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Hankook Tire And BRABUS Unveil New Brand Film
March 12, 2025
Global leading tyre company Hankook Tire & Technology (Hankook Tire) and renowned German luxury mobility brand BRABUS have unveiled a new brand film titled ‘Electrified, Hankook iON & BRABUS’. The video emphasises the two businesses' mutual love of cu
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Nexen Tire’s N’Fera Sport Tyre Supplied As OE To Global Automakers
March 10, 2025
Nexen Tire has continuously increased its supply of original equipment (OE) tyres to international automakers over the years, and their most recent collaboration with luxury automaker BMW Group emphasises the company's rising industry awareness.
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All-New Nissan Armada To Run On GEOLANDAR X-CV And GEOLANDAR A/T G015 Tyres
March 07, 2025
The Yokohama Rubber Co., Ltd., will be supplying its GEOLANDAR X-CV and GEOLANDAR A/T G015 tyres as original equipment (OE) for the SL and Platinum versions of the all-new Nissan Armada, which was launched in North America in 2024. The SUVs will be being
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DEUTZ-FAHR Series 6 Tractors To Run On Vredestein Traxion Tyres
February 19, 2025
Apollo Tyres’ Vredestein Traxion tyres have been selected by agricultural equipment manufacturer SDF Group as original equipment (OE) for its range of DEUTZ-FAHR Series 6 tractors. The new Vredestein OE partnership was announced during the 2024 EIMA tra
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Lynk & Co Z10 Sedan To Run On Yokohama Rubber’s ADVAN Sport EV Tyres
February 17, 2025
The Yokohama Rubber Co., Ltd., has started the delivery of its ADVAN Sport EV tyres in size 245/50R19 105W to be used as original equipment for the new Lynk & Co Z10 sedan launched by Lynk & Co, a joint venture between China’s Geely Auto Group and Swede
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YTC To Supply Control Tyre For Ford's New Mustang Cup Series
February 13, 2025
The Yokohama Rubber Co., Ltd. has announced that Yokohama Tire Corporation (YTC), a US subsidiary, will provide ADVAN racing tyres as the control tyre for the new Mustang Cup series that has been approved by the United States Auto Club (USAC). Beginning i
