Michelin has become the first tyre brand in the passenger vehicle segment in India to be accredited with the newly introduced star labelling program by the Government of India. The company said in a statement that Michelin Latitude Sport 3 and Michelin Pilot Sport 4 SUV tyres receiving 5 Star rating is a real endorsement of its commitment to offering the best of global sustainable technology and state-of-the-art products to its Indian customers. Recently, Michelin became the first brand in India to receive 4 Star rating by the Bureau of Energy Efficiency (BEE) for its made in India commercial vehicle tyre Michelin X Multi Energy Z. 

Manish Pandey, Commercial Director B2C for India Region said, “At Michelin, we believe that for mobility to have a future, it will have to be increasingly eco-friendly, efficient, safe and accessible. After receiving the first 4-Star label for our commercial vehicle tyre recently, we are thrilled to be recognised once again with India’s first 5 Star rating for two of our most popular passenger car tyre-lines in India. For our brand, this first 5 Star rating will add greater confidence among our customers, where they will be better placed to select tyres that are fuel-efficient, safe and contribute to decreasing carbon footprint in the country. We are dedicated to offering our Indian customers the most advanced technology best tailored to keep them safe, comfortable, and efficient on Indian roads.” 

The government of India continues to make consistent efforts towards infrastructure development, with the pace of national highway (NH) construction in the country touching a record 37 km per day in 2020-21. To make these roads safer and drives more efficient, comfortable, and confident, the tyre industry has played a crucial role, with consistent efforts towards creating a more innovative contribution to the industry. As part of an ambitious road map by the Ministry of Power and Ministry of Petroleum and Natural Gas for a smooth transition towards green mobility, a final notification was published in 2021, proposing that the tyres of cars, buses, and trucks meet requirements of rolling resistance and wet grip as specified in BEE Schedule 30 based on Stage-I of the Automotive Industry Standards (AIS). Under this process, Michelin India is one of the first brands to register for both commercial vehicle as well as passenger car segment and was subsequently awarded India's first 5 Star rating for Michelin Latitude Sport 3 and Pilot Sport 4 SUV tyres. 

The new regulations will demand that all tyres sold in India meet crucial performance and safety standards such as rolling resistance and wet grip. When this regulation becomes mandatory, all domestic and foreign manufacturer and importers of truck, bus and passenger car tyres will be required to attribute BEE star label to tyres sold in India. 

Michelin Latitude Sport 3 is the third generation of Latitude on-road SUV tyres from Michelin’s global line-up. 

The tyres are uniquely designed to offer the best in the segment, driving
experience, better performance in terms of fuel consumption and an outstanding grip on all types of terrains. It provides better road grip on wet roads with minimal roll resistance, adding to better fuel efficiency. The tyre's exceptional design offers a high level of comfort and maximum torque transfer while braking or accelerating, thus improving steering precision, the release said. 

Michelin said its Pilot Sport 4 SUV tyre is a high-performance, premium SUV tyre developed to deliver unlimited driving pleasure, excellent longevity, impressive braking performance, and dynamic handling. 

AIS conducts star labelling test on tyres on various aspects, such as testing of rolling resistance coefficient and wet grip index. The rolling resistance coefficient test is done on the rolling ratio to the tyre's load. In contrast, the wet grip Index test is done on parameters of the ratio between performance of the candidate tyre and the performance of the standard reference test tyre. Each test must meet the minimum threshold for each star rating band. 5 Star category has a lower limit of 0 kg/tonne and an upper limit of 8 kg/tonne. 

A 5 Star product, on average, consumes up to 9.5 per cent less fuel when compared to any other lower star-rated tyre, co-relating to lesser greenhouse gas emissions, a significant cause of global warming. On an average, there would be up to 750 kg less Co2 emissions when you switch to a 5-star product vs a lower-star rated tyre. As the fuel prices across the globe remain volatile, consumer can save a significant amount of money by switching to 5-star rated tyres, the release added. (TT)

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Premium tyre manufacturer Hankook has earned significant recognition at the prestigious 2025 WhatTyre Awards for the fifth consecutive year. The UK-based tyre news and product comparison website, which uses a detailed algorithm to evaluate and compare tyres, placed multiple Hankook products on its winners' podium across several key categories.

