Tyre Technocrats extends its tyre management services to 27 locations across the country with its clientele comprising Tata Steel, Hindustan Zinc, Reliance, Gainwell, Larsen & Toubro, Essel Mining, Ultratech and others. The company also serves big players in Andhra Pradesh’s mining sector.

The tyre retreading market in the country has come a long way. From roadside retreaders resorting to conventional processes to major players bringing in imported machinery for more scientific operations, tyre retreading is no more an idea of the past. The glorious journey has been witnessed by a few from its starting days – Tyre Technocrats is one such retreader. The company also acts as a distributor for major tyre OEMs in the country. 

Founded in 1972 by Biman Das Talreja, Tyre Technocrats was initially associated with retreading truck tyres. Speaking about the company’s journey, Director Sahil Talreja said, “Our retreading operations started under the banner of Widget Tyre Retreaders while simultaneously serving as the dealer for CEAT tyres. Following the success in trucks, we forayed into OTR tyre retreading in 1984. Back then, the supply of OTR tyres was limited, and that affected the country’s mining sector. New tyres had to be imported, which was not feasible for many players in the sector.”

“Taking cognizance of the situation, we started retreading all sizes of tyres, striking a balance between supply and demand,” he said, adding, “From 1990, the company started distributing new wheels of Goodyear and continues distribution across the country.”

The company also has MRF, Bridgestone, Apollo and BKG tyres in its distribution portfolio. 

Explaining why the company didn’t take any franchise of retreading company, Talreja said, “Retreading companies in India, who work on the franchise model, are restricted to truck tyres. The companies retread 1020 and 1120 variants of tyres under the franchise model, which is an old concept. But our primary focus has always been OTR tyres with 95 percent of business dependent on this segment.”

Presently, Tyre Technocrats retreads tyres between 20 and 63 inches alongside the 1020 and 1120 models at its plant located in Udaipur. The company resorts to both cold and hot retreading processes to ensure quality and tyre life. 

The company uses both imported and indigenous machinery at its plant. According to the executive, Tyre Technocrats has imported two of its machines from Italy and Turkey. The Italian machine works on computer numerical control and can retread tyres ranging from 25 to 63 inches. The company uses auto clay machines, moulders to ensure quality for its customers. 

Talreja also informed that the company has its own testing lab to produce the tread rubber used in its processes. The company started production of pre-cured tread rubber in 1986. Presently, Tyre Technocrats manufactures 100 tonnes of tread rubber a month and retreads 1,100 rubber wheels. 

Speaking about the testing lab and ensuring the quality of pre-cured tread, the director stated, “The research and development facility, located within our main plant, is responsible for compounding and manufacturing the pre-cured tread rubber according to the requirements of the fleets that serve the mining sector. We have established eight parameters that ensure quality in our pre-cured tread.”

The company has been marketing its treads for the last two years and banks on customer satisfaction. Its manufacturing facility at Madri Industrial Area spans 180,000 square feet and features a state-of-the-art testing lab. 

Speaking on the facility’s eco-friendliness, Talreja explained, “The industry’s pollution footprints are a result of the carbon mixing. To reduce the carbon footprint, we have installed a machine for 100 percent closed manufacturing that emits 0.2 percent waste per 100 kg of rubber. Hence, the wastage is negligible. The plant has solar panels installed, which contributes to 60 percent of the power consumption.  

Commenting on the present scenario in the country’s retreading market, Talreja explained, “Following the easing of Covid-19 restrictions, the retreading market is gradually gaining momentum. But due to the inflation in rubber prices and the Russia-Ukraine war, the market is volatile. The prices of raw materials are increasing with each passing month. The price hike is also double of what it was six months ago. Even OEMs are refraining from hiking prices.”

“Again, the availability of raw materials like chemicals and synthetic rubber used in retreading, which was being imported from open markets in Europe and China, has been impacted heavily, creating a dearth. This has mainly been fuelled by a shortage of shipping containers and the exorbitant prices demanded by freight lines,” he added. 

