- Moving India Forward
- Mahindra Truck & Bus
- Ashok Leyland
- Apollo Tyres
- Automotive Research Association of India
- ARAI
- Asian Trucker
- Tyre Trends
- Tata Motors
- MAN Trucks
- Continental India
- Tyresoles India
- Volvo Trucks
- Dr Seshu Bhagavathula
- Rashmi Urdhwareshe
- Dr Venkat Srinivas
- Rahul S. Mahajan
- Sudeepth Puthumana
- Prashant Kakade
- Ministry of Road Transport & Highways
- MoRTH
- SKP Amarnath
- Apollo Tyres
- Vijay Shrinivas
- TREA
- Tyre Retreading Education Association
- Indag
- Mahesh Babu
- Switch Mobility
- Anil Baliga
- EKA Mobility
- Boddapati Dinakar
- VECV
- Shailesh Zinge
- Cummins India
- A Ramasubramanian
- Blue Energy Motors
- Bal Malkit Singh
- All India Motor Transport Congress
- AIMTC
- Prasanna Patwardhan
- Bus & Car Operators Confederation Of India
- BOCI
- Sanjay Sasane
- Institute of Driving Training and Research
Safety And Sustainability Take Centre Stage At Commercial Vehicles Conference 2024
- By TT News
- November 26, 2024
India’s commercial vehicle (CV) industry is rapidly aligning with global standards, thanks to policy reforms, evolving customer expectations and a robust domestic ecosystem. Automakers and suppliers are making significant strides in cost competitiveness, safety innovations and integrating alternative energy solutions. As the sector continues to evolve, the need for collaboration and strategic discussions has never been more critical.
Recognising this imperative, Motoring Trends, a leading automotive magazine, hosted its inaugural Commercial Vehicles Conference on 21st November 2024, in Pune, India. Themed ‘Moving India Forward’, the event served as a platform for industry leaders, including OEMs, suppliers, technocrats, fleet operators and industry partners, to address challenges and identify opportunities shaping the future of the Indian CV landscape.
By bringing together stakeholders from across the value chain, the conference underscored the importance of collective action in driving innovation, enhancing safety standards, and adopting sustainable practices. As the CV industry transforms to meet global benchmarks, such forums are vital to ensuring India’s leadership in the sector while addressing its unique market dynamics and needs.
Mahindra Truck & Bus, Ashok Leyland and Apollo Tyres supported the event as sponsors, while Automotive Research Association of India (ARAI) was the Associate partner, while Asian Trucker and Tyre Trends were the Media partners. The delegates at the event attended from a range of companies such as Tata Motors, MAN Trucks, Continental India, Tyresoles India, and Volvo Trucks among others.

The event kicked off with Dr Seshu Bhagavathula, Director, CityQ and an automotive industry veteran delivering the Keynote address, where he highlighted how urban cities around the world are working to decongest and decarbonise their streets. “This (decongestion and decarbonisation) requires a serious relook and focus on improving urban mobility as well as the role of alternative energy to support the transition,” Dr Bhagavathula.

Rashmi Urdhwareshe, Former Director, Automotive Research Association of India (ARAI) shared her perspective on how the automotive industry has been focussing on not just introducing the latest technologies, but also co-developing solutions to meet the India-specific needs. She emphasised the close cooperation between testing agencies, suppliers and OEMs that is accelerating the transition to the latest technologies.
Making commercial vehicles safer
The commercial vehicle population on Indian roads accounts for a small parc of the total vehicles, but ranks 3rd when it comes to the vehicles involved in road accidents. In 2022, more than 460,000 accidents took place in India, which resulted in over 168,491 people losing their lives and over 443,366 people being injured.
The first panel discussion of the day focussed on one of the most important aspects pertaining to the CV industry – Safety. The panellists for the session included – Dr Venkat Srinivas, Head Of Business, Mahindra Truck & Bus; Rahul S. Mahajan, Deputy Director, The Automotive Research Association of India (ARAI); Sudeepth Puthumana, Head of Segment – ADAS, Autonomous Mobility, Continental Automotive India and Prashant Kakade, Ministry of Road Transport & Highways (MoRTH).

The session, moderated by Bhushan Mhapralkar, Editor, Motoring Trends, touched upon various factors ranging from ADAS technology, and road designing to driver training and sensitisation.

SKP Amarnath, Group Head - R&D, Apollo Tyres gave a presentation on ‘Commercial Vehicle (Truck) Evolution In India And Impact On Tyres’. He dwelled into the key developments that have taken place in the CV industry and how tyres can play a key role in influencing vehicle safety and efficiency.

