Innovent Renewables Opens New Facility To Tackle ELT Issue In Northern Mexico
- By Gaurav Nandi
- January 13, 2025
The pilot facility in Monterrey will initially convert 1 million end-of-life passenger tyres to recovered carbon black. Operations are slated to commence by the end of CY2024, while the company also has plans to add a second train in the future to double the capacity.
Northern Mexico has long struggled with the challenge of end-of-life tyre (ELT) disposal. Decades of improper waste management have led to an accumulation of over 20 million waste tyres, many of which are left in municipal dumpsites or landfills. These discarded tyres pose not only an environmental hazard but also a significant public health risk as they can become breeding grounds for mosquitoes and other disease-carrying pests.
Local governments have ramped up efforts to address this crisis, but the scale of the problem requires long-term, systemic solutions. Innovent Renewables’ new facility in Monterrey is poised to play a key role in this effort. The facility will transform waste tyres into valuable resources such as recovered carbon black and will help reduce landfill reliance, cut carbon emissions and provide a sustainable alternative to the traditional methods of carbon black production.
The pilot facility represents a significant milestone for the recycler as it sets out to address the growing environmental challenge of ELTs in the region. Initially slated to process 1 million waste passenger tyres annually, the facility will convert these tyres into high-quality recovered carbon black, oil and steel. With operations scheduled to begin by the end of calendar year 2024, the company is also looking ahead with plans to add a second processing train to double its capacity in the near future. This expansion marks a critical step in tackling the 20 million-plus tyres accumulated in Mexico’s northern areas while offering sustainable solutions for industries seeking to reduce their carbon footprints.
“This facility represents a vital step forward in addressing the enormous environmental burden posed by tyre waste in northern Mexico. We’re not only reducing waste but converting it into materials that industries can use in a circular and sustainable manner,” said Chief Executive Officer Vibhu Sharma.
Extracting value
The tyre recycling process based on pyrolysis begins with the shredding of end-of-life tyres, which are then fed into a main reactor where they undergo pyrolysis, a high-temperature process in the absence of oxygen.
This results in the breakdown of tyre material into pyrolysis gases, oil and recovered carbon black. The gases are recycled within the system for energy recovery or flared off, enhancing energy efficiency.
The pyrolysis oil is condensed and purified, followed by distillation into high-value chemicals for industrial applications. Meanwhile, recovered carbon black, a solid by-product, is processed through milling and polishing for reuse in manufacturing. This design demonstrates an energy-efficient method of converting waste tyres into valuable products such as fuel, chemicals and carbon black.
“Firstly, we have a proprietary continuous pyrolysis process that ramps up and cooks the tyres to decompose them in a particular way. We also use specially designed agitator to ensure uniform decomposition to oil and carbon black. This ensures higher surface area and quality of the RCB. We designed a proprietary polishing unit that crushes that RCB coming out of the reactor and then polishes it to remove metal oxides and silica. We have several equipment in place to capture steel particles in the RCB. The final product still has some amount of silica and metal oxides, but the purity and uniformity of the RCB is much higher,” said Sharma.
Addressing demand
As industries worldwide strive to meet decarbonisation goals, the demand for sustainable alternatives to carbon-intensive materials have surged. Recovered carbon black fits squarely into this trend, offering a viable option for companies looking to reduce environmental impact while maintaining performance characteristics.
Innovent Renewables’ order book reflects this growing interest. The company has secured letters-of-intent from several major tyre manufacturers as well as companies in the printing ink, rubber and paint sectors.
“Increasingly, companies are looking for sustainable solutions that allow them to reduce their carbon footprints without sacrificing the quality of the products. Our RCB gives them that opportunity. It’s a win-win for both industry and the environment,” said Sharma.
He added, “We see the Monterrey facility as just the beginning. As we prove the viability of our process and stabilise operations, we’ll be able to scale up production not just here in Mexico but potentially in other regions around the world that are dealing with tyre waste issues. There’s a huge global need for solutions like this.”
Sustainable vision
According to Sharma, the company’s goal is to provide a circular solution for industries that are serious about sustainability. “It’s not just about the recovered carbon black; we’re also helping companies reduce their reliance on virgin oil and steel by offering them high-quality, recycled alternatives. This allows them to achieve carbon credits and decarbonisation targets while contributing to a cleaner environment,” noted Sharma.
While tyres remain the primary focus, the company is already working to expand its applications into other industries by targeting sectors such as rubber gaskets, printing inks and paints to tap into new growth markets.
It is also finding ways to repurpose the other by-products of its pyrolysis process. The oil extracted from the tyres can be used as fuel or as a raw material for various industrial applications, while the recovered steel can be sold back to manufacturers, creating a fully circular model that maximises resource recovery and minimises waste.
“We’re proud to be part of the solution to one of Mexico’s most pressing environmental issues. But this is just the start. Our vision is to become a global leader in the circular economy, providing industries around the world with the materials they need to build a sustainable future,” Sharma concluded.
Punia Metox Starts Production At Tirupati Facility
- By TT News
- February 19, 2026
Punia Metox Private Limited has commenced production at a new manufacturing facility in Thottambedu, Tirupati, Andhra Pradesh, with operations starting on 12 February 2026.
The plant has an initial production capacity of 12,000 tonnes a year. Its structural design allows capacity to be doubled within four to six months, providing scope for rapid scale-up as demand grows, the company said.
Punia Metox said the facility has been equipped with modern technology to support operational and energy efficiency, safety, sustainability and consistent product quality. The company added that the plant has been designed to enable smooth and seamless operations from the outset.