Apart from its extensive business footprint in India, Tyre Technocrats also runs operations in Zambia. Speaking on the same, Talreja pointed out, “We are not into retreading in the East African country but extend tyre management services to KCM mining owned by Vedanta Group.” 

Talking about tyre management services, the executive informed, “We are the pioneer in India when it comes to tyre management services. We started operations in 2003 with Tata Steel in Jamshedpur. Since then, we have continued to successfully extend the service to different companies. The service comprises supplying new tyres to companies, their maintenance and providing manpower at the locations. Under the scheme, we are responsible for removal, fitment, checking inflation levels, check-ups etc. pertaining to tyre life and performance at the sites.”

“The worn-out tyres are brought back to our facility for retreading and again fitted in the dumpers. A team is always present at the client’s site to look after the tyres,” he added. 

The company extends its tyre management services to 27 locations across the country with its clientele comprising Tata Steel, Hindustan Zinc, Reliance, Gainwell, Larsen & Toubro, Essel Mining, Ultratech and others. The company also serves big players in Andhra Pradesh’s mining sector. The company has a vast presence in the Indian mining sector . 

“We have recently forayed into haul road maintenance wherein we develop tyres for underground mining operations. We have our own loaders, compactors, graders used in the operations and also supply tyres on a cost-per-hour basis. We also manufacture patches for cut repairs,” Talreja informed. 

Speaking on the company’s future plans, Talreja informed, “We are entering into manufacturing of solid tyres. We have installed the machinery and the production unit is also nearing completion. We will start operations post-July.”  

Tyre Technocrats has an employee base of 1,200. 

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Pirelli has entered into a strategic agreement with Swedish technology firm Univrses to integrate artificial intelligence-based computer vision systems into its Cyber Tyre platform. As part of the deal, Pirelli has acquired a 30 percent stake in Univrses, with an option to increase that share to a majority holding. The collaboration will embed Univrses’ 3DAI technologies into Pirelli’s existing Cyber Tyre solutions, creating a unified system aimed at producing safer and higher performing vehicles.

The combined technology has potential applications in advanced driver-assistance systems and autonomous driving. It also generates timely, actionable data for road management, helping authorities make better decisions and deploy resources more efficiently. This could lead to fewer road accidents and saved lives. The system uses onboard cameras and tyres to collect feedback on road conditions. Pirelli’s Cyber Tyre, the first integrated hardware and software system of its kind, gathers data from tyre sensors, processes it with proprietary algorithms and communicates in real time with vehicle electronics and the cloud.

Univrses originally developed its technology to help cars understand their surroundings, but it has since been adapted to turn vehicles into AI-powered road monitoring agents. The Swedish company’s 3DAI Engine provides autonomous vehicles with perception capabilities including 3D positioning, mapping and spatial deep learning. Its 3DAI system digitises roadside infrastructure using data from vehicle-mounted sensors like cameras.

A pilot project is already active in Italy. In 2025, Pirelli and the Puglia Region launched a road network monitoring system to create an updated map of infrastructure conditions. The system analyses data from tyres via the Cyber Tyre platform alongside visual data from cameras interpreted by Univrses’ technology.

Andrea Casaluci, CEO, Pirelli, said, “The agreement with Univrses further enhances our Cyber Tyre™ platform, thanks to advanced AI‑based artificial vision technologies. The collaboration between Pirelli and Univrses will make a significant contribution to the ongoing transformation of cars into true software‑defined vehicles.”

Jonathan Selbie, CEO, Univrses, said, “Continuous monitoring and data are becoming the new foundation for infrastructure asset management, and Univrses technology is able to provide powerful analytical capabilities based on reliable and frequently updated data. In this context, we are pleased to welcome Pirelli as an investor and to take our partnership to the next level: we will join forces to deliver increasingly advanced services and products.”

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ZC Rubber is preparing a major European-focused showcase at THE TIRE COLOGNE, scheduled to run from 9 to 11 June 2026. The tyre manufacturer will occupy Booth C050g in Hall 8.1, highlighting its WESTLAKE and GOODRIDE brands with a clear emphasis on products tailored specifically for regional market demands.

