From Retreading To Tyre Management Services, Tyre Technocrats Has It All
- By Gaurav Nandi
- April 19, 2022
Tyre Technocrats extends its tyre management services to 27 locations across the country with its clientele comprising Tata Steel, Hindustan Zinc, Reliance, Gainwell, Larsen & Toubro, Essel Mining, Ultratech and others. The company also serves big players in Andhra Pradesh’s mining sector.
The tyre retreading market in the country has come a long way. From roadside retreaders resorting to conventional processes to major players bringing in imported machinery for more scientific operations, tyre retreading is no more an idea of the past. The glorious journey has been witnessed by a few from its starting days – Tyre Technocrats is one such retreader. The company also acts as a distributor for major tyre OEMs in the country.
Founded in 1972 by Biman Das Talreja, Tyre Technocrats was initially associated with retreading truck tyres. Speaking about the company’s journey, Director Sahil Talreja said, “Our retreading operations started under the banner of Widget Tyre Retreaders while simultaneously serving as the dealer for CEAT tyres. Following the success in trucks, we forayed into OTR tyre retreading in 1984. Back then, the supply of OTR tyres was limited, and that affected the country’s mining sector. New tyres had to be imported, which was not feasible for many players in the sector.”
“Taking cognizance of the situation, we started retreading all sizes of tyres, striking a balance between supply and demand,” he said, adding, “From 1990, the company started distributing new wheels of Goodyear and continues distribution across the country.”
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The company also has MRF, Bridgestone, Apollo and BKG tyres in its distribution portfolio.
Explaining why the company didn’t take any franchise of retreading company, Talreja said, “Retreading companies in India, who work on the franchise model, are restricted to truck tyres. The companies retread 1020 and 1120 variants of tyres under the franchise model, which is an old concept. But our primary focus has always been OTR tyres with 95 percent of business dependent on this segment.”
Presently, Tyre Technocrats retreads tyres between 20 and 63 inches alongside the 1020 and 1120 models at its plant located in Udaipur. The company resorts to both cold and hot retreading processes to ensure quality and tyre life.
The company uses both imported and indigenous machinery at its plant. According to the executive, Tyre Technocrats has imported two of its machines from Italy and Turkey. The Italian machine works on computer numerical control and can retread tyres ranging from 25 to 63 inches. The company uses auto clay machines, moulders to ensure quality for its customers.
Talreja also informed that the company has its own testing lab to produce the tread rubber used in its processes. The company started production of pre-cured tread rubber in 1986. Presently, Tyre Technocrats manufactures 100 tonnes of tread rubber a month and retreads 1,100 rubber wheels.
Speaking about the testing lab and ensuring the quality of pre-cured tread, the director stated, “The research and development facility, located within our main plant, is responsible for compounding and manufacturing the pre-cured tread rubber according to the requirements of the fleets that serve the mining sector. We have established eight parameters that ensure quality in our pre-cured tread.”
The company has been marketing its treads for the last two years and banks on customer satisfaction. Its manufacturing facility at Madri Industrial Area spans 180,000 square feet and features a state-of-the-art testing lab.
Speaking on the facility’s eco-friendliness, Talreja explained, “The industry’s pollution footprints are a result of the carbon mixing. To reduce the carbon footprint, we have installed a machine for 100 percent closed manufacturing that emits 0.2 percent waste per 100 kg of rubber. Hence, the wastage is negligible. The plant has solar panels installed, which contributes to 60 percent of the power consumption.
Commenting on the present scenario in the country’s retreading market, Talreja explained, “Following the easing of Covid-19 restrictions, the retreading market is gradually gaining momentum. But due to the inflation in rubber prices and the Russia-Ukraine war, the market is volatile. The prices of raw materials are increasing with each passing month. The price hike is also double of what it was six months ago. Even OEMs are refraining from hiking prices.”
“Again, the availability of raw materials like chemicals and synthetic rubber used in retreading, which was being imported from open markets in Europe and China, has been impacted heavily, creating a dearth. This has mainly been fuelled by a shortage of shipping containers and the exorbitant prices demanded by freight lines,” he added.
Apart from its extensive business footprint in India, Tyre Technocrats also runs operations in Zambia. Speaking on the same, Talreja pointed out, “We are not into retreading in the East African country but extend tyre management services to KCM mining owned by Vedanta Group.”
Talking about tyre management services, the executive informed, “We are the pioneer in India when it comes to tyre management services. We started operations in 2003 with Tata Steel in Jamshedpur. Since then, we have continued to successfully extend the service to different companies. The service comprises supplying new tyres to companies, their maintenance and providing manpower at the locations. Under the scheme, we are responsible for removal, fitment, checking inflation levels, check-ups etc. pertaining to tyre life and performance at the sites.”
“The worn-out tyres are brought back to our facility for retreading and again fitted in the dumpers. A team is always present at the client’s site to look after the tyres,” he added.