Vijay Shrinivas, Member, TREA - Tyre Retreading Education Association and CEO, Indag, gave a presentation on ‘Driving Sustainability and Circularity in Commercial Vehicle Industry’. He presented his thoughts on how treading not only helps save costs on tyre replacement but also enables higher circularity and thus helps reduce carbon emissions too.
Alternative energy & future of commercial vehicles
The role of alternative energy has been a key topic of discussion globally across vehicle segments. While there has been a focus on electrification in certain vehicle classes, the commercial vehicle segment will need to adopt a mixed approach depending on the application and use case.

The second panel discussion was on the topic of Alternative Energy and the Future of Commercial Vehicle. The panellists – Dr Bhagavathula ; Mahesh Babu, CEO, Switch Mobility; Anil Baliga, President, EKA Mobility; Boddapati Dinakar, Executive Vice-President, Sales & Marketing, Volvo Trucks, VECV; Shailesh Zinge, Director - Marketing, Growth Initiatives and Program Management, Engine Business, Cummins India and A Ramasubramanian, CTO, Blue Energy Motors presented their perspective on the alternative fuel segment.
The session was moderated by Nilesh Wadhwa, Assistant Editor, Motoring Trends.
The discussion focussed on how industry stakeholders were exploring various energy mix ranging from electric, LNG to future fuels such as hydrogen and fuel cells. The panellists agreed that globally too at present there was no single fuel that could completely overhaul the commercial vehicles segment. There was a need to not only focus on the vehicles but the necessary charging/refuelling ecosystem.
Transport ecosystem
The health of the CV industry is one of the key barometers to understand a country’s economic prosperity. While one can discuss the trends, policies and technologies, it is imperative that the views of the key stakeholder – fleet operators – are taken into account.

