India Focuses To Be Global Hub For Quality Tyre Manufacturing: New ATMA Chairman
- By Sharad Matade
- April 14, 2025
At a critical juncture for India’s automotive sector, Arun Mammen, Vice-Chairman and Managing Director, MRF Ltd, takes over as Chairman of ATMA (Automotive Tyre Manufacturers’ Association) on its Golden Jubilee Year 2025. At a time when the Indian tyre industry is faced with stringent global challenges, Mammen, with experience of more than three decades, takes over to lead the association through a stage of change with technology revolution, sustainability and strategic expansion. In this one-to-one interview, he presents his thoughts on the industry scenario presently, the challenges in the future that lie ahead and what is India’s vision for the tyre manufacturing industry.
How did the Indian tyre industry fare in FY2025?
FY2025 has been a year of consolidation wherein Indian tyre industry showed much resilience. Despite global headwinds, the domestic market showed steady growth, buoyed by robust demand in the replacement segment and gradual recovery in OEM demand. Infrastructure and road development, focus areas in successive budgets, contributed positively to the industry’s performance. While raw material costs remained volatile, prudent cost management strategies helped the companies ride through a challenging year.
The Indian tyre industry has faced persistent challenges with raw material volatility. What concrete steps will ATMA take under your leadership to reduce dependency on imported natural rubber (NR)?
Reducing reliance on imported natural rubber is a key priority of the government as well as the industry. The planting under the INROAD project, a public private partnership aimed at new rubber plantations in 200,000 hectares in North East for enhancing domestic NR production, has entered well into the fifth year. The original target of planting 200,000 hectares of land with rubber will be completed by next year. Plantations supported by INROAD will start yielding from 2027 onwards, which will substantially reduce the production consumption gap of NR in India. Once these trees enter the yielding phase, the domestic NR output will certainly help in reducing NR imports. Meanwhile, ATMA will continue to work closely with the Rubber Board to enhance domestic production through means such as scientific farming practices. We are also working with Rubber Board through INROAD to identify the untapped rubber plantations in the country with an objective to find a way to start tapping them.
In spite of government efforts, the demand-supply gap of domestic natural rubber persists. How do you envision bridging this underlying supply hurdle?
Bridging the demand-supply gap requires a multipronged approach. First, improving productivity through agri-extension services and quality planting materials. We are promoting climate-resistant and high-yield clones through the INROAD project. Second, increasing farmer income by improving NR quality to make rubber farming viable. With iSPEED, a project of INROAD to improve quality of rubber produced in the country, we aim at significantly improving the quality of rubber produced in the country within next five years, which will substantially improve the income generation of the rubber farmers. Third, a long-term roadmap involving plantation expansion is essential. ATMA will continue to advocate for policy reforms and a long-term vision to build domestic industry and farmer confidence.
Indian export front has witnessed a peak in exports of tyres in recent years. Still, most export markets are fighting hard now. What will happen to export trends in coming months?
Global uncertainty may temper growth in the short term, but the structural competitiveness of Indian tyre manufacturers – cost efficiency, quality and compliance with international benchmarks – remains intact. While exports may stabilise in traditional markets, we expect opportunities to emerge in new geographies, particularly in Africa, Latin America and Southeast Asia. ATMA is actively engaging with the government to improve export competitiveness and bilateral trade facilitation.
There have been no tyres from China in the last two years. How has that benefitted the Indian tyre industry?
The restriction of Chinese tyres has helped provide a level playing field for domestic players, especially in the truck and bus radial (TBR) segment and also helped in stopping import of poor quality, cheap truck bias tyres which were unsafe to operate under heavy loading conditions in India, compared to the Indian bias tyres which are designed to meet the domestic service conditions. It has accelerated capacity utilisation, encouraged fresh investments and enabled Indian brands to increase their footprint in both replacement and OEM markets. More importantly, it has strengthened the ecosystem for local innovation and quality standards.
Now BIS certification is compulsory for tyre machines being sold in India. How will it help the industry? Also, there are numerous foreign tyre machine manufacturers who are finding it difficult to register and get the certification. As the apex body of the Indian tyre industry, will you assist them in this regard?
BIS certification ensures consistency in machine quality and enhances safety, efficiency and reliability in manufacturing. As tyre production gathers momentum, more avenues will open for machine manufacturers. ATMA, with the support of Department of Heavy Industry (DHI) has facilitated knowledge sharing sessions and interaction between the policy makers and machinery manufacturers, both domestic and international suppliers.
