The 14th edition of TyreXpo Asia, held from 12 to 14 March 2025 at the Sands Expo and Convention Centre in Singapore, took the event to a new high. Organised by Informa Markets, the top-tier event boasted more than 250 participants and more than 6,000 industry experts from over 90 countries and established itself firmly as one of the prominent events for the world’s tyre, automotive repair and maintenance businesses.

CENTRAL POINT OF INDUSTRY INNOVATION AND NETWORKING

TyreXpo Asia 2025 was a vast platform to showcase the most recent developments in tyres, car repair equipment, tools, parts and accessories. The exhibition grounds had innovative start-ups, established companies and industry leaders who unveiled ground-breaking technologies transforming the world tyre business. Visitors had the opportunity to experience these innovations firsthand, see the latest trends and stay ahead in a competitive business.

The significance of the event was driven by its host city’s prime position in Southeast Asia’s auto cluster leader Singapore. World-class infrastructure and access ensured that world-class international buyers, together with regional players, found the platform the ideal one-stop shop. The event was a resounding success at its last staging with near 5,000 executives from 91 countries represented, and it was addressing every aspect of the tyre, vehicle and related industries. This year, the organisers saw an even larger response, which shows how more and more important the Asia-Pacific region is to the global tyre market.

EXHIBITION HIGHLIGHTS AND PARTICIPATING BRANDS

The gigantic 15,000 square metre exhibition space hosted over 500 international tyre firms, including renowned entities such as Alves Bandeira, American Pacific Industries, Davanti, Deestone, Evergreen, Guizhou Tyre Co. Ltd., Hubei Aulice Tyre Co. Ltd., JGL Worldwide, LingLong Tire, Max Rubber, Momo Tires, Nexen Corp, Ozka, Petlas, Prinx Chengshan, Stamford Tyres, Tercelo, Transamerica, Roadone, Armour, Yongsheng, Wholesale Tire Distributors, ZC Rubber and Zodo Tire.

These exhibitors presented a great variety of products, ranging from passenger car radial tyres to truck, bus and off-the-road tyres, tyre accessories and maintenance tools. The event provided the participants with a complete overview of the latest products and services that supply the market, enabling business development and collaboration between manufacturers, distributors and inventors.

CONFERENCE PROGRAMMES AND KNOWLEDGE SHARING

In addition to the exhibition, TyreXpo Asia 2025 also featured a robust conference programme designed to facilitate knowledge sharing and industry information. The Tyre Technical Seminar delved into tyre technology advancements and industry innovations, closing the knowledge gap in downstream technicalities with dedicated tracks. The Tyre Business Forum also featured sessions on market trends, sustainability, digitalisation and mobility’s future.

These sessions provided attendees valuable information on the rapidly evolving tyre manufacturing and design developments. The experts discussed advances in artificial intelligence, 3D printing and new material sciences that were transforming tyre performance. The event was centred on enabling industry participants to gain the necessary knowledge to remain ahead of the change and take advantage of the new opportunities.

NETWORKING OPPORTUNITIES AND BUSINESS MATCHING

TyreXpo Asia 2025 placed a major emphasis on forging genuine connections in the global tyre industry. Networking sessions were a part of the event that helped bring together distributors, manufacturers, retailers and innovators, allowing them to exchange knowledge and form strategic partnerships. A business matching platform powered by AI was available through web and mobile app, simplifying meetings and maximising business interaction before and during the show.

The Hosted Buyer Programme was also an element, welcoming 120 international hosted buyers, from fleet managers to purchasing directors, wholesalers and distributors, to meet with key decision-makers. The programme supported buyers by pre-paying travel expenses, ensuring a hassle-free and affordable experience that fostered business growth and collaboration.

COMMITMENT TO SUSTAINABILITY AND SOCIAL RESPONSIBILITY

TyreXpo Asia 2025 demonstrated its dedication to corporate social responsibility with activities, such as the Flip Tyre Challenge, for the benefit of the Singapore Children’s Society. The activity was not only to highlight endurance and strength but also to build community. For every SGD10 collected per tyre flip, the people involved were supporting the Singapore Children’s Society directly, further making the event about doing good beyond the industry.

Sustainability was a recurring theme throughout the event, with recycling, equipment and retreading being addressed. The recycling sector witnessed positive interest, with Eldan Recycling and Gradeall experiencing high interest in their products, reflecting the growing demand for recycling and waste management in the region. With the sector under pressure to be more sustainable, TyreXpo Asia 2025 aimed to provide a comprehensive platform for addressing these pressing issues.

