The International Rubber Study Group (IRSG) introduced its new Secretary General, Professor Joseph Adelegan, today. Professor Adelegan officially took up the post of Secretary General on 1 December, 2022.

IRSG claims that Professor Adelegan is a C-Suite Executive and an international development expert. He is also a professor of Practice of Environmental Science and Engineering, and a practitioner-scholar in management, with over three decades of professional trajectory across 20 African countries, Europe and the United States. According to IRSG, his work experience spans several organisations, including the United Nations, development finance institutions, international organisations, government, non-governmental organisations, education, innovation and research institutions, among others.

He has extensive experience in the sustainable investment, disruptive innovation and circular economy of the elastomer products. IRSG states that he has held senior roles at the United Nations as the team lead for the Global Circular Economy Program of the United Nations Technology Innovation Lab at the first European Lab in Finland, and as a Senior Advisor at the United Nations Office of Project Services in Denmark.

Professor Adelegan was the Division Chief at the Office of the Vice President of the ECOWAS Bank for Investment and Development, an international development financial institution established by ECOWAS Treaty and covering 15 ECOWAS countries. As per IRSG, he was a representative of Africa and the Middle East at the Climate Investment Trust Fund at the World Bank, Washington DC, United States. His portfolio has included programs and projects funded by the European Union, World Bank, Green Climate Fund, Climate Investment Fund, African Development Bank, ECOWAS, African Union, NEPAD Agency, Foreign and Commonwealth Development Office (FCDO), Australian Aid, several United Nations agencies and funds among others.

IRSG claims that Professor Adelegan has held several board appointments, created strategic partnerships and mobilised resources from development agencies, development finance institutions and several donor agencies. He was a member of the World Economic Forum Global Agenda Council, Geneva, Switzerland and Non-Executive Director of the European Sustainable Development Organization, among others. 

Plus, according to IRSG, he was a professor of Environmental Science and Engineering at Universities in Africa, Europe and North America. He was a Professor of the Practice of Civil and Environmental Engineering at the University of Venda, South Africa. IRSG states that he is also a visiting professor of Water and Energy Engineering at the Pan African University, Institute of Water and Energy Sciences (including Climate Change), Tlemcen, Algeria, established by the African Union. He was a visiting professor of Environmental Management at the Commonwealth University, London, United Kingdom as well. As per IRSG, he is a professor of Environmental Leadership at the Missional University, North Augusta, South Carolina, United States.

Furthermore, Professor Adelegan is a recipient of several global awards. These include the 2006 Young Global Leader of the World Economic Forum, Geneva, Switzerland; recognition in 2007 as an Inventor Social Entrepreneur and Ashoka-Lemelson Fellow by the Ashoka Innovators for the Public and the Lemelson Foundation based in the United States; 2009 Technology Pioneer of the World Economic Forum, Geneva, Switzerland; 2009 Technology Award Laureate and Prize Recipient of the Technology Museum of Innovation, San Jose, California, United States; 2010 Member of the Crans Montana Forum of New Leaders of Tomorrow, Geneva, Switzerland and 2010 Member of the Clinton Global Initiative, New York, United States, among others.

IRSG claims that he is in high demand as a regular speaker at international conferences in Africa, Asia, Europe, South America, North America and Australia. He has made appearance in CNN as 2008 Principal Voices on the ‘Economics of Energy’ by CNN in association with Shell, Times and Fortune Magazine. According to IRSG, he has travelled to over 120 countries in this regard. Besides, he has written over 30 publications on several topical issues.

As for his qualifications, IRSG states that Professor Adelegan earned two Doctorate Degrees. He earned a Doctor of Business Administration (DBA) from the Case Western Reserve University, Cleveland, Ohio, United States. He also gained a Doctor of Philosophy (PhD) in Civil and Environmental Engineering from the Nigerian Premier University of Ibadan, as per IRSG. He is an alumnus of a number of executive programs, including the United Nations University, Tokyo, Japan; the University of California, Berkeley, United States; Santa Clara University, Santa Clara, California, United States; John F Kennedy School of Government and the Harvard Business School, Harvard University, United States, among others.

IRSG claims that Professor Adelegan is a seasoned and rounded professional with broad experience and extensive global networks. He will be building strategic partnerships and provide intellectual leadership to position IRSG as the knowledge hub and repository centre for the world rubber industry.

Comments (0)

ADD COMMENT

Link Copied!

Pirelli has entered into a strategic agreement with Swedish technology firm Univrses to integrate artificial intelligence-based computer vision systems into its Cyber Tyre platform. As part of the deal, Pirelli has acquired a 30 percent stake in Univrses, with an option to increase that share to a majority holding. The collaboration will embed Univrses’ 3DAI technologies into Pirelli’s existing Cyber Tyre solutions, creating a unified system aimed at producing safer and higher performing vehicles.

The combined technology has potential applications in advanced driver-assistance systems and autonomous driving. It also generates timely, actionable data for road management, helping authorities make better decisions and deploy resources more efficiently. This could lead to fewer road accidents and saved lives. The system uses onboard cameras and tyres to collect feedback on road conditions. Pirelli’s Cyber Tyre, the first integrated hardware and software system of its kind, gathers data from tyre sensors, processes it with proprietary algorithms and communicates in real time with vehicle electronics and the cloud.

Univrses originally developed its technology to help cars understand their surroundings, but it has since been adapted to turn vehicles into AI-powered road monitoring agents. The Swedish company’s 3DAI Engine provides autonomous vehicles with perception capabilities including 3D positioning, mapping and spatial deep learning. Its 3DAI system digitises roadside infrastructure using data from vehicle-mounted sensors like cameras.