Global leading tyre manufacturers are shifting away from large-scale production of small-size tyres (14” to 18”) towards larger tyres or establishing a stronger presence in premium segments. Is there a sweet spot for Asian tyre companies, particularly Indian, in the global market?
With our cost advantage, strong engineering base and growing R&D capabilities, Indian companies are well positioned to become reliable suppliers in the volume segment, even as we continuously scale up in the premium niches. End-of-life tyre disposal is still not organised in India, even with regulations. Why has the industry failed to develop efficient recycling infrastructure, and what’s your strategy to deal with this environmental risk? The EPR regulations are a step in the right direction, but the ecosystem is still evolving in the country. ATMA is working on creating an industry-wide platform for end-of-life tyre traceability, supporting sustainable disposal technologies and partnering with recyclers to build a viable circular economy model. We are liaisoning with the authorities to create pollution-free ELT disposal by the recyclers. ATMA member companies are helping the pollution control department through auditing the process of recyclers to speed up setting checks and balance in this sector. ATMA is also following up with the government to ban import of used tyres, for the purpose of pyrolysis, into the country.
Increasing logistics costs are tightening industry margins. What are the infrastructural bottlenecks that most deeply affect the tyre industry, and how are you approaching government stakeholders to resolve them?
High road freight costs, port congestion and insufficient rail-freight linkages are key concerns. We are in discussions with the government to improve multimodal transport connectivity, optimise freight corridors and simplify port logistics. Faster clearances and digital infrastructure can significantly lower turnaround time and costs. ATMA continues to be an active participant for policy formulation in this domain.
Some of the world’s major tyre makers have become carbon neutral in their businesses. Why are Indian companies not following suit, and how will ATMA propel sustainability?
Sustainability is a top priority, and many Indian tyre majors have already made significant strides in renewable energy usage, water recycling and carbon reduction. While carbon neutrality takes time and scale, we’re moving in that direction. ATMA is working on a sustainability roadmap to support industry players with benchmarks, best practices and technology collaboration to accelerate green transitions.
What could be the major challenge for the tyre industry in the near future and how do you plan to overcome it?
We need to look at the challenges for tyre industry along with that of the auto industry. With sustainability gaining traction and Euro 7 and BS7 standards likely to kick off in 2026/27, auto industry may have to work overtime to meet the proposed deadlines. Transition to non-fossil fuel combustion engine, hybrid engine and EV will gain traction. There could also be some standards on tread road wear particle emission (TRWPE) although there is no clear statistics to establish the current quantity of TRWP emission. In this regard, we should be careful not to copy / paste any European legislation without considering India specific challenges. For example, India is still a major bias tyre market and there are a large number of loyal customers for this product. Instead of replacing bias tyre entirely by radial tyre, we should focus on specific interventions to make bias tyre bridge the gap with radial tyre.As far as TRWP is concerned, we will have to admit that Indian road surface as well as road terrain is totally different from Europe. So this subject need a much larger study. To begin with we need to establish a proper data base to understand and work on the problem. We are sure that we will soon find a solution for all the above problems.
How do you see FY2026?
FY26 is expected to be a growth year, supported by robust infrastructure spending and sustained vehicle demand. While global macro challenges remain, the Indian tyre industry’s fundamentals are strong. Digitisation, innovation and sustainability will be our key focus areas as we aim to position India as a global hub for quality tyre manufacturing.
CarbonX Appoints Rohan Patel To Advisory Board
- By TT News
- January 16, 2026
CarbonX has appointed Rohan Patel to its Advisory Board, gaining a distinguished strategist at a crucial phase of the company’s growth in sustainable battery materials. His profound understanding of regulatory frameworks and supply-chain strategy will directly support CarbonX’s collaborations with major cell manufacturers and its expansion of local, scalable production.
Patel’s career spans top-tier leadership in industry and government. He previously served as Vice President of global public policy and business development at Tesla, where he was part of the executive leadership team. Prior to his work in the private sector, he was a special assistant to the President and a senior advisor for climate and energy during the Obama Administration, shaping pivotal transportation and power sector policies while coordinating with state and local officials. His earlier contributions include roles at the White House Council on Environmental Quality and staff positions for political campaigns and elected officials.