The third panel discussion of the day was on the topic of ‘Transport Ecosystem’. The panellists for the session were - Bal Malkit Singh, Chairman - the Core Committee, Former President, All India Motor Transport Congress (AIMTC) Prasanna Patwardhan, President, Bus & Car Operators Confederation Of India (BOCI) and Sanjay Sasane, Principal, Institute of Driving Training and Research (IDTR).
The session, moderated by Sharad Matade, Executive Editor, Motoring Trends, had an indepth discussion on how fleet operators continued to face headwinds ranging from increases in operational expenses, driver shortages and road infrastructure among others. At the same time, the revenues had not kept up at the same pace. The panellists also presented their perspectives on the adoption of newer technologies and alternative fuels.
Atul Patil, Vice-President – Marketing, Pin 365 delivered the Vote of Thanks.
Yokohama India Enhances Digital Presence With Revamped Website
- By TT News
- November 26, 2025
Yokohama India, the Indian subsidiary of Japan's Yokohama Rubber Co., has launched its newly revamped official website.
The company said that the upgrade is a major milestone and part of its digital transformation, aiming to make tyre discovery, selection and aftersales service simpler and more intuitive for consumers.
The new platform features an intuitive interface with simplified navigation, detailed product information and a mobile-first design for a responsive user experience. The website incorporates AI-led enhancements.
The platform also introduces WhatsApp Connect+, an automated chatbot designed to provide instant product assistance, personalised recommendations and quick connection to dealers. An upgraded dealer locator and a blog section with tyre care tips and maintenance advice are also included.
Gaurav Mahajan, Head of Marketing, Yokohama India, said, “Our goal is to create a digital ecosystem that goes beyond information, it’s about building a closer connection with every driving enthusiast. The new website mirrors the performance, innovation, and reliability our tyres represent, while making every interaction from exploring to support seamless and enjoyable.”
Cabot Announces Leadership Change For Reinforcement Materials Segment
- By TT News
- November 25, 2025
Cabot Corporation has named William ‘Bill’ Masterson as the new Senior Vice President and President of its Reinforcement Materials segment, effective 21 November 2025. He takes over the position from Matthew Wood, whose departure from the company is effective immediately. The company clarified that Wood’s exit is not connected to any form of disagreement concerning business performance, financial controls, operational matters or auditing practices.
Masterson brings considerable experience to his new role, having progressed through a series of leadership positions since joining Cabot from WR Grace in 2011. His most recent assignment was as Vice President of Global Business Operations for Carbon and Silica Technologies, where he managed a worldwide network of manufacturing facilities. In that capacity, his responsibilities extended to overseeing product management, supply chain logistics and technology functions, through which he led key projects focused on improving operational efficiency and fostering sustained growth.
Previously, he served as Vice President and Regional Business Director for the Americas, directing all commercial and technical activities for the specialty carbons and fumed metal oxides lines. This extensive background in managing intricate global operations, supported by his strong commercial strategy expertise, equips him to successfully lead the Reinforcement Materials segment and advance Cabot’s strategic goals.
Sean Keohane, President and CEO, Cabot Corporation, said, “Bill brings a strong and diverse background to his new role, with deep expertise in global business operations, commercial strategy and a proven ability to lead complex organisations. Throughout his career at Cabot, he has demonstrated disciplined execution and a commitment to driving growth and operational excellence. Bill will also have the support of a long-tenured, highly experienced team with decades of knowledge in Reinforcement Materials, providing consistency and strength as he leads the business forward. He is also highly regarded for his collaborative leadership style and his ability to develop talent across the Company. I am confident that his strategic insight and operational experience will position the Reinforcement Materials business for continued success and long-term growth.”
Hankook Tire Partners With Finland’s Rotoboost In Push For Low-Carbon Tyre Materials
- By TT News
- November 21, 2025
Hankook Tire has signed a memorandum of understanding with Finland’s Rotoboost to co-develop a new class of low-carbon carbon materials for tyres, as the South Korean manufacturer accelerates efforts to cut emissions across its supply chain.
The agreement was concluded on 20 November at Rotoboost’s China office in Shanghai and centres on the joint development of carbon materials derived from so-called turquoise hydrogen — a process in which methane is thermally decomposed to produce hydrogen and solid carbon with significantly lower CO₂ output than conventional production methods.
Hankook said the collaboration marks a further step towards its “2050 Net-Zero” target, with a specific focus on the raw-materials stage, where carbon black — a fossil-fuel-based input widely used in tyre manufacturing — is associated with high emissions. The company has been expanding research into recycled and certified forms of carbon black but sees the hydrogen-derived alternative as a promising next stage.
The signing was attended by Hyuncheol Kim, chief operating officer of Hankook Tire China, and Rotoboost chief executive Kaisa Nikulainen. According to the companies, the partnership reflects a shared ambition to “strengthen sustainable materials value chain”.
Turquoise-hydrogen carbon materials, generated during the decomposition of methane in a high-temperature reactor, have recently drawn interest in the automotive and tyre sectors for their potential to reduce lifecycle emissions. Hankook aims to optimise the material’s properties, validate its performance in tyre compounds and achieve more than a 50 per cent reduction in greenhouse-gas intensity “without compromising product performance”.
The group will also develop a quantitative verification system, using Life Cycle Assessment and Environmental Product Declarations, to assess carbon-reduction effects from raw-material sourcing through to production.
The agreement builds on Hankook’s growing portfolio of sustainability-driven projects. This year the company joined a national research programme on large-scale turquoise hydrogen production and began a development initiative with Solvay Silica to produce circular silica using industrial waste streams. Last year it achieved mass-production use of three ISCC PLUS-certified carbon blacks made from end-of-life tyre pyrolysis oil, and commercialised Korea’s first chemically recycled PET tyre cord through a partnership with SK Chemicals and Hyosung Advanced Materials.
Hankook said it would continue to “reduce its dependence on petroleum resources, prevent the depletion of natural resources, and consistently lower carbon emissions” through global collaborations.
BKT Names Three Senior Oe Executives To Support 2030 Global Growth Plan
- By TT News
- November 19, 2025
India’s Balkrishna Industries Ltd (BKT) has strengthened its original equipment (OE) business with three senior appointments across France and South America, as the off-highway tyre maker accelerates its 2030 growth strategy.
The company said the hires mark a further step in its plan to expand in priority markets and reinforce its position as a global OE partner through technical collaboration and deeper engagement with equipment manufacturers.
In France, BKT has appointed Rémi Morin as Brand Specification Manager. Morin, who has more than 12 years’ experience with a global OEM and a decade in smart farming, mobility and innovation, will lead the firm’s engagement with tractor dealers. BKT said the role is designed to align product development more closely with the needs of OEMs, dealers and end-users in a market where the company already has a strong aftermarket presence.
In South America, BKT has added Cadu Accica as Head OEM South America and Lincoln Sugimoto as OEM Technical Manager South America.
Accica brings 19 years of experience in the specialty tyre sector across Latin America, with a track record in business development, marketing and sales. He will oversee OE partnerships with a focus on customer proximity and long-term collaboration.
Sugimoto, an engineering and project management specialist with 15 years’ experience in the specialty tyre and material-handling industries, will provide technical support to OEMs in the region and drive innovation and operational efficiency.
“These appointments reflect our bold commitment to scaling our OE business worldwide — with Europe and South America being critical parts of that journey. Remi, Cadu, and Lincoln bring passion, expertise, and a shared belief in performance through partnership and innovation. Their arrival enhances our ability to engage with OEMs at the highest level and deliver long-term value across regions. We are building a team that will transform our strong ambitions into reality at a global level,” said Ludovic Revel, President Global OEM, BKT.
BKT said the latest hires follow recent additions to its OE teams across Europe, Africa and the Middle East. The company added that it is now positioned to expand its OE footprint across agricultural, industrial and OTR segments as part of its long-term strategic plan.

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