The company extends its tyre management services to 27 locations across the country with its clientele comprising Tata Steel, Hindustan Zinc, Reliance, Gainwell, Larsen & Toubro, Essel Mining, Ultratech and others. The company also serves big players in Andhra Pradesh’s mining sector. The company has a vast presence in the Indian mining sector .
“We have recently forayed into haul road maintenance wherein we develop tyres for underground mining operations. We have our own loaders, compactors, graders used in the operations and also supply tyres on a cost-per-hour basis. We also manufacture patches for cut repairs,” Talreja informed.
Speaking on the company’s future plans, Talreja informed, “We are entering into manufacturing of solid tyres. We have installed the machinery and the production unit is also nearing completion. We will start operations post-July.”
Tyre Technocrats has an employee base of 1,200.
Pirelli Winter Tyres Take Multiple Test Wins Across Europe
- By TT News
- November 03, 2026
Pirelli is all set for the winter season with its winter tyre range that is renewed over the past two years. The newly launched Scorpion Winter 3 joins the P Zero Winter 2 for high-performance cars and the Cinturato Winter 3 for saloons and crossovers. The range is available with Pirelli Elect technology for electric vehicles. Independent tests by European organisations have placed Pirelli winter tyres at the front in safety-related areas, while the Cinturato All Season SF3 has recorded four victories and six additional podium finishes.
Winter tyres or suitable equipment are required from 15 November to 15 April. Most winter driving occurs on dry and wet roads. Below 7°C, winter compounds offer more grip than summer compounds, and the tread pattern helps counter aquaplaning and generate traction on snow. Sidewall markings indicate capability: M+S identifies a product for challenging surfaces, while 3PMSF certifies testing in harsh conditions. An appropriate winter driving style includes increased safety distance, avoiding sudden acceleration and reducing brake use in favour of engine braking.
The Cinturato Winter 3 took first place in the 2026 ADAC winter tyre test in size 225/50 R17 against 16 models, earning a highly recommended rating with the best wet score and the highest assessment for driving safety. It won the AvD test in size 225/45 R17 against 15 tyres with a very good rating. It also finished first in the Auto Bild comparison in size 205/55 R16 on a Volkswagen Golf against 14 tyres with an exemplary rating. Podium finishes followed in tests by Auto Express, Auto Bild Allrad and Tyre Reviews, giving six podium finishes in seven tests, including three victories.
The Scorpion Winter 3 debuted with a victory in the alVolante comparison in size 235/60 R18 on an Alfa Romeo Stelvio, ranking first among six winter tyres. Its wet performance, shortest braking distance, fastest lap time and progressive reactions set it apart. It was judged consistent and predictable on snow and balanced on dry roads.
In the annual Auto Bild super comparative test, the P Zero Winter 2 finished on the podium with an exemplary rating, thanks to precise driving behaviour in wet and dry conditions and braking performance on both surfaces. The Cinturato Winter 3, Scorpion Winter 3 and P Zero Winter 2 are available with Pirelli Elect technology on dedicated fitments for Europe's electric vehicle fleet. Elect addresses low rolling resistance for range, acoustic comfort, longer tyre life, grip for immediate torque and a reinforced structure for battery weight.
All-season tyres suit drivers mainly in urban areas covering up to 20,000 km per year without frequent heavy snowfall. Higher mileage, regular mountain travel or high-performance cars generally call for winter tyres. The Cinturato All Season SF3 carries the 3PMSF marking and has four victories in comparisons by Auto Zeitung, Reifentester, Auto Express and Que Choisir, plus six additional podium finishes. The new Scorpion All Season SF3 extends the approach to SUVs.
Nokian Tyres To Drop 2027 IIHF World Championship Sponsorship If Russia Competes
- By TT News
- November 03, 2026
Nokian Tyres will withdraw its sponsorship of the 2027 IIHF Ice Hockey World Championship should Russia be permitted to compete, the company has confirmed. The decision follows a Court of Arbitration for Sport (CAS) ruling that cleared Russian national teams to return to international ice hockey. Nokian Tyres stated that continuing the sponsorship under such circumstances would conflict with its values. Tiina Frazer, SVP of Brand, Marketing and Communications, explained that while the 2026 tournament cooperation proved highly successful, the company felt compelled to act on its principles regarding Russian participation.
The tyre manufacturer had been named an Official Sponsor for both the 2026 and 2027 IIHF Ice Hockey World Championships in late 2025. Its 2026 involvement included the ‘Carve the Corners’ contest, running from 6 February to 20 March, which offered fans in the United States and Canada a chance to win a trip to the tournament. The 2026 event, held from 15 to 31 May, featured 64 games with 16 top national teams competing for the title and stands as the world’s largest annual winter sports event.
Frazer said, “Our sponsorship agreement with the IIHF covers the 2026 and 2027 World Championships, and our cooperation around the 2026 tournament was very successful. However, under the current circumstances, continuing the sponsorship if Russia participates would not be aligned with our values. We have therefore decided to end our sponsorship of the 2027 World Championship should Russia be allowed to take part.”