Currently residing in Kensington, Maryland, Patel consults for global companies and nonprofits dedicated to decarbonisation. His appointment equips CarbonX with essential guidance for navigating complex policy landscapes and strengthening value chains in both the United States and European markets.
Rutger van Raalten, CEO, CarbonX, said, “With Patel’s extensive experience in global policy and deep understanding of Electric Vehicle and US regulatory landscapes, his guidance will be invaluable as we establish ourselves as a supplier of quality materials into US Giga factories and navigate US policy, battery-manufacturing regulations and emerging tariff frameworks.”
Patel said, “The team is strong, the technology is proven, US capacity is established and Tier-1 cell manufacturers in the US are taking notice. CarbonX’s disruptive supply-chain solution arrives at exactly the right time. Strengthening domestic supply chains for critical battery materials is essential, and I am pleased to support CarbonX’s mission to deliver local, scalable and sustainable solutions.”
Goodyear Appoints David Cichocki For Key Americas Leadership Role
- By TT News
- January 16, 2026
The Goodyear Tire & Rubber Company has appointed David Cichocki to the dual role of Managing Director for the Americas and Chief Sales Officer for the Americas Consumer business, effective 19 January 2026. He will report directly to CEO and President Mark Stewart. In these positions, Cichocki is tasked with enhancing sales execution and driving profitable growth for the consumer division across the region. His broader regional leadership duties will focus on strategic governance, operational excellence and ensuring financial performance aligns with Goodyear's global objectives.
Cichocki joins Goodyear with over 30 years of commercial expertise from prominent consumer and industrial brands. He previously served as Senior Vice President of US Sales at Whirlpool Corporation, where he managed a multi-billion dollar North American consumer business spanning several key sales channels. Prior to that, he held numerous senior roles during a more than 20-year tenure with Kraft Foods and Nabisco.
Mark Stewart, CEO and President, said, "Throughout his career, David has built high-performing teams and delivered strong, sustainable results through customer-centric, brand-driven strategies. His experience leading large organisations through transformation – including simplifying portfolios, modernising go-to-market models and designing sales strategies for profitable growth – closely aligns with the changes we are making at Goodyear to drive long-term success for our company and our customers."
Marangoni Strengthens OTR Team With Two Key Appointments
- By TT News
- January 15, 2026
Marangoni has reinforced its OTR division as of January 2026 with the key hires of Eduard Mundt and Dominik Hörmann. Mundt will apply his extensive technical knowledge and industry experience to serve and build partnerships with OTR customers across Southern Germany. Hörmann, an expert in both OTR and TBR segments with specialised retreading knowledge, will oversee operations in Northern, Central and Western Germany, supporting the core OTR business and segments of the TBR market.
This strategic expansion underscores the company’s commitment to deepening its local engagement with both dealers and end users. By enhancing direct customer relationships and fortifying its regional footprint, Marangoni aims to solidify and sustainably grow its standing in the market.
Nokian Tyres Appoints Timo Koponen As New CFO
- By TT News
- January 14, 2026
Nokian Tyres has named Timo Koponen as its incoming Chief Financial Officer and a member of the Management team. He is scheduled to assume the role by 15 April 2026 and will report directly to President and CEO Paolo Pompei. The company’s interim CFO, Jari Huuhtanen, who serves as VP of Group Business Control, will continue in that capacity until Koponen officially begins.
Koponen brings extensive financial and executive experience to Nokian Tyres, most recently serving as the CFO and a member of the Leadership Team at Normet, a prominent global provider of mining and tunnelling technology. His professional background includes a series of senior roles in finance and business leadership across several industrial corporations. Before his tenure at Normet, he held significant positions at Lamor Corporation, Wärtsilä, Hackman and Konecranes.
Koponen holds degrees in Master of Science in Economics and Business Administration. His appointment is part of Nokian Tyres' strategic leadership planning, ensuring a structured transition in its financial leadership.
Paolo Pompei, President and CEO, Nokian Tyres, said, “I am pleased to welcome Timo Koponen to Nokian Tyres. His extensive experience in finance and operations within publicly listed companies, combined with his leadership in international business and major transformations, will be a valuable asset as we move into the next stages of our development. I also want to express my sincere gratitude to Jari Huuhtanen for his outstanding contribution as interim CFO and his role as a strong partner in our transformation. I look forward to continuing our journey together with Jari as a key leader within Timo’s team.”

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