The expansion forms part of Punia Metox’s strategy to align capacity growth with customer requirements and strengthen its position as a long-term supply partner. The company said the new unit reflects its focus on customer satisfaction, ethical business practices and value-based growth.
Cabot Expands Circular Carbon Production To Asia-Pacific
- By TT News
- February 19, 2026
Cabot Corporation said it can now produce circular reinforcing carbons in the Asia-Pacific region after validating manufacturing capability at its plants in Cilegon, Indonesia, and Tianjin, China.
The materials are produced using tyre pyrolysis oil derived from end-of-life tyres and an International Sustainability & Carbon Certification (ISCC) PLUS mass-balance approach. With the addition of the two Asian sites, Cabot said it now has circular reinforcing carbon production capacity across Asia, Europe and the Americas.
Tyre manufacturers are pursuing targets to increase sustainable material use in tyre production, with many aiming for 40 per cent by 2030 and 100 per cent by 2050, the company said. Cabot’s circular reinforcing carbons are designed as a drop-in replacement for conventional carbon black, allowing manufacturers to increase sustainable content without affecting tyre performance.
Aatif Misbah, Vice-President and General Manager for sustainable solutions in Cabot’s reinforcement materials segment, said: “This achievement reflects our deep commitment to delivering sustainable solutions across Asia Pacific and globally. Scaling our circular reinforcing carbon capabilities helps strengthen our role as a trusted partner to the tire industry, while helping to drive meaningful sustainability progress. Looking ahead, we remain focused on supporting our customers’ evolving needs and helping enable a more sustainable future.”
Cabot’s facilities in Ville Platte, Louisiana; Mauá, Brazil; and Valasske Mezirici in the Czech Republic had previously demonstrated circular reinforcing carbon production capability. The products are ISCC PLUS-certified and marketed under the recovered category of Cabot’s EVOLVE Sustainable Solutions platform.
The company said it has 13 ISCC PLUS-certified sites supporting circular reinforcing carbon production across Asia, Europe and the Americas, along with two certified masterbatch and compounding sites in Europe.
- Rathi Group
- Indian Tyre Technical Advisory Committee
- ITTAC
- Automotive Tyre Manufacturers’ Association
- ATMA
- Recovered Carbon Black
- rCB
Rathi Group And ITTAC Sign MoU To Advance rCB Integration In Tyre Manufacturing
- By TT News
- February 18, 2026
The Rathi Group has formalised a partnership with the Indian Tyre Technical Advisory Committee (ITTAC) through a Memorandum of Understanding aimed at advancing technical collaboration on recovered carbon black (rCB). The agreement focuses on the responsible integration of rCB into tyre manufacturing, with an emphasis on detailed evaluation and enhancement of its material properties. This initiative will be driven through structured engagement between industry and academia, supported by ITTAC’s technical expertise.
The collaboration is facilitated by the Automotive Tyre Manufacturers’ Association (ATMA) and ITTAC, which have brought together leading technical experts, tyre manufacturers and research institutions on a unified platform. Their coordinated efforts are fostering a science-based approach to accelerate the assessment and adoption of circular materials within the tyre sector. This partnership is seen as a significant step in strengthening industry–academia linkages to advance sustainable practices.
Through this alliance, the Rathi Group aims to contribute to the evolving landscape of tyre-to-tyre circularity. The joint initiative underscores a shared commitment to developing innovative solutions that support environmental responsibility while maintaining technical performance standards in tyre applications.
Birla Carbon Co-Hosts Inaugural CACM 2026 In Hyderabad
- By TT News
- February 18, 2026
Birla Carbon, a leading global manufacturer and supplier of high-quality carbon materials, is joining forces with the Indian Carbon Society (ICS), the International Advanced Research Centre for Powder Metallurgy and New Materials (ARCI) and Birla Institute of Technology and Science (BITS) to host the Conference on Advanced Carbon Materials (CACM) 2026. Scheduled to take place from 18 to 20 February 2026 at the BITS Pilani, Hyderabad Campus, this event underscores Birla Carbon's deep expertise and ongoing dedication to progress in the carbon materials sector. The company’s commitment is evident through its evolving portfolio, which features industry-leading carbon black, carbon nanotubes and sustainable carbon innovations.
During the conference, Birla Carbon will showcase how its engineered carbon solutions are driving next-generation energy systems and advancing nanotube-enhanced materials. Presentations will highlight developments in customised carbon black architectures designed to improve durability and performance in tyres, rubber products and specialised applications. Additionally, the company will share progress on low-carbon materials derived from bio-based and circular feedstocks, contributing to a wider transition towards sustainable manufacturing practices.
CACM 2026 aims to unite leading scientists, technologists and industry professionals in the field of carbon science and engineering. The event seeks to encourage collaboration among academic, industrial and research sectors, highlight groundbreaking innovations and address key strategic and national priorities in the development of advanced carbon materials.
Dr Ann Schoeb, Chief R&D Officer and Energy Systems, Business Head, Birla Carbon, said, “Innovation in carbon materials is at the core of Birla Carbon’s DNA. Our commitment to advancing material science drives us to collaborate with leading academic and research institutions that share our vision for the future. Carbon materials will play an increasingly critical role in enabling high-performance and next-generation applications across industries. At the same time, they are instrumental in enhancing sustainability and circularity, supporting the transition towards a lower-carbon economy and improving quality of life globally.”

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