- Sri Trang Agro-Industry
- Sri Trang Group
- Natural Rubber
- Artificial Intelligence
- Intelligent Industry Awards
STA Wins Intelligent Industry Award 2026 For AI-Driven Rubber Production
- By TT News
- November 03, 2026
Sri Trang Agro-Industry Public Company Limited (STA), the world's largest fully integrated natural rubber company, has been honoured at the Intelligent Industry Awards 2026, an accolade bestowed by the National Science and Technology Development Agency (NSTDA). The award was formally received on 30 October 2026 at Bangkok's S31 Sukhumvit Hotel by Executive Director Vitchaphol Sincharoenkul, accompanied by Akarat Mattayangkul, Factory Manager of the Huai Nang Branch, and Poowanart Laoprasert, Factory Manager of the Loei Branch.
Three of the company's production sites earned recognition under the award. The Loei and Huai Nang branches in Trang Province were cited for their technically specified rubber (TSR) operations, while the Kanchanadit Branch in Surat Thani Province was acknowledged for latex production. Evaluators placed weight on technology deployments that yield demonstrable outcomes, alongside sustained organisational development spanning operational processes, personnel, energy and sustainability.
Research and development form a central pillar of STA's strategy, merging its natural rubber know-how with digital tools and artificial intelligence. Among its flagship efforts is the Sri Trang AI Machine (SAM), which harnesses AI to bolster analysis and decision-making in production. The company also runs an ‘AI Clinic’ that invites staff from every department to pitch ideas, exchange experiences and obtain expert advice on embedding AI in routine tasks, thereby streamlining workflows, aiding decisions and lifting operational efficiency while nurturing a culture of technological learning.
The accolade underscores STA's drive towards Industry 4.0 through digital adoption, automation, innovation, workforce development and prudent resource management. It represents a further milestone in Sri Trang Group's evolution, reinforcing its emphasis on technology, people and resource efficiency as it continues to champion the sustainable development of Thailand's rubber sector.
Professor James Busfield Receives Prestigious IRCO Medal For Contributions To Rubber Industry
- By TT News
- November 03, 2026
Professor James Busfield of Queen Mary University of London has been awarded the prestigious IRCO Medal by the International Rubber Conference Organisation (IRCO) in recognition of his longstanding contribution to international rubber conferences. The honour was presented by IRCO Executive Chairman Michael Clayton at IRC 2026 in Aichi, Japan, immediately before Busfield delivered his plenary lecture. The IRCO Committee unanimously approved the award at its meeting in Bangkok on 2 December 2025.
His involvement with the organisation spans more than a decade, having represented the United Kingdom on the IRCO Committee since 2013. He chaired and organised IRC 2019 in London, attracting 550 delegates, and led the organisation of RubberCon events in Manchester in 2014 and Edinburgh in 2023, the latter welcoming over 310 participants from 26 countries. A frequent plenary and keynote speaker, he also regularly involves postgraduate students in these international gatherings, providing opportunities to showcase their research and build professional connections.

Left to right: Michael Clayton, Executive Chairman of IRCO; Professor James Busfield, Queen Mary University of London; and Professor Mikihito Takenaka, Congress Chair of IRC2026 AICHI and Professor at the Institute for Chemical Research, Kyoto University.
Beyond his international conference work, Busfield has headed the Elastomer Group at the Institute of Materials, Minerals and Mining (IOM3) since 1995. Under his leadership, the group has delivered more than 100 meetings and conferences for the rubber sector while introducing hybrid events to expand global accessibility. At Queen Mary, he serves as Professor of Materials, National Teaching Fellow, Deputy Head of School and Head of the UK's largest soft matter research group. His career began in automotive suspension engineering before he completed his doctorate under Professor Alan Thomas.
Busfield's research encompasses rubber friction, fatigue, fracture, recycling and smart materials, supported by more than 190 peer-reviewed publications and industrial collaborations with Bridgestone, Continental, Aston Martin F1 and Schlumberger. Elected a Fellow of the Royal Academy of Engineering in 2020, he has also received the Colwyn Medal (2009), the American Chemical Society Rubber Division's George Stafford Whitby Award (2021) and the IOM3 T B Marsden Medal (2024).

Michael Clayton, Executive Chairman of IRCO, said, “James never travels alone. At every conference he brings his students, and gives them the chance to present, to meet people and to begin their careers in our industry. He is incredibly generous with his time, and one of our industry's most engaging speakers. Professor Busfield is an incredibly worthy recipient of the IRCO Medal.”
Professor James Busfield said, “It is a great honour to receive the IRCO Medal. IRCO has coordinated the International Rubber Conference and RubberCon events for about 60 years, and I have been fortunate to have been a part of that community for about half of that time. I enjoy greatly participating in these conferences and value the opportunity to meet the global rubber experts, discuss with them new innovations and together help to move the discipline and our industry forward. My thanks are extended to all of those from the global rubber community who have worked to make our IRCO events so successful.”

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