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Hankook Tyre UK has expanded its Truck and Bus team with two key appointments. Jason Bloor has been appointed as National Account Manager, while Peter Hatton has been appointed as Regional Sales Manager for the combined Midlands and Northwest region.

Bloor, who will be overseeing national fleets activities, brings with him 34 years of experience in the tyre industry, while Hatton, who joined Hankook Tyre UK in May, has over three decades of expertise in the tyre and transport industry.

Chang-Yool Han, Managing Director, Hankook Tyre UK, said, “Following the opening of Hankook House, our new UK headquarters, we are pursuing ambitious growth plans for the UK market. We are delighted to welcome Jason Bloor and Peter Hatton to the team. Their extensive industry experience will undoubtedly make an immediate impact on the company’s continued success."

Bloor said, “I joined the tyre industry straight out of school in 1991 starting as a fitter where I discovered a passion for fleet management. Over the last 20 years, I have managed mileage contracts and key accounts, taking on responsibility in both sales and operations. I am excited to bring my decades of experience to Hankook and help drive brand awareness and strengthen customer relationships.”

Hatton said, “Having spent 30+ years working in the tyre and transport industry, I am privileged to be part of the Hankook UK team. The company offers an excellent range of tyre products across its premium Hankook brand and associate brand Laufenn. I look forward to applying my skills and experience in supporting both current and new customers while working alongside a brilliant team.”

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CAMSO Construction has appointed Steffen Sahl as Director of Sales for Europe. Sahl brings with him 25 years of experience in the European OTR mobility sector.

The company statement read: “With over 25 years of experience in the European OTR mobility sector, and a successful entrepreneurial journey in distribution, Steffen combines deep market insight with a customer-first mindset.”

“This is a tremendous opportunity, and I am filled with gratitude for everyone who has been part of my professional path so far. A huge thank you to my previous colleagues, mentors and teams – I carry your lessons and support with me. I am deeply honoured by the trust of the CEAT leadership, and am immensely looking forward to building on Camso's strong foundation, driving growth across European markets and collaborating with the talented team in the CEAT speciality family,” said Sahl on his appointment.

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JK Tyre & Industries Ltd, one of India's largest tyre manufacturers, has announced its partnership as co-presenting sponsor of the Men's Asia Cup 2025, as the cricket tournament begins its three-week run across venues in the United Arab Emirates.

The sponsorship deal with Sony Sports Network covers the Twenty20 International tournament running from September 9 to 28 across Dubai and Abu Dhabi, marking JK Tyre's expansion from its traditional motorsport sponsorship into cricket broadcasting.

The partnership positions JK Tyre to reach cricket audiences across India and Asia during prime-time broadcasts of the 19-match tournament, which features eight national teams competing for the continental title.

"At JK Tyre, we have always believed in the power of sport to unite, inspire, and drive passion. Having nurtured motorsport for over three decades, we are excited to bring the same spirit to cricket, a game that binds millions of fans across Asia," said Srinivasu Allaphan, Director-Sales & Marketing at JK Tyre & Industries Ltd.

"Our association with the Men's Asia Cup 2025 is a strategic step in strengthening our brand visibility across India and Asia and reinforcing our positioning as 'Desh Ka Tyre,' a brand that reflects the aspirations and passions of today's India."

JK Tyre, which has built its sporting credentials through decades of involvement in motorsport, is leveraging cricket's popularity to strengthen its market position across Asia's emerging economies.

The Asia Cup represents one of cricket's premier regional tournaments, with the current edition featuring teams including India, Pakistan, Sri Lanka, Bangladesh and Afghanistan amongst others. The tournament serves as preparation for next year's T20 World Cup.

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InnoVent Technology LLC has appointed Jose Rodriguez as its new Chief Technology Officer. He brings three decades of extensive experience in industrial digital systems, automation and simulation platforms to the role.

Rodriguez was most recently the Global Technical Authority at Wood Group, a multi-billion-dollar engineering firm, and previously served as CTO of Ingenious Inc., prior to its acquisition by Wood. In his new position, he will direct a global team focused on advancing the company's InnoSIM digital twin platform.

His leadership will be central to integrating commercial AI and automation systems, significantly boosting predictive modelling capabilities and deploying digital twin projects on an international scale. The appointment underscores InnoVent's strategic commitment to leading the industry through cutting-edge technological innovation and advanced digital solutions.

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