Hankook’s flagship Ventus evo was awarded the Performance Tyre of the Year, commended for its innovative AI-assisted mixing process that precisely distributes silica for superior wet grip. The tyre also features a reinforced structure for shorter braking distances and is engineered for low rolling resistance, which enhances fuel efficiency and tread longevity. This model recently proved its high performance by achieving a joint fourth-place finish in a major 2025 summer tyre test against 52 competitors.

The company also secured the Electric Tyre of the Year title for its Hankook iON evo, marking the second year in a row this product has won the award. This accolade underscores Hankook's dedicated focus on the electric vehicle market, where its iON range is specifically engineered to meet the unique demands of EVs, such as handling instant torque and supporting heavy battery weight.

Beyond these two category wins, Hankook’s expertise was acknowledged in several other areas. The Ventus Prime 3 X received a Highly Recommended distinction in the SUV category for its balanced all-weather handling and responsive steering. Furthermore, the brand was named a finalist in three additional categories: Winter Tyre of the Year for the Winter i*cept evo 3 and both All-Season Car and SUV Tyre of the Year for the versatile Kinergy 4S 2 line. This breadth of recognition highlights Hankook’s consistent commitment to innovation and quality across its entire product portfolio.

Andrew Bogie, editor at Tyrepress and WhatTyre, said, “WhatTyre wants above all to raise the level of conversation about tyres. Too often, this highly technical product, the subject of huge research and development operations, which has a massive influence on automotive performance, the sustainability of mobility and road safety, is underrated as a distress purchase made in haste.”

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As the title sponsor of the 2025 Bridgestone World Solar Challenge (BWSC), Bridgestone Corporation introduced a new standard in sustainable motorsport by equipping teams with tyres composed of over 65 percent recycled and renewable materials. This initiative, centred on the company's ENLITEN technology, represented a comprehensive evolution of its sustainability efforts across the entire tyre lifecycle, from material sourcing to end-of-life recycling. The performance of these tyres was proven on the track, with victorious teams in both the Challenger and Cruiser classes utilising them.

The advanced materials were developed through strategic partnerships. In collaboration with ENEOS Corporation, Bridgestone employed precise pyrolysis technology to recover carbon black from end-of-life tyres, which was then used in BWSC tyres for the first time. Similarly, recycled steel was produced from scrap tyres and processed into bead wire with partners Sanyo Special Steel and Nippon Steel, marking another debut application for the race.

Beyond materials, the ENLITEN technology was fundamental to the tyre design, enabling crucial performance characteristics for solar vehicles such as ultra-low rolling resistance, reduced weight and superior wear resistance. This engineering allowed the tyres to withstand the event's 3,000-kilometre extreme conditions while maximising vehicle efficiency. The incorporation of Teijin Aramid's new Twaron Next material further enhanced the product's circular content.

Bridgestone also addressed the environmental impact of logistics by partnering with DHL and its GoGreen Plus solution. The shipment of tyres to Australia utilised sustainable marine fuel, achieving up to an 85 percent reduction in well-to-wake CO₂ emissions. Furthermore, the enhanced durability of the tyres meant each team required significantly fewer sets, reducing the total number supplied. After the event, a partnership with Australian company RubberGem will ensure the used tyres are recycled into high-quality rubber flooring.

This victory marks the third consecutive win in the Challenger class and the fourth in the Cruiser class for teams on Bridgestone tyres. By supporting this premier innovation challenge, Bridgestone reinforces its commitment to accelerating sustainable mobility and nurturing the next generation of engineers.

Challenger Class winner Elias Wawoe, Brunel Solar Team (Delft University of Technology), said, “The last time we won the BWSC was eight years ago, and since then, we have been working towards becoming world champion again. The Bridgestone tyres performed exceptionally well, especially in terms of wear resistance, supporting our journey to victory. The BWSC tyres were a great example of accelerating sustainability in the tyres; through the event, these efforts were showcased. What we try to show is the combination of innovation and striving for a sustainable future.”

