current quantity of TRWP emission. In this regard, we should be careful not to copy / paste any European legislation without considering India specific challenges. For example, India is still a major bias tyre market and there are a large number of loyal customers for this product. Instead of replacing bias tyre entirely by radial tyre, we should focus on specific interventions to make bias tyre bridge the gap with radial tyre.As far as TRWP is concerned, we will have to admit that Indian road surface as well as road terrain is totally different from Europe. So this subject need a much larger study. To begin with we need to establish a proper data base to understand and work on the problem. We are sure that we will soon find a solution for all the above problems.
How do you see FY2026?
FY26 is expected to be a growth year, supported by robust infrastructure spending and sustained vehicle demand. While global macro challenges remain, the Indian tyre industry’s fundamentals are strong. Digitisation, innovation and sustainability will be our key focus areas as we aim to position India as a global hub for quality tyre manufacturing.
Carter’s Tyre Service Names Rob Watson CEO As Mike Hollier Prepares For Retirement
- By TT News
- February 12, 2026
Carter’s Tyre Service has announced that Rob Watson will take on the role of Chief Executive Officer, adding this responsibility to his existing position as CEO of NTAW NZ. His appointment marks a significant development for the company, drawing on deep experience gained across New Zealand and the Pacific region.
Known for driving performance improvement and strengthening customer relationships, Watson brings a proven ability to lead service-oriented organisations. His focus will be on enhancing operational performance, supporting customers and empowering teams to maintain consistent service standards nationwide.
This leadership transition coincides with the forthcoming retirement of Mike Hollier in April. Hollier will remain actively involved in the coming months to facilitate a seamless handover. The company has acknowledged his valuable leadership and lasting contribution throughout his time with Carter’s Tyre Service.
Falken’s AZENIS FK520 Outperforms Rivals As Best Value Choice In 2026 ACE Summer Tyre Test
- By TT News
- February 12, 2026
Falken’s AZENIS FK520 has earned a ‘highly recommended’ rating in the 2026 ACE Summer Tyre Test, securing fourth place overall with 135 out of 170 points. Tested in the popular 225/40 R18 XL size, with an average price of EUR 87, the tyre stood out as the most affordable option among the top performers, underscoring its exceptional value for money. Customers seeking premium engineering without the premium price tag therefore find a compelling proposition in this model.
The ACE assessment placed particular emphasis on safety, where the AZENIS FK520 delivered standout results. It achieved the highest possible aquaplaning score, sharing top honours with two rival products and demonstrating assured stability on waterlogged roads. In dry handling exercises, the tyre impressed with precise steering response, robust lateral grip and high-speed stability. Its performance on wet surfaces was equally balanced and dependable, reinforcing its all‑round competence in challenging conditions.
Beyond its strong showing against established premium competitors, the Falken AZENIS FK520 also offers broad real‑world relevance. Available in widely used fitment sizes, it is especially well suited to compact cars - a segment that accounts for substantial sales volume across Europe. The ACE result confirms that this combination of safety, dynamic capability and accessible pricing makes the AZENIS FK520 a thoroughly convincing choice for drivers who refuse to compromise on either performance or affordability.
Kumho Reinforces TBR Operations With Senior Sales Appointments
- By TT News
- February 12, 2026
Kumho Tyre UK Ltd is continuing to invest in its truck and bus tyre operations with the expansion of its sales leadership team. The company has promoted Tony McHugh to the role of Sales Director for the TBR division, having previously worked with the business on a consultancy basis. In a parallel move, industry veteran Stewart Little has been appointed as TBR Sales Manager.
Little brings over four decades of tyre industry expertise to the position. Beginning his career in 1983 at branch level, he has since built a comprehensive understanding of the commercial sector through hands-on experience in retail, wholesale, and sales management. Prior to joining Kumho, he spent eight years at Giti, where he served most recently as UK Sales Manager following a five-year period in wholesale. His career also includes a 26-year tenure at National Tyres, equipping him with deep operational insight.
McHugh’s elevation to Sales Director recognises his strategic input into Kumho’s truck tyre development and signals the company’s growing confidence in its TBR product range. Together, these changes reinforce Kumho’s commitment to strengthening its position in the commercial vehicle tyre market through both internal progression and targeted external recruitment.
Little said: “I am extremely proud to be joining Kumho Tyre. It is a brand with a well-established reputation as a premium mid-range manufacturer, offering reliable performance and outstanding value to both dealers and end users. Kumho is a name that needs very little introduction, and I am looking forward to contributing to the continued success and enthusiasm of the team. Having spent my career working across all areas of the trade, I’m excited to bring that experience into the business at a time of such positive growth.”
Welcoming both announcements, Richard Lyons, Managing Director at Kumho Tyre (UK) Ltd, said: “We are delighted to congratulate Tony on his promotion to Sales Director (TBR) and to welcome Stewart to the Kumho team. These appointments demonstrate our ongoing investment in people as we continue to strengthen our position in the truck tyre market. Kumho now offers one of the most robust and competitive TBR ranges available, combining performance, durability and value. With Tony’s leadership and Stewart’s extensive industry experience, we are well positioned to support our customers and drive the next phase of growth for the brand.”
Finorchem Names Industry Veteran R B Vishwanath As Business Head For Manufacturing & Technology
- By TT News
- February 11, 2026
Finorchem Limited, a notable player in the speciality chemicals sector, has announced a key leadership appointment aimed at strengthening its operational and technological capabilities. The company has named R B Vishwanath as the Business Head – Manufacturing & Technology, based at its Kolkata Head Office.
This strategic move brings over four decades of chemical process industry expertise to Finorchem, with a particular emphasis on the rubber chemicals segment where Vishwanath has contributed for more than 20 years. The appointment signals Finorchem's commitment to advancing its manufacturing excellence and technological innovation.
Vishwanath is a graduate of the University of Madras with professional training in Chemical Technology. He further honed his leadership skills by completing a Post Graduate Program in Chief Operating Officer from the University of Kent's Kent Business School, in collaboration with the Indian Institute of Management, Visakhapatnam (IIM-V).
His distinguished career began in 1986 at Parke Davis in the Process Development Lab. He later spent 15 impactful years at Resonance Specialties, rising to the position of General Manager – Operations. In this role, he was instrumental in piloting, commissioning, and managing advanced vapour phase catalytic continuous flow production units for Pyridines and higher homologous Pyridines.
Subsequent senior roles saw him drive operational excellence at Arch Pharmalabs Ltd. as Assistant Vice President – Operations, overseeing the manufacture of sophisticated products including lipid-lowering intermediates, BOC products using Diazomethane and organophosphorus chemicals. His journey in rubber chemicals deepened significantly from 2003 onwards with a pivotal stint at Merchem Limited, before he brought his expertise to Finorchem as Vice President & Site Head.

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