The display will blend imminent and future innovations. Products destined for a European launch in the latter half of 2026 will appear alongside the company’s current truck and bus radial lineup. Selected previews of developments planned for 2027 will also be on view. A featured attraction is the Westlake Sport RS2, a drift-proven ultra-high-performance tyre praised for its grip, precision and 180 treadwear rating. A renewed rubber compound, developed through work with the Red Bull Driftbrothers, now delivers steadier traction under severe driving conditions. Appearing at the stand, Red Bull Driftbrothers driver and engineer Elias Hountondji will illustrate how motorsport data directly refines ZC Rubber’s product engineering.

Additional new passenger car radial models for Europe in the second half of 2026 include the Westlake ZuperFlex Z-137, Goodride RideMax G-147, the all-season Westlake Zuper4S Z-411 and the off-road focused Westlake Terra Legend SL399 and Goodride Mud Legend SL388. On the truck and bus side, already available tyres such as the Westlake WSL2, Westlake WDL2+ and Goodride S2, D3 and D4 will be exhibited, covering steer and drive axle needs for long-haul and heavy-duty transport.

A sneak peek at 2027 offerings will feature the Westlake Z-301 commercial van tyre, Goodride All Season G-721, Goodride SnowComfort G-518 and new TBR models including the Westlake WTL2, Westlake WTR OEM and Goodride M2. ZC Rubber’s team will remain on-site throughout the event, welcoming visitors and partners to the booth for meetings and professional discussions.

Leo Liao, General Manager, ZC Rubber Europe, said, “This year’s showcase reflects a much broader and more complete portfolio for Europe. From UHP and all-season tyres to all-terrain, mud-terrain and TBR solutions, we are bringing new developments across almost every major segment. This reflects how seriously we take the European market: we are listening to local needs, investing in the right products and building a portfolio that better matches the needs of our European partners.”

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Magna Tyres has launched the MA801 TR, a new solid tyre engineered for extreme operating conditions in recycling facilities and heavy industrial settings. Designed to maximise equipment uptime while supporting high load capacities, the tyre is built to deliver dependable performance in harsh environments. The official debut of the MA801 TR will take place at IFAT 2026 in Munich, scheduled from 4 to 7 May 2026.

The new model is intended for compact wheel loaders and telescopic handlers, featuring a flat-free solid construction. Its extra-deep non‑directional tread is reinforced by a triangular structural design, which enhances traction and stability on surfaces littered with sharp debris. Available in sizes 13.00‑24 and 14.00‑24, the tyre prioritises puncture resistance and reduced maintenance needs.

Thanks to its robust architecture and deep tread profile, the MA801 TR offers an extended service life and consistent performance across demanding work cycles. By eliminating the risk of flats, Magna Tyres positions the tyre as a reliable solution for recycling and industrial operations where continuous heavy loads are standard.

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The Yokohama Rubber Co., Ltd. has secured validation from the Science Based Targets initiative (SBTi), a prominent corporate climate-action organisation, for its greenhouse gas (GHG) emission reduction targets set for 2035. This endorsement confirms that the company’s goals are scientifically aligned with the standards established under the Paris Agreement. The validated targets are measured relative to the company’s 2024 emission levels.

Under the approved framework, Yokohama Rubber aims for a 63.0 percent reduction in combined Scope 1 and Scope 2 emissions, which cover direct emissions from its business activities as well as indirect emissions from purchased energy. Additionally, the company commits to a 37.5 percent cut in Scope 3 emissions, specifically targeting indirect supply chain emissions from purchased products and services, along with fuel and energy-related activities not included in Scope 1 or Scope 2. To achieve these reductions, Yokohama Rubber has been expanding solar power generation and renewable energy electricity at its global plants, while also disclosing indirect emissions from product distribution, use and disposal since 2013.

The company obtained SBTi validation to accelerate supply-chain-wide emission cuts in response to intensifying climate challenges. Operating under its sustainability management slogan, ‘Caring for the Future’, Yokohama Rubber continues to create shared value by tackling social issues directly through its business operations.

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