A pilot project is already active in Italy. In 2025, Pirelli and the Puglia Region launched a road network monitoring system to create an updated map of infrastructure conditions. The system analyses data from tyres via the Cyber Tyre platform alongside visual data from cameras interpreted by Univrses’ technology.

Andrea Casaluci, CEO, Pirelli, said, “The agreement with Univrses further enhances our Cyber Tyre™ platform, thanks to advanced AI‑based artificial vision technologies. The collaboration between Pirelli and Univrses will make a significant contribution to the ongoing transformation of cars into true software‑defined vehicles.”

Jonathan Selbie, CEO, Univrses, said, “Continuous monitoring and data are becoming the new foundation for infrastructure asset management, and Univrses technology is able to provide powerful analytical capabilities based on reliable and frequently updated data. In this context, we are pleased to welcome Pirelli as an investor and to take our partnership to the next level: we will join forces to deliver increasingly advanced services and products.”

Comments (0)

ADD COMMENT

Link Copied!

ZC Rubber is preparing a major European-focused showcase at THE TIRE COLOGNE, scheduled to run from 9 to 11 June 2026. The tyre manufacturer will occupy Booth C050g in Hall 8.1, highlighting its WESTLAKE and GOODRIDE brands with a clear emphasis on products tailored specifically for regional market demands.

The display will blend imminent and future innovations. Products destined for a European launch in the latter half of 2026 will appear alongside the company’s current truck and bus radial lineup. Selected previews of developments planned for 2027 will also be on view. A featured attraction is the Westlake Sport RS2, a drift-proven ultra-high-performance tyre praised for its grip, precision and 180 treadwear rating. A renewed rubber compound, developed through work with the Red Bull Driftbrothers, now delivers steadier traction under severe driving conditions. Appearing at the stand, Red Bull Driftbrothers driver and engineer Elias Hountondji will illustrate how motorsport data directly refines ZC Rubber’s product engineering.

Additional new passenger car radial models for Europe in the second half of 2026 include the Westlake ZuperFlex Z-137, Goodride RideMax G-147, the all-season Westlake Zuper4S Z-411 and the off-road focused Westlake Terra Legend SL399 and Goodride Mud Legend SL388. On the truck and bus side, already available tyres such as the Westlake WSL2, Westlake WDL2+ and Goodride S2, D3 and D4 will be exhibited, covering steer and drive axle needs for long-haul and heavy-duty transport.

A sneak peek at 2027 offerings will feature the Westlake Z-301 commercial van tyre, Goodride All Season G-721, Goodride SnowComfort G-518 and new TBR models including the Westlake WTL2, Westlake WTR OEM and Goodride M2. ZC Rubber’s team will remain on-site throughout the event, welcoming visitors and partners to the booth for meetings and professional discussions.

Leo Liao, General Manager, ZC Rubber Europe, said, “This year’s showcase reflects a much broader and more complete portfolio for Europe. From UHP and all-season tyres to all-terrain, mud-terrain and TBR solutions, we are bringing new developments across almost every major segment. This reflects how seriously we take the European market: we are listening to local needs, investing in the right products and building a portfolio that better matches the needs of our European partners.”

Comments (0)

ADD COMMENT

Link Copied!

Magna Tyres has launched the MA801 TR, a new solid tyre engineered for extreme operating conditions in recycling facilities and heavy industrial settings. Designed to maximise equipment uptime while supporting high load capacities, the tyre is built to deliver dependable performance in harsh environments. The official debut of the MA801 TR will take place at IFAT 2026 in Munich, scheduled from 4 to 7 May 2026.

The new model is intended for compact wheel loaders and telescopic handlers, featuring a flat-free solid construction. Its extra-deep non‑directional tread is reinforced by a triangular structural design, which enhances traction and stability on surfaces littered with sharp debris. Available in sizes 13.00‑24 and 14.00‑24, the tyre prioritises puncture resistance and reduced maintenance needs.

Thanks to its robust architecture and deep tread profile, the MA801 TR offers an extended service life and consistent performance across demanding work cycles. By eliminating the risk of flats, Magna Tyres positions the tyre as a reliable solution for recycling and industrial operations where continuous heavy loads are standard.

Comments (0)

ADD COMMENT

Link Copied!

The Yokohama Rubber Co., Ltd. has secured validation from the Science Based Targets initiative (SBTi), a prominent corporate climate-action organisation, for its greenhouse gas (GHG) emission reduction targets set for 2035. This endorsement confirms that the company’s goals are scientifically aligned with the standards established under the Paris Agreement. The validated targets are measured relative to the company’s 2024 emission levels.

Under the approved framework, Yokohama Rubber aims for a 63.0 percent reduction in combined Scope 1 and Scope 2 emissions, which cover direct emissions from its business activities as well as indirect emissions from purchased energy. Additionally, the company commits to a 37.5 percent cut in Scope 3 emissions, specifically targeting indirect supply chain emissions from purchased products and services, along with fuel and energy-related activities not included in Scope 1 or Scope 2. To achieve these reductions, Yokohama Rubber has been expanding solar power generation and renewable energy electricity at its global plants, while also disclosing indirect emissions from product distribution, use and disposal since 2013.

The company obtained SBTi validation to accelerate supply-chain-wide emission cuts in response to intensifying climate challenges. Operating under its sustainability management slogan, ‘Caring for the Future’, Yokohama Rubber continues to create shared value by tackling social issues directly through its business operations.

Comments (0)

ADD COMMENT

Link Copied!