Cruiser Class winner Kelvin To, VTC Solar Car Team (Hong Kong Institute of Vocational Education), said, “We have been working on the BWSC for more than 10 years, and winning this competition means a lot to us. Our students from engineering and design put classroom skills into the real-life 3,000-km project of the BWSC. We take part to showcase the latest technology in renewable energy and be part of the force that drives into a sustainable future. Bridgestone tyres were very reliable—no punctures over sand, pebbles and potholes—and they helped us save a lot of energy throughout the trip.”

Bridgestone E8 Commitment Award winner Joel Pitts, Iron Lions Solar Car Team (Greenville High School), said, “We are truly humbled to receive the Bridgestone E8 Commitment Award. Our students and teachers set a goal to build a world class solar car that would qualify and compete in the Challenger Class. This recognition affirms our commitment and drive to become world-class solar teams.”

Hiroshi Imai, Vice President and Senior Officer – Global Motorsports, Bridgestone Corporation, said, “I would like to express my heartfelt gratitude to all the teams, team staff, families, organisers and the many volunteers who contributed to the success of the BWSC. It was truly inspiring to witness the passion of everyone involved come together to create such a remarkable event. We are proud that our tyres equipped with ENLITEN technology supported not only the winning teams but many others throughout the challenge. As both a tyre supplier and the title sponsor, Bridgestone remains committed to supporting the realization of sustainable mobility and the development of future engineers and leaders through the BWSC. With passion, we continue to challenge the limits together with the teams and aim to apply the innovations born in this ‘mobile laboratory’ to future sustainable global motorsports activities.”

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Chinese tyre manufacturer Linglong Tire has won its first quality award from Germany’s Automobile Club (AvD), marking a breakthrough for Chinese brands in European automotive testing as the industry faces mounting competition.

The company’s Sport Master 4S tyre claimed victory in the price-performance category of AvD's 2025 all-season tyre test, scoring 4.1 out of 5 points in the 205/45 R17 size category. The result saw Linglong beat eight models from established manufacturers in the value-for-money assessment.

“This test victory proves the high quality of our products, confirms our excellent development work in Europe and China, and underlines that high quality and an attractive price are very compatible,” said Wolf Fuder, head of marketing at Linglong in Europe.

The victory represents a significant milestone for Linglong, currently ranked 14th globally amongst tyre manufacturers. The AvD noted that the result demonstrates how “Chinese manufacturers are quickly catching up in terms of quality -- not only in the automotive sector, but also in the tyre sector.”

Linglong has been expanding its European presence through its Serbian manufacturing facility in Zrenjanin, which produces over 14 million tyres annually. The plant forms part of the company’s strategy to serve

The Sport Master 4S tyre underwent development at Linglong’s European development centre in Hanover and testing in Spain, China and Finland. The company said the tyre features a directional V-shaped tread pattern designed for enhanced grip on wet and snowy surfaces, whilst an innovative silica compound aims to reduce rolling resistance and noise.

Linglong’s European operations have been central to its global expansion strategy as Chinese tyre manufacturers seek to establish credibility in developed markets.

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JK Tyre & Industries has promoted a senior finance executive to commercial director and reshuffled management responsibilities as part of organisational changes.

The Indian tyre manufacturer said Sanjiv Saxena, previously senior vice president for corporate accounts, has been elevated to commercial director with immediate effect. Saxena will join the company’s senior management team and oversee supply chain operations, material procurement and liaison activities.

Saxena, a fellow member of the Institute of Chartered Accountants of India, brings more than 38 years of experience in finance, corporate accounts and direct and indirect taxation to his new role. He has participated in various leadership and management programmes at academic institutions.

The company also announced that Ashish Pandey, currently senior vice president for materials, has been redesignated as senior vice president for off-highway tyres (OHT) and outsourcing. Pandey will remain part of the senior management team and will now be responsible for all highway tyres business, outsourcing operations and coordination for the company’s Mexico operations.

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